Image by Santa Claus...!!! :)via Flickr

Can you believe it's December already....WOW! Where did this year go? What will 2009 hold for us, our families, and our real estate business? One of the best things we can do is prepare for the future as best as possible, have clearly defined goals, and an action plan in place to tackle what 2009 and the real estate market has in store for us and come out one TOP!!!!

So let's talk about the 3rd part of your business plan...Your Listing Analysis.

This is a pretty in depth section of the business plan so my suggestion is to give me a call or shoot me an email so I can give you worksheets to help you sort out the information.

After you have completed this portion of the Business Plan you should be able to look at your past business and get a great idea of what worked and how to build on your past successes and personal strengths.

#1 - Identify all the listings you started 2008 with and those you aquired during the year. You will want to write down the name of the property, property type, source of listing, and current status.

#2 - Once you have identified the source make a list of the sources, how many transactions came from each source, and what percentage of your business each source represents.

This should tell you where you get your listings, if the money you spend actually gets you new listings, where you should be more aggressive in your lead generation, your listing closure percentage, and any obvious discrepancies and areas that need attention.

Ok, that should keep you busy for awhile so I'll do a follow up to this post as part 2 of the listing analysis portion of your 2009 business plan.

Again, I know this was a lot of information and if I can be of any help in explaining this more of giving you the worksheets please feel free to contact me at acummins@kw.com or 614.888.1000.

Oh and if you haven't read Part 1 or Part 2 just scroll down the blog and catch up!