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True confessions of a tired webmaster. Sometimes it is all too overwhelming!

By
Real Estate Broker/Owner with Richard Weisser Realty

Newfound Gap Road in Autumn Great Smoky Mountains National ParkAs many of you know, I'm an Internet guy. I've been at it for a long time, and have seen many changes in the industry.

I've seen the web (which is a subset of the Internet, by the way) be transformed from a novelty to the de facto standard of disseminating information. It has qualities that are not matched by any other distribution outlet:

  • It is accessible by anyone, anywhere, any time!
  • It is extremely cost effective.
  • Creative opportunity is unlimited.
  • New ancillary technologies have emerged as a direct result of the expansion of the Internet user base.

The upshot of all of this is that every day it gets harder and harder for one person working alone to keep up. I have always owned and maintained multiple websites, but it is getting much more difficult to keep them updated with fresh and lively content.

Bridge on the Chimneys TrailIt used to be that the little guy could keep up with the giant corporations, which made the Internet very appealing and allowed for some great innovations. Now, the individual webmaster is rapidly falling bay the wayside, yielding to those willing to spend millions to knock them aside!

I one had a competitor that spent over a hundred thousand dollars in an effort to dethrone me. He failed, but he weakened me. I cannot withstand assault after assault. The endless battle is draining me of all of my time, The battle is fought in the wee hours of the morning and I'm exhausted.

And now Google is changing some of its relevancy algorithms! I am not a quitter; I will fight to the bitter end. I have worked too long and too tirelessly to surrender to the big money operators.

Sometimes, I think that all I really need is a little help once in a while!

Photos Courtesy of SmokyPhotos.com

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Learn more about Coweta County and Fayette County Georgia Real Estate, and Lake West Point Lots.

Melody Botting
Broker Associate PenFed Realty - San Antonio, TX
You Deserve The Best

Wait a minute!  I posted a comment here early this morning but cannot find it.  I don't remember what it was but I am sure it was insightful and thought provoking as always.

Nov 25, 2008 11:09 AM
Melody Botting
Broker Associate PenFed Realty - San Antonio, TX
You Deserve The Best

  Congratulations!  Your post has been featured in Club Chaos.

Nov 25, 2008 11:12 AM
Martha Brown
Long & Foster Real Estate, Inc., Annapolis MD 21403 - Annapolis, MD
Your Homes Around Annapolis Agent

Geez.... if the tried and true webmaster of the sages is tired and overwhelmed can you imagine how us dorks but learning are feeling right now? Sometimes I feel as if I will never catch up so my business plan for next year includes bringing a techie on board so I can spend more time selling more homes!!

Nov 25, 2008 11:33 AM
April Hayden-Munson
Brookfield, WI
Brookfield Wisconsin Real Estate

Richard,

I am so happy to have found my friends, like you, in the Rain.  I will keep up with what Google changes by checking it out here.  It has made my life a little easier.  And I can sure use that these days!!

April

Nov 25, 2008 11:36 AM
Jim Crawford
Long & Foster - Fredericksburg, VA
Jim Crawford Broker Associate Fredericksburg VA

Richard, I thought I was alone!  It does get lonely at the top!  I have been doing this for over a decade now.  It is like pulling a rabbit out of your have over 1 million times. What worked yesterday does not work today.  There was a time my new websites could be on top of the Internet in 2 weeks.  Now it takes months, and I can only get one page indexed.  Hang in there buddy!

Nov 25, 2008 11:38 AM
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

Gary...

I think that the walls are closing in!

Kristin...

And I have to catch up on reading all of my friend's posts!

Suzanne...

Thank you for your kind offer, but as you probably have guessed, I am a serious control freak! I know of at least one other here, I won't say her name out of respect but her initials are MB!

Mickey...

Thanks for the terrific comment. I will take it to heart and just keep on keeping on by keeping my sites relevant!

 

 

Nov 25, 2008 11:48 AM
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

Edward...

Thanks my friend. I will see you tomorrow!

Mel...

A lot of the comments this morning "didn't take!" Thanks for following up and for the feature!

Martha...

I guess it's because we ALL must keep learning every day. You can never rest!

April...

Amen to that. It seems harder every day!

Jim...

I put up a new site about two years ago that I thought was a killer. It NEVER gets fully indexed, and I can't figure it out. I guess we just keep learning every day.

Nov 25, 2008 12:08 PM
JL Boney, III
Coldwell Banker - Columbia, SC
Columbia, SC Real Estate

Keep fighting the power Richard. As long as there are major businesses to spend major money, we will always have a hard time keeping up. But, that doesn't we go down without swinging.

Nov 25, 2008 01:17 PM
Terri Visser
Desert Sky Real Estate, LLC - Redmond, OR
CRS - 12 Years Selling Central Oregon Real Estate

Some interesting comments here.  Sounds like we just need to keep plugging away, as exhausting as it can be.

Nov 25, 2008 03:26 PM
Jason Crouch
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)

Richard - I could not agree more.  I have been at this for ten years now, and it seems like there is always a new challenge or competitor.  We continue to get business from our site (and my blog now), but it is tough to maintain the edge that I once had.  I also had a competitor spend a bunch of money, and I was dethroned.  I still can't bring myself to do the same thing. 

Nov 25, 2008 03:40 PM
Don Rogers
Keller Williams Realty Chesterfield - O'Fallon, MO
Realtor, Broker, CDPE, GRI, OnullFallon MO & St Charles County MO homes

Richard, Have you thought about getting a high school student to help with all of the updates?  Maybe a team of them, each with a different area to work on for you.

Nov 25, 2008 10:14 PM
C Tann-Starr
Tann Starr & Associates, Inc. - Palm Bay, FL

We can all help each other by doing something as simple as linking to another member's outside blog and localism blog. Internal linking doesn't count to Google, Technorati, etc but external links do.

You want to dethrone them back? Start networking with your closest pals and show someone else a little link love. They will link love you back, my friend when you least expect it. I talk about the blogs I enjoy all of the time and my habit of linking to my friends increases their SEO. My benefit? People read me more because they want to know where are we going today (LOL). I get e-mail requests to follow-up on older posts by the public when I least expect it (e.g. the teenager and Shea Stadium, Citi Field post). When kids bookmark you or embed a realtor video because they like your music, what else can a person say?(LOL)

Don't outspend them. Out perform them with a little help from your friends. BTW, everyone who participated in the Fall Eye Candy contest got a boost because the linkback went to their outside blogs. Posting to Localism.com made their original post originate from the highest tier, but my links to their outside blog gave them each an authority link on Technorati. See... there was a method to my madness when I insisted the contest must run a particular way. I maxed out their SEO for that one post for them with that one participation. If we each did it for each other, more authorities linking back externally will move them up in Google, Alexis and Technorati.

So, you guys wanna play with us for the Winter Eye Candy contest? You could always play among yourselves as well. Seriously! ;-)

Nov 25, 2008 11:06 PM
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

JL...

But it does make you wonder how long you can stand the assault!

Terri...

I am afraid that is the bottom line!

Jason...

But you must kill them with content. We need to chat about all of this one day.

Nov 26, 2008 01:41 AM
Richard Weisser
Richard Weisser Realty - Newnan, GA
Richard Weisser Retired Real Estate Professional

Don...

Chris Ann had the same thought ... but I can never find the combination of geek and artist that I need.

Carolyn...

Thanks for the "succinct" comment! I just now had another call from an SEO person that couldn't get off the phones fast enough after she pulled my site! lol

As far as the contest, I'm IN!!!

Nov 26, 2008 01:47 AM
Alisha Harrison
John L. Scott, Belfair - Belfair, WA
Allyn, Belfair and Hood Canal real estate expert!

Richard,

You seem to have quite a handle on things. I wish I had your knowledge. I read Carolyn's comment and my head is spinning. Too much to learn. Keep your head up though. You seem to be doing great! And, you are teaching me with most of your posts - so THANK YOU!!

~A:)

Nov 26, 2008 08:26 AM
Tami Vroma
West Michigan Real Estate Specialist-Five Star Real Estate - Grand Haven, MI
Realtor, Grand Rapids MI Real Estate

Richard - It seems like there will always be someone with deep pockets.  I think most people would rather deal with someone who is real to them rather than the giants.  But it scares me to read your post.  As a newbie here on the rain, I need what I am doing to matter.  Things are touch here in Michigan but I am not willing to give up on real estate yet.

Nov 27, 2008 08:46 PM
Mike Montague
RE/MAX Crosstown Realty Inc - Barrie, ON
"Who Moves You?"

As fast as Google , makes changes to its site ranking methods, others come along to implement methods to put them to your favor. It is probably a good thing from their perspective. People are attracted to the change, the challenge and Google thrives on (and is well aware of) the free publicity they always get when they make these changes. Even people on blogs are talking about them I'll bet.

Nov 28, 2008 04:16 AM
Leslie Prest
Leslie Prest, Prest Realty, Sales and Rentals in Payson, AZ - Payson, AZ
Owner, Assoc. Broker, Prest Realty, Payson,

It depends on what you are trying to accomplish. Our site shows up very well for our small, specialized niche, and it gets us business. Most people now days who call us are either on our web page or have been on it. Our site is not on top of all the latest bells and whistles, and we don't care. If we were in a bigger and more competitve market I guess it would matter more, but potential clients want information, want the site easy to understand and navigate, want an easy way to search listings. These things are easy enough to provide.

Nov 28, 2008 04:34 AM
Edward Wadsworth
Better Homes Garden Real Estate Metro Brokers - Newnan, GA
Free list of Bank Owned Homes

Another great post from the famous Richard Weisser. Please keep posting I injoy your post very much.

Edward

Nov 29, 2008 02:04 AM
Sandra Scott
DPR Realty - Payson, AZ
REALTOR of Choice! Payson, Pine & Strawberry, AZ

The internet is exciting. Like Prest Realty, I sell in Payson, AZ, a very small market.  So you can make a few mistakes, but not many.  It is fun and I spend far too much time on it.  Thanks for the post that has provoked so many comments.

Sep 13, 2009 04:21 AM