Being in the real estate business is an exercize in constant change. Even in the boom periods we are always adapting to new technology, new customer demands, and the ever changing regulations that guide us.
I get bored easily so the persistent need to change hasn't bothered me. I remember our first web site back in the 1990's and training my agents to use email and send attachments some time after. It seems that the advent of the IDX web site came quickly with some local brokers skeptical but it was an exciting time for me.
I wonder what the next change will be. I wonder if we have reached a point where great innovation has stopped and we're just going to experience fine tuning of the internet tools and services we use? Will the downturn in real estate sales produce some sort of new market or marketing technique?
I think about what an instructor from a class I attended several years ago said, 'The real estate business is and always will be one agent working with a buyer to find the right house, it's a face to face business.' Has the internet really changed that? Sure, people start their search online but when it comes time to look at the houses, write an offer, and negotiate they still look to us (the people who have spent thousands of dollars and hours educating ourselves) to help them navigate the waters and find their way. I guess, even thought I like change, I can take some comfort in the fact that we're still needed.
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