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8 Comments on The Commerce of Social Networking...need your help!
This isn't really related to promoting, but rather potential success, look up your clients on facebook to give you a better perspective of what they're all about.
Thanks Kim, there does seem to be an unwritten rult that blantant self promotion is frowned upon in social networks. People want to "buy" not be "sold". This is a good point, using it to help uncover potential client hot buttons, needs, interests. Allows you to connect on a deeper level. Good! Keep em coming!
Social networking needs to be soft and subtle... Like to join a club, be nice and show up. Day in and day out the people will find you as a good realtor.
Have you heard of Sponsored Community Marketing? Exciting stuff for anyone involved in new media. Email me directly if you want. I work for the Yellow Pages Group in Canada (carlos[dot]carpio[at]ypg[dot]com]
Below is a link for an article my husband wrote on this subject to help some local businesses understand this. He's done quite a lot of online advertising for us through some of these channels and it has worked well.
Click here
Kathy
Rochelle, great question!! In fact we're still trying to figure that out;)
...As a new member of Twitter it seems like a great venue for businesses to market what they've got - coffee shops can promote specials or 'coffee's of the day', retailers can promote 'twitter' discounts, realtors can post blogs/listings etc. - Myspace in my opinion is #1 by far because of it's HTML & profile viewing freedom. You can really create your own "space" & keep your companies look & feel. It's easy to navigate & you have the choice to keep your profile as private or public as you want. Realtors can showcase their listings in photo albums & in bulletins, blog and join as many groups as you want - amongst other great things!
In a nutshell I think it all just comes down to exposure!
Pederson Properties
Rochell, As the others have said, this is a great question. Let me just say I initially felt that Facebook had more potential as a business marketing tool than mySpace, but as my time with Twitter, Facebook and mySpace expands I see all of them in the same category. They are simply a way to get your name and face out there.
Rochelle,
I just found your group RealEstateShows.com Users and came by to see if you're still active in the Rain. I've joined the group and look forward to learning from the rest of the gang.
Mike in Tucson