I am not a psychic, but I have been blogging about this for over a year now.
I have received some pretty outrageous comments letting me know that I am nothing but negative. How dare I question anybody who says they are going green?
Well, my friends, the facts are becoming quite clear: consumers are not swayed by green labels anymore. They certainly are not impressed by 'advocates' who preach the green lifestyle and drive Hummers to their McMansions.
It took our economy going into the toilet for people to wake up on so many fronts.
It is a fact that when the economy is in trouble people will look for ways to save in all areas of their life. What they will not put up with, however, is being guilted into saving money in order to be better stewards of planet earth. That is a luxury that only works when people have money (and enough free time to feel guilty).
This is the time to show that we who care about the environment are not full of ourselves and that we want to be part of the solution.
Let's face it: The Hammer of Green Guilt just broke.
Even the media is becoming more skeptical (as well they should).
Now is the time to step up and walk the walk.
Before 'going green' turns into a complete sham, let's have open, honest discussions about a problem that will not go away.
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