If you follow my blog, you may have seen a post a couple of months ago about a townhome we Staged in Santa Monica. To follow up, that property had multiple offers (one right after the first open house!) and ended up selling in 23 days for just over asking. We were thrilled!

Fast forward to a couple of weeks ago. I get a call from a Realtor who says he saw the Staged townhome and he's currently in the process of listing another townhome in the same building with almost the EXACT SAME layout. Well, it's a mirror image, but you get the picture. He knew how well the first one did so he wanted me to Stage this unit for his client. We Staged this unit this past Monday the 8th (which also happens to be my birthday for anyone who cares!) and I just had to share.

The seller of this property knew I did a great job for the last guy in his building, but kept saying to me during every conversation - "Make sure you've got your creative juices flowing on this one!" I got nervous after he said it 3 or 4 times. I mean I thought I always had my creative juices flowing on every job - what is he so nervous about?? This seller was also very budget conscious, as was the other client in that same building, so I was somewhat limited in the furniture I could use for his home. I didn't want it to look just like the last unit I had Staged in the building, but at the same time, that one had done so well, maybe I shouldn't mess with success. The owner of the previous unit had also told my new client to make sure I hung the SAME PICTURE over the bathtub in the master bath, as that (in his opinion) was the driving force behind the sale of his home!

So as all this was going through my head, I get a call from the rental company saying that some of the pieces I ordered were not in stock including the sofa & loveseat for the living room. Uh oh! So I had to figure out some substitutions. Now once they don't have what I've ordered, I know I can get anything else they DO have for the same price. So I figured I'd first try to upgrade to something a little nicer. Once I changed one thing, I had to change everything. So as it turned out I used almost none of the same pieces I used on the first property. And though the budget was the same, this one had much more expensive pieces so in my opinion, it looks even better than the first. A happy coincidence!

The seller was so thrilled with the results, he sent me the following email:

"Dear Annie, I've waited all afternoon and it was worth the wait. You are one amazing and talented lady. Christine and I were both blown away. Thank you Thank you Thank you. You really did kick in the creative juices just like you said you would. If Randy can't sell that unit, the way you have it looking I won't be disappointed to have to move into it myself. WOW No wonder you enjoy your work. You must have another business, ('Decorating Consultant") naming your own price!
A million more "Thanks", Annie
Bob"

Reading it again makes me smile. Don't you just love happy clients? Here are the results below.

Arty closeup...

Arty closeup...

The art above the bath that sold the first place...

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Annie Pinsker-Brown | Stage to Sell
Owner & Principal Designer
310-384-1084
www.stagetosell.biz

"We get you to SOLD so you can get on with your life!"

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Stage to Sell is the premier West Los Angeles Home Staging Company.

Owner & Principal Designer Annie Pinsker-Brown is an ASP Home Stager, a member of IAHSP (International Association of Home Staging Professionals), an affiliate member of the Beverly Hills/Greater Los Angeles Association of Realtors and a member of the Culver City and West LA Chambers of Commerce.

Annie has Staged LA homes for Bravo's hit show "Million Dollar Listing" and TLC's "Property Ladder." She has also been featured in recent articles on Home Staging in Los Angeles Magazine, The New York Times, Costco Connection and Frontiers Magazine.

If you would like to see more of our Home Staging work, visit our website. There is an extensive gallery of before & after photos, as well as a list of our Staged properties currently on the market.