I decided to stop hanging out with people in my industry who could not see the bright side of any given situation a very long time ago. Just like I stopped watching the evening news. Because, I contend, that there is always a bright side to any given situation, and negativity breeds negativity. I just can't 'buy in' to that.
I have been involved in this crazy business long enough that I can clearly see (and plan for) the inevitable quiet that comes with the natural the ebb and flow of Real Estate. Yes, it is natural for the buying and selling portion of our business to slow during the holidays. But that certianly does not mean that we should act like we are out of business!
The quiet of the holidays and winter months gives me a beautiful OPPORTUNITY to re-vamp my business and get it 'tuned-up' for the busy spring/summer months ahead. I take this time to set goals for the upcoming year, I revisit all of my marketing and set in place a plan of action for the year ahead...so, when I am busy, I won't have to worry about it. I take this time to touch the lives of the folks I have had the great pleasure of helping over the years. I organize my files, I update my contacts, I put a fresh sparkle on my Buyer and Seller materials, I integrate some of those great ideas that I gleaned from classes along the way. I work on my budgets, my goals, my visions.
There is simply so much to tackle that before I know it, it is February and the phones are ringing, and the buyers are buying and the sellers are listing....and guess what?!!! I am READY!
I encourage you, if the 'buying and selling' portion of your business is quiet right now...get up every day, get dressed for success, go to the office, and LOOK for something to do to make your business HUM next year. Guaranteed...you will find something POSITIVE to tackle today.
Live good. Be happy. Stay busy.
-Mimi
Mimi Osterdahl / The Muljat Group Realtors / Bellingham, Washington / www.LiveGoodBeHappy.com
2008 President, Northwest Washington Women's Council of Realtors
Comments(6)