It does not take more than having Internet access, network television or delivery of the Sunday newspaper to be aware of the fact that Real Estate is going through a difficult time here in Greater Phoenix and the surrounding towns of Scottsdale, Fountain Hills, Tempe, Peoria, Glendale, Mesa and many other cities in Arizona and unfortunately across many parts of the Country.

As real estate professionals, we cannot control the market. However, often have the task of being the bearer of bad news. And too often, people like to shoot the messenger.

If you are a real estate professional and your clients, friends and family ask. Do the difficult and be honest.

If you own a home and need to sell. Lower the price to where it needs to be.

If you cannot sell,  speak with a lender to Re-Fi while rates are low enough to make a difference; And before credit lending standards become possibly more strict.

Homeowners may not love to hear it.

However, they will thank you later