Why Squidoo? What does it do?

I do "just do it", Lou.  Lots of it, all the time.  Thank you for your kind wishes on success.  It has been great fun helping my realtors and sellers market their homes.  Squidoo is a terrific way to do that.  Have you tried it to market your own turn-around ability?

As to your own post today - I have commented there.  No reason to talk Ovid here.

For sure, Shane.  Amazing opportunities and no-one is really using it for real estate the way it can be used... its Google algorithms are what make it truly exceptional!

Hi Benita - great question!  My answer is

" a little bit every day"!

4 hours might work for the "publishing content" piece of your overall online prescence.  Equally important is your ability to drop into the conversation and contribute.  For that you need only the fragments of time in between other things.  Like the commercials on tv.  Another way to think of it is "interstitial".  When I worked at Showtime Networks, they often talked about interstitial programmin:  If a movie ended early, they needed something short to put in to fill up to the next hour when another film would start.  Usually an interview or some content they had made themselves, ithey called it interstitial programming.  It's the same approach in online networking.  It's about quickly passing a thought that could help clients understand something.  Referencing a post, an article, a tool, that is part of your overall expertise and branding in your chosen field.  Connie Ragen Green uses Twitter as her transition.  She posts about what she's just done and references what she's about to do next.  Since her whole brand is all about helping others create content with articles and eBooks, you can imagine what she does is interesting to others.

Does that help?