Advertising - If marketing strategies are ineffective, marketing goals are not met and the business plan is not met. We become nothing.
Trifolds, Bifolds, Flyers, Magazines, Active Rain, Linkedn, Facebook, Myspace, Digg, Open Houses, Signs, Name Riders, Television, Newspaper, Web site, and........
But what is the most affective advertising:
FSBO Drip Campaigns?
Expired Listings?
Geographical Farms?
What about cost vs value?
Television?
Radio?
Newspaper? I'm not a big fan but thats me.
Has anyone tried a survey about what your respective area listens to, watches, reads, etc.: I plan on starting this today I will call everyone in my farm area, not on the do not call:
- For survey information
- To tell them about the Neighborhood garage sale and
- to ask what they would like to see in my upcoming newsletters
I will follow up next week with results. Same Bat Time Same Bat Channel
Let me know what has been most effective for you, where did you get the most bang for your bucks. Let me know.
If you tried something that failed miserably let me know that too.
If you have an idea post it I'm up for trying weird ideas.
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I, myself do track where my business comes from and the majority of my clients come from referrals from past clients and from opportunity time at the office. I have had great luck with direct mailers. I am set on door knocking this year as I have never tried it before. Good luck with your survey and you should blog how you do!