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Contest Time! Win With Your 20 Million Dollar Listing Presentation! Updated!

You Are Going On A 20 Million Dollar Listing Presentation! Updated! *CONTEST*

Do you work in the luxury home market? Do you want to work in the luxury home market?

Here is the chance spruce up your skills and create a listing presentation for a luxury property.

Create a listing presentation for a residential property lisitng of 20 million dollars.

Post it on your blog with the tag: 20 million dollar listing Contest.

Come back to this post and add your link to your blog post in the comment section below.

The contest will run from Monday November 24 through next Monday December 1st at 6 p.m.

UPDATED: If you do not want to share your luxury listing presentation online you may contact me and I will give you the direct email to send it to us.

Contest winners will receive the following points:

1st place: 3000 points
2nd place: 2000 points
3rd place: 1000 points

And if we choose to incorporate your listing presentation into ours and we win the listing you will get 10,000 points!

Even if you don't win the contest you will have a luxury home listing presentation all ready to go when you get that million dollar listing appointment.
Remember, you must visualize and be prepared for your dreams to come true. Before you can receive you must believe and what better way than to start off the New Year all ready to break into your luxury home market.

We focus on a couple of niches; one of them is the luxury home market including Equestrian estates here in Wellington and Palm Beach county Florida.
While we do list residential properties at 1 million to 2 million; we started to aim higher for properties over 10 million.
It was our goal this year to break the 10 million residential listing price point and here we are at the end of the year with a listing appointment for an equestrian property valued between 17 million to 20 million. Nestor has put together land assemblages with higher price points but that was in land development and were not 'listings' put in the MLS; instead we had commission agreements.

Now for the set up and the competition for this price point and area:

This is a 'who you know' town and there will be two other agents that are going to be interviewed.
Each of these agents will base their presentation on their SOI.
Neither of these agents have a web presence although they will say they have a website and will put the listing on Realtor.com.
They will do some high end print advertising and focus on Equestrian magazines.
They don't Twitter, don't do Social Web 2.0 in any form.
And the seller does not Twitter and all that either.
This is NOT Silicon Valley so keep that in mind. Don't assume everyone thinks like you and knows what you know.

So there you have it! Have fun with this contest!

Posted by Nestor & Katerina Gasset Realtors® Wellington Florida Luxury Homes on 11/25/2008 03:59 PM

Comments (79)

Contest Announcement in the ActiveRain Channel

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79 Comments on Contest Time! Win With Your 20 Million Dollar Listing Presentation! Updated!

NOV

Please Reblog this contest announcement, help me spread the word, thank you.

Wow... I simply don't have that kind of price range in my market. Hard for me to imagine it.

Just pull up in an armored truck and tell them you can have it sold in as long as it takes to sign on all the dotted lines if they accept cash :-) lol

Well this one sounds like fun Katerina. I think you can buy Poinciana for 20mil. I guess the hardest part of this one would be actually getting the appointment. From there I would just use my charm and good looks :)

Right now I can't even wrap my brain around a 20mil listing. Maybe the right idea will come to me in a dream tonight. If it does I will jot it down and enter the contest.

I'm thinking you could buy most of Missouri for $20 million! How fun - can't wait to read the blog about your success and see photos of this property. Sounds spectacular!

Wow, do you mind if I call the Donald for some advice?

Katerina - This is going to take some real "out of the box" thinking. There's a huge difference between my luxury market and your LUXURY MARKET! I may just give this a shot!

Katerina - a follow up question... has the home been listed before or is this a new listing scenario? Thanks ~Rita

Rita- a part of the property was listed before and it was an expired listing package that we sent out that caused the seller to call us. That is when we were told that another portion of the property will be the part selling, a lot of acres and a huge home, guest home, etc. I can not go into all the details at this very moment in case the competition is reading. :)

NOV

Katerina - thanks, this clarifies how I would proceed with the listing presentation etc. I will work on the presentation in the next couple of days, This will be great practice and a bit different than what we would usually do since we do not see 20 million dollar homes much (if at all) around here. ~Rita

What an idea, even if you don't win look at the knowledge you will get just from giving it a try.

Instead of points, Can I have a referral instead if you use part of mine and you acquire the listing and get it sold? LOL. Good luck! I will be following along to see what happens!

Valerie- LOL! We already have our luxury market listing presentation because that is our market. I thought it would be fun to do a contest revolving the listing. But you can bring us a buyer for the property and get a great commission!

Okay if I bring the buyer will you at least pay for my airfare?? LOL - I love your contest. I am sending positive energy your way to get this! I'd send you my presentation but somehow with out me it loses it's whole flair! Have a great Thanskgiving!

We have a house down the block that's worth $45 million and they won't call me up and beg me for the listing, so I probably should drop down to the $20 million level and get some practice. Happy Thanksgiving Katerina and Nestor.

I'll give away 20,000 of my own points to anybody who wants to send me every piece of marketing they have. :)

To truly prepare for that kind of listing apt. and "Presentation" it would take hours and have to offer something dynamic they won't find anywhere else. Fun idea tho.

I'm gonna have to think about this one good and long. Hmmm...already thinking. Thanks for a little fun competition. GBU~

Katerina - I think I will post a more generalized presentation and e-mail you the more detailed presentation in case your competitors are lurking around :) ~Rita

Let's see if I can put something together... I have an idea or four.

This is very interesting but sounds time consuming. Hmmmm.

Katerina~ I would love to be in this contest, but I doubt I have enough time to do it this time....

Vickie- Yes, it may take time but you would then have one great listing presentation for your markets.

Valerie- I know what you mean, it is all about the personality and relationship skills- what it all boils down to. I am sure you give a dynamite presentation. Mine is filled with lots of questions, as long as I am asking the questions, I am in control and the seller feels that I care. No one cares how much you know until they know how much you care.

Monika- thanks for stopping by anyways!

Tracy- Just imagine, you would be prepared for any listing!

This is a really neat idea! I don't have a 20 million dollar listing presentation but definitely will be watching the events unfold!

Sounds like game on....but over Thanksgiving not sure if I can get it done???...maybe next time.

That would be such a fun car ride over there! My mind would be racing about my presentation the whole time!

That would be a fun ride to that mansion! I would be so excited if it was me getting a listing like that!

WOW sounds great... I'll give it a shot, but I'm not sure if I'll use it afterward ... you may never know when this presentation will come in handy for me,.... later on.... Thanks for the motivation....

Hi Katerina...Sounds like fun and hopefully profitable for the Realtors selling these type of Homes, nothing has ever even come close here, a few have tried, but to No avail...having a presentation like this could be usefull for any luxury home listing presentaion.

H Katerina..here's my Link to my Post to your Twenty Million Dollar Listing Contest.

Love to see everyone's listing presentation when you are done, this intro I have posted is very effective with me and I usually follow up after this ten minute presentation with another hour or so showing a seller of what I talk about here.

Cheers, thanks for getting us to try something new!

Katerina: Smart idea, but I see no bites; I mean links!

Maybe you should post yours to give us some direction.

I would say CONGRATULATIONS, you just got yourself a "live-in Realtor"!

NOV

Donna Paul - You should get yours ready to use, you must see it, believe it, know it's yours. You go for it! I am cheering for you!

April- ? Not sure I understand.

Carol- Not sure I would want his advice. I hear from those that have worked for him, that nice is not a part of his MO.

Donna Bigda- You can still use your luxury presentation in your market because it is all relative. Great way to be prepared.

Kenna- This was an expired listing, but only a part of the property was listed before. Now they are listing most all of their property.

Not sure I'll be a participant but would love to see some of the finished products - Will you be sharing that? Do we come back to this blog to see?

Gosh, even in Hilton Head, we don't have $20 Million homes for sale. I'm closely following this post to see who submits their presentation.

Okay, I don't have 20 Million dollar listings in my market, but I'm going to suggest the price tag and perceived value is all relevant to the locality and area market. Therefore my 5 million dollar equstrian estate may require the same presentation as your 20 million. Intriguing, If I can fit this in my schedule I may very well play.

I think the most expensive in our market is about 4 million. 20 Million is Huge! Is it the Donald's house?

2 million is pretty much tops in my market with very few sold between 1-2 million. Interesting stuff..I'll check into it. thanks

cool...we want to play too and yes this will take some time but hey, we're up for the challenge! Besides as we move towards the Luxury Market ourselves, this will be an incredible opportunity to practice, I wont let the $20M figure distract me, we'll put our best foot forward and think outside the box! Better than winning points, we see this as a challenge and not a contest simply for the learning experience.

Congratulations to you both! Happy Thanksgiving Day.

Chris & Maria Jeantet

I guess this is for $1 million and up! Well, I don't have one in the millions. Sounds interesting though. Good luck to all.

This is a great contest Katerina. We have a handful of homes in the 1MM - 2MM range, but we don't have anything in our market that comes close to reaching 10MM. This will definitely be interesting to watch.

Jesse- A presentation for a one or two million dollar home will be much the same as one for 20 million. You still must rely on gut, heart and listening skills.

Chris- anytime!

Bryant- We have been using our expired marketing letter to get into the door of this market. The seller loves our brochure. He kept it for a while before he called us. The seller took Nestor on a tour of the property, took some quick snapshots to give me an idea on what photos to take. We are going back to show our marketing plan.

Lizette- Well thanks anyways. It is great practise, even if you don't have that price range.

Agreed, Katerina. I'll definitely be watching and learning... as I always do on your posts. Happy Turkey Day!

NOV

Definitely will be coming back to see the results on this one!! Just saw it though so don't have time to "play". I do need to do this anyway as we do have 20 million dollar properties here...

Eileen- We extended the contest until Tuesday night at 10 p.m. Go for it!

Debbie- Thanks for the reblog!

HI Don! I agree, you will gain a lot of experience just putting the presentation together.

Gary- I hope you had a wonderful Thanksgiving.

Amanda- :) We have a listing presentation that we use for our luxury home market that will do just fine. I just thought it would be fun to help agents out with their listing presentations and have a contest.

Jason and Amber- I don't think it has to take hours. Ours we have developed over time and it is a constant work in progress and things in the market change, we change our presentation to reflect that. But my biggest quest in this is to brainstorm what the best approach is for anyone to overcome the good ol' boy thinking. We speak from our heart and listen and ask a lot of questions.

Elizabeth- Join in on the fun, extended the deadline.

Lane- Go for it! We extended the deadline to Tues at 10 p.m.

Tracy- Well, what are you doing now for a listing presentation? Just vamp it up a notch.:)

Renee- It would be great to have on ready if you ever needed it:)

Katerina - I am modifying a version that we use for this great exercise/contest. We don't deal much with equestrian properties. I have to agree with you though that so much of this is your gut and listening and hearing and responding. And it depends on if you have had (as you have) discussions or meeting with the seller before the actual marketing presentation. Just out of curiosity do you both go to the listing presentation? ~Rita

Casey- Thanks anyways!

Jason Fleming- Imagine! Hope you had a great Thanksgiving.

Rita- Thanks for participating. Sometimes we both go and sometimes we don't.

On our luxury home listings:

If they are absentee owners it is all done over the phone and email.

If it is under 2 million, Nestor will usually go first and then I come back to take the photos. If it is over 2 million we both go. If it is a situation where there is a married couple and we both need to connect with one of them, if Nestor needs my small voice, then I will go too.I guess, the best answer is, it all depends. Again going with gut feelings.

We used to go all the time together on every single listing. But since I have been blogging all those listings and getting those sellers their google juice and building my coaching business and homeschooling our 6 year old, I had to make some choices.

Mirela- I won't post ours because our competitors read our blog:) They all subscribe!

Marcia- We won't be sharing the actual presentations if the agents ask us not to, but I will write a post about breaking into the luxury market and about how to develop the listing presentation for the luxury market.

Diane- Thanks! You do have luxury homes that you can use a presentation for.

Cat- It is all relative. We extended the deadline to Tues 10 p.m. so go ahead and play.

Jeremy- No, it is not Donald's house, his is more than that. THis property is on over 40 acres.

Jeff and Lisa- If 2 million is tops in your market, then you can use a listing presentation to get you those listings:)

Congratulations to you both! Happy Thanksgiving Day.

Chris & Maria Jeantet

Chris and Maria- What a great attitude! Looking forward to your entry!

Rebecca- Whatever your high point is, develop a presentation for your luxury market, whatever that is.

Thanks everyone! I hope I answered all your questions. We have extended the contest to Tuesday night at 10 p.m. Please make sure you turn your presentation in before that deadline. If it is finished sooner, then please get it to us so we have time to give you feedback.

DEC

Katerina - I guess Fred is the only one who has linked back to you - found this blog again through him. Very compelling and great challenge! If time permits, I'll email you and look forward to your blog about developing a luxury home presentation.... :) We have million plus properties - our most expensive are on the ocean and at this point we are not marketing there. When you break into luxury price points, it is definitely who you know - these people work in their social circles mostly.

Sharon- But you can break through and in. The ones that are sick of their society pals not doing anything to sell their homes, look elsewhere. This man called us from our expired mailing. He opened the door. I used to think the same way as you are right now, but now I see there is a huge unfilled need and a great opportunity. Since we have sold homes and have listings over 1 million, it is not that much more than to do 2 million, and then 3 and on upward.

DEC

Hi Katerina! I think I was reading the wrong 'Contest' post and I'm glad that I clicked over from Fred's to find this! I've finally tweaked it all I can! Here's my entry link:

http://activerain.com/blogsview/815274/Luxury-at-Any-Price-This-one-20-Million

I look forward to your feedback!

Debe in Charlotte

Katerina _ I just posted the comment on the other updated blog post about this contest. Not sure if I was supposed to do it here or there so here it is again 20 million dollar listing

I see some of the fonts are still out of whack + had trouble posting the pics so I will try again shortly. ~Rita

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