Special offer

Where will the Virtual Tour Go? Does VCU tour hint at the future?

By
Services for Real Estate Pros with FloorPlanOnline & Finch Mktg

VCU Medical Center wanted to familiarize its staff as to the progress and status on their new facility as it was under construction.  Creating a normal virtual tour would not be enough for this state of the art facility. FloorPlanOnline was there to help. The Prescription would call for integrated video, still photos and floorplans for all 11 floors.  

The final product allows staff to view individual work station construction progress photos, specific layout information and overall building easy to navigate floorplan.  Much of the building was photographed, while main passageways and large rooms were digitallyvideo recorded.  Thus the Staff is able to view the building online.  They click on the red photos icons or the video camera icon in the cafeteria for example and walk around the room, while the floorplan shows a "you are here" indicator.

VCU med Center by floorplanonline

VCU leadership also requested a new easy to navigate diagram -essentially an interactive cross section of the new building.  This would allow their staff to visualize and interact with the progress and feel the layout of their future home.

VCU profile by FloorPlanOnline

Perhaps in the future, we will see this still growing technology more frequently in the real estate market.  More today than ever before, increased online marketing demand is pushing for development, rather than tour vendors pulling for business.   I believe that individual real estate companies will be more responsible for driving specific technology in the direction they want in their own markets.  Additionally, it seems the future will not demand "video" standing alone, nor only "mobile"  - but rather the conglomeration of many types of information, as different buyers desire different information, delivered in multiple evolving platforms.

You can See the VCU Medical Center Tour by FloorPlanOnline www.vcumedicaltour.com

 

Comments (2)

C. Crafton
http://4114OpenHouses.com - Omaha, NE
Omaha Open Houses

Chris

Virtual is what i's all about. Take a look at our website, and what is being done in Omaha which can be incorporated in any market.

 

CHUCK

Mar 17, 2009 02:02 PM
Chris Drayer
FloorPlanOnline & Finch Mktg - Shawnee, KS

Chuck - I agree that online or virtual marketplaces are key. 

Many of our clients have removed print media from their budgets entirely.  In searching your site, It looks like you have a data feed from the Omaha mls that you are mashing with google maps.   Cool - this idea has worked well nationwide.   Are you selling tours to corespond with the data?  I was glad to see there is no advertising on the spash page so How do people find your site and where are you generating profit and transactions?

Mar 26, 2009 03:31 AM