Extra! Extra! Google is still popular.
Nielson/NetRatings, a company that measures internet audiences (among other things), recently released its March 2007 U.S. Search Share Rankings. The top three engines were Google Search, Yahoo! Search and MSN/Windows Live Search, respectively.
See the press release here.
Google has dominated the rankings since Nielson/NetRatings started publishing monthly results in July 2006 - and by healthy margins. A quick scan of the last six months of results shows that Google has never dropped below 49.5% of total searches (November '06), reaching it's peak in February of this year with 55.8% of total searches.
Eating Google's dust is the perennial bridesmaid of search - Yahoo! - which has owned the #2 position going back several years. In the last six months, Yahoo! has remained steady, hovering in the low to mid 20% range for total search share, almost cracking the 25% barrier in November 2006.
At least Yahoo! can celebrate beating MSN/Windows Live Search on an equally regular basis. Even with last years roll-out of the the new Live platform, Microsoft has failed to make a dent the status quo for search. They have only recently broken the 10% threshold of total searches (March 07) would need to more than double their query requests to get out of the third place rut.
Here's the Top Ten for March 2007:
1. Google Search - 53.7%
2. Yahoo! Search - 21.8%
3. MSN/Windows Live Search - 10.1%
4. AOL Search - 5.8%
5. Ask.com Search - 1.8%
6. My Web Search - 1.0%
7. Comcast Search - 0.5%
8. BellSouth Search - 0.5%
9. EarthLink Search - 0.4%
10. My Way Search - 0.4%
Source: Nielsen//NetRatings MegaView Search, April 2007
Other Fast Facts:
- The top ten search engines had an estimated 6.8 billion queries in March 2007
- This is up from approximately 6.1 billion searches in February
- Google accounted for an estimated 3.8 billion of search queries in March
- The rest of the top ten had just over 3 billion queries combined in the same period
- Though Google's overall share dropped 2% from February, it's queries were up 200 million
- This increase alone is significantly higher than Ask.com (#5) had for total searches
- These stats mean absolutely nothing without compelling content on your web site
Submit Your Site to the Big 3
Make the sure the top three search engines know you're out there...
Submit to Google Search
Submit to Yahoo! Search
Submit to Live Search
###
;)
;)
