For a QUICK DIVE in Blog Readership... Go on Vacation!

Industry Observer

 I have read of the frustration that new Bloggers here on Active Rain have regarding not being able to "stand out" amongst the "power house" Bloggers who always seem to get all the attention.

One thing I don't think new Bloggers see is that fact that many of the best-of-the-best Power Bloggers have worked hard to work their way up to the top of the this Blog Pile. It takes time and commitment to generate good content that readers connect with and like to read. BUT Bloggers need to also understand the brutal fact that while it takes time to get to the top, it take MUCH LESS time to take a dive and fall out of favor if you don't continue to Blog and and generate interesting content.

While we are privy to some statistical information about our Blogs here on Active Rain... it is very limited. So I thought I would share with you some information I captured using StatCounter (a fun and cheap blog widget) over on my Pretty Blog. While this is not a super analytical study... it is a bit interesting. Also, keep in mind that while I "compete" for no ones attention on my Pretty Blog, I think this simple graph is telling and parallels what can and does happen here in the Rain.

Since January 2007 my Pretty Blog has been averaging 147 visitors a day. (Which I don't think it that bad considering much of what I write there is a re-constituted version of what I write here... but that is a different story.) Anyway, last week while I was gone on vacation, I saw my numbers plummet, averaging only 108 visitors a day. That is a whopping 26.5 % drop in readers in just a 7 days time (Monday April 23 to Sunday April 29th). Sunday was the WORST day of all. On that day I only had 32 visitors, which was the lowest readership since Christmas week 2006... another time I took a break from Blogging.

Anyway, this RAPID dive on my Pretty Blog shows me I if I want my Blog to continue to work for me, I have to work to work at it ongoingly and keep it fresh. 

So the next time you are a bit frustrated with those Bloggers who stand out in the Rain... know that they have worked hard to get to where they are AND they are working hard to stay were they are. Power Bloggers are well aware of the fact that you are there ready to take their place should the take a dive.

Blog on...



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Jo Potvin
Design To Market LLC - Cincinnati, OH
Home Staging Cincinnati - Design To Market
Thanks for the info on statcounter.  Anything to help us knwo more about these technologies is great...I'll be sure to make another visit to the pretty blog!
May 05, 2007 11:05 AM #10
Joan Whitebook
BHG The Masiello Group - Nashua, NH
Consumer Focused Real Estate Services
I think that it is going to take awhile to find my own blogging voice.  Things are getting busy and I am very involved with a lot of realtor(r) stuff right now -- so I just may not be a top blogger for some time.  I try to read a little every day and improve each time I write a new blog.  I am ready for a vacation! 
May 05, 2007 11:06 AM #11
Ben Kakimoto
Keller Williams Greater Seattle - Seattle, WA
Seattle Condo Specialist
Craig - This is a great lessons for bloggers.  I've noticed the same results too.  Paraphrasing TLW,  it requires  hard, consistent work.  Good to see that you're visitors are shooting up.
May 05, 2007 11:52 AM #12
Boomer Jack Boardman & Carl McIntyre, the Codgers
Noted Curmudgeons - Saint Paul, MN

Craig: Your pretty blog is—well—pretty, I like it. Thanks so much for not writing about Google, Google Juice, oractive rain|active codgers, your active fans image Self-googling! There is a lesson here—don’t take vacations! ;-)



May 05, 2007 12:54 PM #13
Missy Caulk
Missy Caulk TEAM - Ann Arbor, MI
Savvy Realtor - Ann Arbor Real Estate

Write a weeks worth of posts in Word, give to your assistant and have her post them for you is one idea.

We all need vacations. Personally you can't lay in the sun 24/7. Well, I try......

Thanks Craig. It is hard work but fun too.

May 05, 2007 01:01 PM #14
Gena Riede
Riede Real Estate, Lic. 01310792 - Sacramento, CA
Real Estate Broker - Sacramento CA Real Estate (916) 417-2699

Craig,great talking. One of the things that I have on my pretty blog as I'm sure you do is to have the option of having it post while you are gone. Of course those areas that you need to feed by hand won't be fed but at least the natural feeds will work as well as providing the juice for your blog.

Great info my friend. Glad you had a good time and that you are back.

May 05, 2007 01:16 PM #15
Christina Lackey
Coldwell Banker Prime Properties - North Syracuse, NY
Syracuse Central New York Real Estate
Great info!  It does seem like there are so many little things that need to be kept up with... and now you've added another.  Ok, so my summer vacation isn't till August, I have till then to figure this out.  Of course, no one's reading my blog yet (I don't think), so I guess I don't have too much to lose!
May 05, 2007 01:37 PM #16
Lola Audu
Lola Audu~Audu Real Estate~Grand Rapids, MI Real Estate - Grand Rapids, MI
Audu Real Estate~Grand Rapids, MI ~Welcome Home!
Hi Craig, the only consolation is that if you had "it" to begin with...the stuff that makes people want to come back for more, "it" will still be there when you get back from vacation, although you may have to stoke & fan the flames of "its" dying embers! :)
May 05, 2007 01:38 PM #17
Eric Carlsen
The Scene Lab - New York, NY
Good reminder for all of us.  Gotta' get in there and get your hands dirty to see progress. And keeping the consistency is definitely a challenge.
May 05, 2007 01:47 PM #18
Diane Bell, Hilton Head Real Estate, Bluffton
Charter 1 Real Estate, Hilton Head, Bluffton, SC - Hilton Head Island, SC

It is definitely an ongoing event.  Guess there will be no vacations for the power bloggers here!

May 05, 2007 01:50 PM #19
Rick & Ines - Miami Beach Real Estate
Majestic Properties - Miami Beach, FL

Craig....I find the Geeky side of you quite sexy!

May 05, 2007 02:59 PM #20
Marchel Peterson
Results Realty - Spring, TX
Spring TX Real Estate E-Pro
We are taking a sail boat vacation this summer and will be gone for about 10 days.  I have been wondereing about the hit on my business and the blogging had crossed my mind also.  OH WELL, it is something we have ALWAYS wanted to do.  As much as I love real estate, we do need our vacations!!
May 05, 2007 03:02 PM #21
Sharon Simms
Coastal Properties Group International - Christie's International - Saint Petersburg, FL
Excellent point! I keep meaning to write and store some blogs for the days I get too busy to write, but so far haven't had the time to do that.
May 05, 2007 03:33 PM #22
Ana Connell
G & C Properties - Burbank, CA
Burbank Real Estate Agent
Craig, great point and interesting stats!  Thank you for the great post!
May 05, 2007 05:09 PM #23
Robert Whitelaw
Whitelaw & Sons Real Estate Services - Morgan Hill, CA
Broker, CEO, Realtor , ePro
no more vacations for you! How dare you have a real life!
May 05, 2007 08:36 PM #24
John Novak
Keller Williams Realty The Marketplace - Las Vegas, NV
Henderson, Las Vegas and Summerlin Real Estate
I didn't realize that traffic would be so responsive so quickly. Don't some blogging platforms have the feature to write posts for publication at a future date? I know that responding to comments still might fall behind a little, but at least there would be fresh content.
May 06, 2007 06:56 AM #25
Neal Bloom
eXp Realty - Weston, FL
Realtor CRS-Weston FL Real Estate


No quick fix here...if you want to earn  you need to learn and contribute not just for yourself but for the whole community.

May 06, 2007 07:12 AM #26
Tracy Santrock
Fonville Morisey/Santrock Realty Group, Inc. - Cary, NC
Raleigh - Cary Realtor/Broker In Charge

Nice post...

It's like a double edged sword. You need to go on vacation to keep your writing fresh, etc.  On the other hand you're readership is down...and you have to build it back up again............oh well..

May 06, 2007 11:28 AM #27
Ryan Hukill - Edmond
ShowMeOKC Real Estate Pros of KW Elite - Edmond, OK
Realtor, Team Lead
Criag, I've experienced the same thing. I'm nowhere near the readership you are but I notice a major drop in interest when I've been too busy to blog steadily for a week. I guess it's the "what have you done for me lately?" approach. 
May 06, 2007 03:48 PM #28
Julia Fedak
Platinum Home Designs - Burlington, ON

Craig...I couldn't agree with you more. I look up to the "powerhouse" bloggers; many of them provide fantastic information in a great format because they are seasoned bloggers.

In terms of the just means I have to sleep less.

May 07, 2007 11:58 AM #29
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