While waiting, and hoping for potential buyers and investors to flock to an Open House I held yesterday, it suddenly hit me that together – sellers, small business owners, and our neighborhoods can work together to stimulate our real estate market, our economy – one Open House, one neighborhood at a time. How can that we work together to promote, each of our respective interests or businesses?
Each Sunday around America, Realtors are holding Open Houses with an attempt to stimulate interest in their market. Nearby are small business owners struggling to keep open their family-fun restaurants, coffee shops, insurance markets, and creative shops. Imagine what could happen if we all worked together within the neighborhood. Imagine the excitement we could bring our sellers if our Open Houses became mini neighborhood fairs, or expos.
Rather than sitting at our next Open House perhaps with a mortgage broker or title company, let's say we provided an opportunity for the local small shops, the local Mary Kay representative, the local small hardware store, the best little floor store in town, the neighborhood Edible Arrangements franchise owner, to all be a part of our Open House. Even include the neighbors who may have a particular small business they own – even involve the senior next door who knits fantastic sweaters to sell at the Christmas bazaars. Together we promote, market and publicize our presence in the neighborhood. What could happen if at the same time we encouraged all the other Realtors and sellers who have listings in the neighborhood area to do the same.
Imagine the spirit in an area together we could facilitate and build. A mini neighborhood expo at my next Open House? Hmmm ... Together we can promote, expose and stimulate our local neighborhoods, our economy – one Open House at a time. Yes we can!
WOW! What a great concept. Of course it would take a little bit more notice to put together, like finding all these handy people...what about the owners liability? I think this is a great idea, with some issues to work out. I considered asking a vacant owner about hosting my annual customer apprediation party at their home. The problem with that one is they have already bought! I will keep this idea frest in my mind. I like the basic concept. I read a blog several months ago about going to neighborhood businesses and making up little "bags" of local places to place in the listed homes. Coupons and such for the buyers or lookers.