The power of praise is amazing. It has the power to instill confidence and pride in both the giver and the receiver.
Many agents post testimonials from past clients on their websites because they believe in the power of praise. Testimonies (praise) from past clients who have worked with you is powerful. Website visitors feel that they know you a little bit better and can trust your integrity, knowledge and skills because someone has taken the time to praise your efforts. If you have not posted testimonials on your website, you are missing out on the power of praise and its benefits.
All real estate professionals love to receive referrals. Referrals (praise) are considered the highest compliment a professional in any field can receive. Referrals not only generate confidence in the person who has been referred, but also to the one receiving the referral.
Some social networks allow you another format in which to use the power of praise. On networks such as LinkedIn and RSN Link, you can pay it forward by recommending the services of an affiliate or a real estate professional who serves another area. Recommend someone with whom you have had a good working relationship whether as a client or as an associate. You can recommend anyone whom you feel offers quality services. They do not necessarily need to be involved in real estate. Facebook allows you to write on someone's wall (a praise report recommendation) of their services.
Blogs also allow you to use the power of praise. Positive comments are always appreciated. And the one receiving the compliment may just become another subscriber to your blog. Bloggers read other blogs. Have you found one you enjoy? Use the power of praise by linking to it in your blogroll. If you ask, most bloggers will reciprocate with a link back to your blog.
Pay it forward. Add the power of praise to your website, your social networks and your blogs. You may be surprised at how fast it comes back to you.
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