Google vs. Yahoo

The more the merrier..check many sites..and on the ones you score poorly..concentrate of adding those to the pack. Dogpile was a quick way to check several at once.

Hey Rob,

When it comes down to it; Google and Yahoo are like two old professors that try and teach their students the same subject in different ways. 

So first let me ask you... what did you do when you "optimized" your site? 

Also, have you started link building recently?

The biggest difference between Google and Yahoo is how the look at external links coming into your site. Google looks for quality links while Yahoo is a big fan of sheer numbers. 

Additionally... it may not have even been you that did anything. Google and Yahoo change up the way they rank pages on a consistent basis. It keeps SEO professionals on their toes and helps to prevent exploitation by black hate SEO practitioners. 

The higher you can rank on Google the better. Focus on that. If you rank well on G you should rank well on Yahoo. That being said I am somehow lost on yahoo all the sudden but normally rank high and my google numbers are shooting through the roof... go figure.

Although they continually change ranking formulas, another thing that helps is how long you have your domain registered.  The rationaile was initially that a company who has their domain registered for the next 10 years is more stable than the company (or person) who has it registered for only the next year or two.  I"m not certain if this is still one of the many factors in ranking, but it can't hurt. 

Google is king, unfortunately? Wherever the consumer goes, we must follow.

Does updating the MLS IDX data mean the site content has changed? I have a bet going on that one. I say no, they mean hypertext.

Google has 65% of the market share. 

Optimize Google first, Yahoo second, MSN thrid. 

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Rob,

That is definatley strange that link building actually lowered your yahoo ranking. Yahoo may have started to follow Google's lead. Make sure you are focusing on "quality" and "professional" links. 

One way links (links coming in to your site without a reciprocal link to the site the link came from) are considered quality and much better.