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Social Networking for Real Estate Agents

Social Networking is the new buzz term for networking online through the various social networks. Many new social websites are popping up all the time, but like any other web phenomenon, only a few will rise to the top of popularity. I believe FaceBook and Twitter are two potential players in the social networking arena, among many others.

Your Social Networking efforts will replace the efforts of search engine optimization in the near future. Why? Because getting connected socially on the web is an extension of getting your website to the top of search engines. When you are networked socially, it is more like YOU are at the top of search engines. Forget having just a static website, with a strong Social Network in your real estate service area, people should be able to ask questions and find YOU answering them on top of Google. I know this all sounds strange, but bare with me. It's GOING to happen whether you like getting online or not. Social networking will be all the rage--and the people on top are going to be those who got in first.

Facebook and similar social networking sites will become the new place to find stuff. Search brings you flat websites; social networking brings you to life. ~Jenna Ryan

STEPS TO GETTING STARTED NOW

Get your head out of your everyday processes and broaden to include networking on the net.
Get signed up for various Social Sites such as Facebook & Twitter
Start communicating with other people on the web through such sites
Make a commitment to spend so much time EVERY DAY on the web networking
Network with people in your area.
Don't focus on selling anything yet. Just get to know people.
Remember that everything you do will increase your web presence, so no time is wasted.
If you need training or assistance, please contact us at TheMarketingShop.com.
Friend me on Facebook and review my free tips.

Social networking is not going away. Your prospects and clients are going online. Why not meet them where they are? There is no more efficient way to market yourself than through online web marketing. Start learning. Get savvy. There is no time to waste!

Excellent Comment:

Don't focus on selling anything yet. Just get to know people. - That is such an important tip for a newbie. People think social networking is like eBay - put it on-line and start selling. This is more about networking and relationship building. Establish the credibility. Establish the expertise. The sale will follow. by Steve Richman (Genworth Financial)

Posted by Jenna Ryan @ The Marketing Shop.com on 01/14/2009 11:15 AM

Comments (21)

social networking for real estate

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21 Comments on Social Networking for Real Estate Agents

JAN

it's amazing all the tools online! I'm going to a training session at our board this friday to learn more.

Jenna, social networking is becoming more and more important in our society and business. The challenge is to attribute the correct amount of time in regards to your return.

Hi Jenna, I'm just getting started on all of this social networking as well, and it's been a fun & learning (sometimes intimidating) experience. I'm assuming you're on twitter too? Perhaps we can meet there as well. Thanks for the tips!

I agree...especially with the realization that social media is where the next generation lives...not that we're not living there too but they are as fulltime residents!

Jenna - I think Social Networking or Social Media is going to be a gateway to a more interactive marketing channel between consumers and businesses...but it is in its raw form right now.

Absolutely. In additon, even after just a short time, it is amazing how quickly both your contacts and knowledge grow as you start to interact outside your immediate sphere of influence.

Jenna,

I am a little behind on the social networking...I really need to get on the ball with that.

Yes, long gone are the days where you actually have to get together in person.

Thank you for this....I've got some free time and will make the most of this today.

I use Facebook and am newer to it. For business and personal reasons I find this the better place to be because the demographics of users matches up better to me and my business. It's great becasue I have been able to reconnect with people that I hven't seen or talked to in many years.

As far as Twitter, I'm not really into it and really haven't seen the point in putting any focus there.

Great post.

Kathy

Jenna: It is great to social network on these sites - lots of action out there on these - everybody is doing it!!

Thanks for sharing. I've just recently started using Facebook and twitter. . .still trying to figure out twitter though. I'm looking forward to "tweeting"!

I believe this our future to all on-line marketing and it does boost your website. I have saw more leads in the past few weeks from this. Like Myrick, I can figure twitter out. Just started on twitter.

Follow me ya'll on Twitter. http://twitter.com/jlryan.

There's lots of little tricks and stuff to the Twitter thing. Just for now, get started... later I'll send you tips, and maybe you'll send me a few too!

Thanks for your comments. This is a HOT TOPIC!

Jenna Ryan
http://www.TheMarketingShop.com/

Hey everyone, just wanted you to know that my next article is more involved and gives more detail and instructions for marketing on Facebook... make sure to check it out too.

http://activerain.com/blogsview/881554/Dos-Donts-for-Facebook-Marketing-for-Real-Estate

Thanks,

Jenna Ryan
http://www.TheMarketingShop.com/

Come find me on Facebook:

http://www.facebook.com/people/Jenna-Ryan/1322950660

Jenna Ryan
http://www.TheMarketingShop.com/

Excellent comment Steve! I'm incorporating it into the article. Couldn't have said it better myself!

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Thank you for sharing. I too, am on facebook now. This is the way to network and it works

I already know from experience you are 100% correct. See the Power of Active Rain. I have already gotten a listing from being on Facebook and have an incredible presence on line because I have a social media marketing strategy.

APR

Thanks for sharing Jenna-I always bookmark you posts for reference!

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