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Marketing Tips: Twitter

By
Real Estate Agent with Ocean Capital Lending & Ocean Capital Real Estate Services Group NMLS# 1990881 SL# 3516742

If you have been looking for a way to quickly fill your social network with like-minded individuals, look no further than twitter. With small 140 character updates, you can grow your social network like never before possible.

Here are some neat applications and websites to help you get started using twitter to its full potential.

Using tools such as www.twellow.com you can search for people with similar interests and start following them. While you are there, be sure to setup your twellow account and add links to your other social networks.

If you don't want to use your cell phone to send and receive tweets, you can use a desktop application such as twhirl or tweetdeck.

You can use an application like www.friendorfollow.com to make sure that you are following those that are following you and see who is not following you back.

Using www.tweetlater.com you can automate your twitter account to auto-follow new followers and send a follow-up DM (direct message) to thank them for following you. If you are careful (DON'T use follow-ups for self-promotion or even worse to try to sell anything) you can use follow-ups to invite others to connect to you on other social networks.

As a twitter beginner, you may have many questions. Here are a few articles to help you get started in the right direction.

In the article 10 Easy Steps for Twitter Beginners Darren Rowse offers a simple and informative answer to the question, "What do I do with twitter?"

In 35 Twitter Tips form 35 Twitter Users, you can find a collection of advice to get you started.

 

In Twitter Tips for new users, Paul Walsh lays out some candid advice for getting started.

Posted by

 

 

as seen onCheryl Carradini, MBA | Marketing Strategist |  GoSIMC

Cheryl Carradini, BSB/MKT, MBA, is a Marketing Strategist for highly successful real estate professionals. She earned a Bachelor’s of Science in Business with a concentration in Marketing and a Master’s of Business Administration. She is currently a Ph.D. student working on her Doctor of Philosophy with a concentration in Marketing. She is a US Navy Veteran and the president and founder of GoSIMC Inc. Her marketing firm specializes in providing website & IDX solutions for busy real estate professionals that want to dominate the search engines.  She has authored several books, Internet courses, and direct marketing manuals for small businesses and real estate agents around the world.   

Quote: "If you do not have a marketing strategy in place, then all you are doing is spending money on marketing that ‘might work’. Marketing is the single most important function in your business and you CANNOT afford to use guesswork as a strategy.

 

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Comments(19)

Karen Anne Stone
New Home Hunters of Fort Worth and Tarrant County - Fort Worth, TX
Fort Worth Real Estate

Cheryl:  I am sorry, but I just don't see the sense in the whole Twitter thing... at least for me.  Thirty years ago... perhaps.  But I just don't get it.  Take care...

Dec 08, 2008 09:03 AM
John Mulkey
TheHousingGuru.com - Waleska, GA
Housing Guru

Cheryl, I haven't quite figured it out, but I'm open to keep trying. If Twitter helps me achieve my goals, I neither have to agree nor understand.  Thanks for the info.

Dec 08, 2008 09:05 AM
Frank Rubi
Frank Rubi Real Estate, LLC - Metairie, LA
FrankRubiRealEstate.com

Cherly, there are several twitter apps it is incredible. I like twittergrader.com. you can follow me @frankrubi.

Dec 08, 2008 09:09 AM
Konnie Mac McCarthy
MacNificent Properties, LLC - Cobb Island, MD
Broker/Owner - VA & MD "Time To Get A Move On!"

I have read so much about Twitter, is it as time consuming as it sounds... :) (but maybe worth it? )

Dec 08, 2008 09:21 AM
Matthew and Sandy Jagmin
Brick Road Visuals: marketing, virtual tours, photography - Bentonville, AR
Marketing, Virtual Tours, Photography

I'm going to check them all out now.  thanks.

Dec 14, 2008 11:24 AM
Nick Good
The Good Home Team with eXp Realty - McKinney, TX
www.TheGoodHomeTeam.com

Cheryl,

 

Thanks for the info... I've been using Twitter for awhile now and still learn something new on it.

Dec 15, 2008 04:18 PM
Troy Erickson AZ Realtor (602) 295-6807
HomeSmart - Chandler, AZ
Your Chandler, Ahwatukee, and East Valley Realtor

Thanks for the helpful advice.  I joined twitter, but don't really know at this point how to use it.  I am following some people, and others are following me, but that's about a far as it goes.

Dec 16, 2008 05:21 AM
Lance Ziegler
Real Estate Virtual Tours - Bradenton, FL

Thanks Cheryl! You always have good info to help.

Dec 22, 2008 03:04 AM
Mike O'Neill
Knoxtours.net - Knoxville, TN

Cheryl - Thanks for the info.  It seems like there is always something different for us to have to master just to get our virtual tours services noticed.  Does it ever end?  Thanks again.

 

Mike O'Neill

Dec 28, 2008 08:06 AM
Cindy Marchant
Keller Williams Indy NE 317-290-7775 www.marchantteam.com - Carmel, IN
"Cindy in Indy" , Realtor, Fishers Real Estate

The 10 step is something I printed out...but I forget to sign on to Twitter everyday.  I find it a tad less friendly than say Facebook or Active Rain...which I know are different forums.  Maybe I'm just to chatty for 140 characters.  On Facebook, I feel like I know the people who "add me" and on Twitter it seems more random.  I'll give it another try though.

 

Dec 28, 2008 10:12 AM
Julie Q. Fuelling
Keller Williams Katy @ Cinco Ranch - Katy, TX
Real Estate Consultant

Cheryl, For you, which social media sites seem to actually result in the most business? Julie Fuelling, http://www.fuellingkaty.com

Dec 28, 2008 01:48 PM
Marlene Pellegrini
Norwich, CT

Thanks for these helpful links.  Follow me at @MarlenePell.

Dec 28, 2008 09:59 PM
Lanre-"THE REAL ESTATE FARMER" Folayan
Samson Properties - Bowie, MD
I don't make promises.I deliver results.SOLD HOMES

Thanks for sharing this with us Cheryl. I am now following you on Twitter. Have a great day. Happy New Year to you. Great post.

Dec 29, 2008 12:59 AM
Heather Rankin
Rankin Realty at Lake Powell, LLC - Page, AZ
Lake Powell Real Estate

Cheryl

While writing a post today on AR i twittered it and mentioned Realtor.com. Within two hours I had a response in email form from Realtor.com and then Zillow. Twitter is amazing.  While not sure how much business i am gaining, the links posted to information I need are abundant, and links I've posted get good followings. I would NOT spam fellow twitter-ers but handing out good, useful, information seems very appreciated.

Dec 29, 2008 12:58 PM
Lance Ziegler
Real Estate Virtual Tours - Bradenton, FL

Thanks Cheryl. You always have good little tips to gain so much from.

Jan 08, 2009 04:13 AM
Carol Harris
http://www.fordagencyrealestate.com/ - Fort Lee, VA
Realtor, ABR, e-PRO

Good Morning all...  I have been glued to this computer since I signed up with RTV.  In an attempt to be ready to start my business, I have gleened these screens for information and learned so many things that I don't know where to start.....  anyone with any words of wisdom or suggestions on what to do or NOT do please reply to me.  Could someone tell me how to use twitter?  I did sign up and now am ready to start.  I want to thank you Cheryl for all the information even though I am on overload right now LOL....  this is so very interesting and I am looking for a better way, a better life and new friends.  Thanks again

Jan 17, 2009 10:55 PM
Janice Roosevelt
Keller Williams Brandywine Valley - West Chester, PA
OICP ABR, ePRO,Ecobroker

If you were to rank your social networking/viral marketing efforts, where would you place twitter

Jan 17, 2009 11:38 PM
Chris & Karen Highland
eXp Realty - Frederick, MD
Integrity, Experience, Enthusiasm!

I'm glad to know about the tweetlater app. I can go for days without tweeting, and want to be more regular at it.

Jan 18, 2009 10:32 AM
Lance Ziegler
Real Estate Virtual Tours - Bradenton, FL

Thanks Cheryl! This has helped me so much. You always have great tips.

Feb 28, 2009 08:43 AM