As a Mesquite NV real estate agent, I am always looking for new ways to bring attention to my listings in Mesquite NV. Instead of using a listing address url rider on my For Sale sign, I wanted to try something different. At first I ordered listing sign riders from my regular company that just said 'Google This!'
'Google This!' Hmm... It sounded a little too Paul Slaybaugh-ish from someone of my age stature. So I called back and changed it to 'Google This Address.' Ahh...pure genius!
Anyone who drives by any of my properties for sale will get the idea to google the address and get to see all of the ads and blogs from all of the sites that I have it on - not just one website for the property. After all, this is what I tell my sellers to do if they want to see what all I have been doing to promote their property for sale - 'Google your address and you will see several pages of promotions, all with pictures and slide shows.'
Oh-Oh! The sign company called back and said that they didn't think it was legal to use the word 'Google' without permission.
What?!!! Isn't the word 'google' a verb? We say it all the time. We don't say 'Yahoo this' - doesn't that just sound silly? 'Yahoo' doesn't sound like a verb, 'Google' does!
The sign company said they had to do some checking - I think they called Lenn Harley to get the Hard Core facts about copyright infringement. Finally, they called back and said 'OK, we can do it - your signs will be ready in a week.'
Now I have Creative, Colorful and Cute sign riders on my listings to make them stand out from all of the other regular old for sale signs - the 3 Cs! They have a little TM next to the word 'Google' and they used the google colors. My sellers love it.
The first property for sale that I put the sign rider on was my listing at 880 Tucson St - I already get good Google results from my Active Rain listing blog with the slide show from Real Estate Shows and lots of other online property ads, but I want potential buyers to see everything I have written about the property.
I will be watching my Google (noun?) Alerts - I'll let you know how it works!
What are you doing to make your listings stand out in a sea of for sale signs? Let us know with a link to one of your Ar blogs in a comment here - I would love to see what you are doing to help sell your properties.
Mesquite NV Homes For Sale - New Sign Rider -'Google this Address'