Selling your home should not be a mystery when you have it priced properly and have selected an agent that knows how to create an online presence for you. A proper price and a coordinated marketing effort are the two most important factors that will lead to a successful sale. Have fun while I read your mind.
I don't know you either but I would be willing to bet if you are thinking of selling your home in Metrowest Massachusetts you would like to sell it for the most money, in a reasonable amount of time, with the least amount of headaches to you! You see just like David Copperfield I can read your mind too.
It's great to work with a Realtor like myself because when it comes time to negotiate with the buyer, I already know what they are willing to pay. Well I guess I am being a little silly here but not really.
The buyer is going to be looking to pay the FMV for your home (Fair Market Value). Fair market value is what other similar homes have sold for. Not what you need or want to sell your home for.
In today's challenging Real Estate market, the price that is set on your home is about 75% of the marketing. What do I mean by that? Simply, if you come on the market at the wrong price, the best Realtor in the country with the most sophisticated advertising you have ever seen will not be able to help you.
I am not going to sugar coat it. Pick the wrong price and you will be doomed to languish on the market. All the marketing and advertising will be wasted along with a lot of time. In Real Estate time = your money.
What is the one piece of information buyers always ask for when looking at a home? If you guessed the
days on the market you are 100% correct. You see when the days on the market goes up so does the gap between the list and sale price.
Yet as Realtors we see this same mistake repeated over and over again. Come on admit it...if you see a home that has been on for 14 days and another for 214 days which one do you feel like you have more bargaining power on? It's just human nature.
Over and over again statistics show that homes priced properly out of the gate sell for more than those who believe a higher list price leads to a higher sale price.
As the graph on the right shows, the further you get from market value, the percentage of buyers dwindles.
So what about the other 25% of the equation? Picking the right Realtor is very important. Just like in every other business, you should be looking for the best professional to represent your interests. Most would agree that selling a home is a fairly large decision in life.
As an agent that has been in the business for 23 years, it never ceases to amaze me how little thought goes into picking a Realtor. Why is it that if you are having surgery or you are involved in a lawsuit or you need a tooth pulled there is conscious effort to make sure you are using the creme of the crop? Is there any wonder why there is so much disappointment in the Real Estate industry?
The barriers to becoming a Realtor are way too low. There are far too many unqualified Real Estate agents running around. This is why as a consumer it is important to go through the interview process. Alright I am digressing here:)
So what should you be looking for in a Realtor? I would put Internet Savvy at the top of the list along with someone that has a previous track record of success!
In the article top ten mistakes to avoid when selling your Massachusetts home you will note that overpricing your home and picking the wrong Realtor are up near the top of the list. Read further for eight additional obsticles and tips to avoid them.
Some other articles offering home selling advice include:
- Selling your home in a buyers market
- Great Real Estate interview questions for Realtors
- Sold in 70 days
No magic or mysteries just sound advice.
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About the Author: The above information on Selling your home does not have to be a mystery was
provided by Bill Gassett, a Nationally recognized leader in his field. Bill can be reached via email at billgassett@remaxexec.com or by phone at 508-435-5356.
Have a home to sell in Metrowest Mass? I have a passion for Real Estate and love to share my marketing expertise!
For Metrowest Massachusetts Real Estate and homes see Metrowest Mass Realtor. Want to have MLS access to beat other buyers to your dream home? Sign up with no obligation at my MLS Property Finder Site.
I service the following towns in Metrowest Massachusetts: Hopkinton, Milford, Upton, Southboro, Westboro, Ashland, Holliston, Mendon, Hopedale, Medway, Grafton, Northbridge, Uxbridge, Franklin, Douglas, and Framingham MA.
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Building lasting relationships by helping people move in and out of Metrowest Massachusetts for the last 23 years.
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