Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
Sign up for the Daily Drop so you don't miss out on AR's daily happenings
Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
In an industry marked by "we've always done it that way" insanity - not to mention dozens of people on Active Rain telling me recently that their calendar and magnet mailings still paid off - there is HOPE for the future!
I'd like to award my first WELCOME TO THE FUTURE AWARD (I just made that up) to Shorewest Realtors of Winsconsin!
First, some disclaimers: I have never worked for their company (yet!!) and I received a copy of their ad from a friend at Coldwell Banker United in North Carolina (which means top competing companies are keeping an eye on each other nationwide). But no matter - as a member of the slowest evolving business industry in the history of mankind - you should all be just as excited as I am to see it.
I wonder if this is what it felt like when the first caveman stood up on two legs?
Other than discovering life on Mars, this copy of the "last" newspaper ad for open houses from Shorewest Realtors is clear evidence that the wheel wasn't just an accident and we can learn from our mistakes.
Unfortunately, for some readers, this news may come too late to be of any help; continued weekly research in my local newspaper indicates that there are many more brokerage-strategy-cul-de-sacs yet to fall off the Fittest Grapevine.
I wonder what Shorewest Realty is going to do with all of the MONEY it is about to save? I can think of a few suggestions:
1. Hire me to do a seminar for their agents on even MORE ways to use technology and innovative sales techniques to sell homes.
2. Buy every one of their agents a Blackberry so they can get all of the buyer inquiries from the online traffic they are about to generate for their listings.
3. Hire a professional photographer to take 20 photos of every one of their listings to increase the "pull" of their online open house advertising (and get some of those agents' elbows out of the bathroom mirror shots...) Oh, and film a real video of the home, too!
4. Hire their next three recruits on salaries and demonstrate how the profit-margin of future brokerages will work for everyone.
5. Hire me to do a seminar for their agents.... Oh, did I say that already?? Grin!
Whatever they do with the money - heck, throw one hell of a "We have arrived in the future!" party - this ad just makes my day! This is the right step for any brokerage, in so many ways: Cutting costs, marketing effectiveness, taking control of the marketing plan away from sellers, tapping into the Gen X/Y purchase preferences, and so many more ways this action represents the right approach for the future.
I'm sure Shorewest isn't the only one out there doing this, but I have to admit I admire their bold approach: Running a big, black-and-white ad highlighting the stark contrast between the old and new business models of the next generation of real estate. Taking a stand on a full page; raising the bar on the competition; and setting the standards of performance for marketing in their area.
I only wish I could have seen the face of the advertising manager at the newspaper when they submitted the copy. It would have been priceless!
As you can see - it's going to be a great 2009 in Wisconsin real estate!
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.