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Being Frugal With Google – The Free Office Suite

By
Services for Real Estate Pros with RealtySoft.com

Do you have any idea how thrilled the Monks were when the printing press was invented?  They could put up the quill pens and get over the old version of carpal tunnel.  As a real estate professional in today's Internet world, you should be ecstatic with the free tools available.

The suite of tools from Google just keep getting better.  You don't have to be a tech geek to use them either.  If you'll just take what you get from this article and implement it, you'll save hours of your time every week, serve your clients better, get more business, and be an email guru.  Let's see what it's all about.

Gmail
Gmail can be your base email solution, no matter how many addresses you have, or how you want to brand yourself. In some real estate technology courses they are very emphatic about having an email address that promotes your site or brand. No problem, as Gmail will allow you to check multiple email accounts for your other sites. Your prospect or client doesn't even need to know about your Gmail address. The newest release even allows multiple email signatures, and it will reply from the same address that was checked to pull in the email.

Then there is the huge 7+ Gigabytes of free storage space for email. The labels and filters functions are so much better at filing away email than folders ever were! You can have a filter automatically label and file away emails when they arrive based on who sent them, keywords in the title or email and more.

The latest feature released is called "Canned Responses." For those replies that you seem to send over and over to answer questions, you just create a canned response template email. When you need it, you just pull it up as the reply and send it out with a click.  There's lot more, but you're getting the idea. Get your free Gmail account today!

Google Calendar
With a new gadget just released, you can see your Google calendar agenda in the left sidebar when you're in Gmail. This calendar is easy to use, with the ability to track your tasks and appointments with multiple methods to remind you. You can get a text message reminder, an email, a screen popup, or a combination of all of them at the times you want! If you have a important phone call to make at a certain time on Wednesday, no problem. You may even need to make some notes before the call to make sure that you cover all you need to in the discussion. 

You can have an email sent on Monday morning to remind you to work on those notes.  On Tuesday you can have a text message sent to your cell phone to be sure that you are on track with notes and keeping your schedule clear for that call.  Then that morning, another text message in case you've gone out, and a half hour before the call, a screen popup. Sorry, but if you miss it after all of this, you need a butler not a calendar.

Are you one who just can't seem to get the time or energy to get those events, meetings and tasks into the calendar to start with? Google calendar allows you to import an entire list of transaction tasks with due dates all at once. Get 50+ transaction coordination tasks in from your spreadsheet in a matter of minutes.

Maybe you just can't get the time to type in last minute appointments, or items that came up while you were out and about. Well, the calendar will also take voice entries from Jott.com. This low cost ($39/year) service lets you call in your items for the calendar. A typical call:

• You've speed-dialed the Jott toll free number and hear "Who do you want to Jott?"
• You say "Google" and wait for the beep, then
• "Meet inspector at Smith home next Tuesday at 9:30 AM."
• You hear "Got It."
• Back at the computer you see that the meeting is in the calendar with pre-set reminders already in place!

Google Reader and Alerts
This is an RSS news feed reader.  It can keep you up to date with automatic receipt of your selected blog post subscriptions. If you want to keep up with NAR's latest technology news, there's a feed you can subscribe to. It will pop up each new post as NAR puts them out. 

The really great use for this is the ability to get news about your area that you can use for ideas for website content or blog posts. Couple this with the Google Alerts service, which delivers web content to you based on key words and phrases you've set up, and you've got your own personal custom newspaper online.

iGoogle
Tie them all together now on one screen with iGoogle.  It allows you to display all of the Google services on a home screen, plus choose from hundreds of "gadgets" to display news, RSS feeds, horoscopes or just about anything you can think of.

Check out the Google suite of services, because they work and they are FREE!

Biography:
Peyman Aleagha is the founder and President of RealtySoft.com. RealtySoft provides Realtors with Real Estate Web Design (http://www.realtysoft.com), Real Estate Print Marketing and Free IDX (http://www.realtysoft.com/freeidx.php) solutions. Find out more about RealtySoft by visiting RealtySoft.com

 

Kim Dean
www.GoSimplyTexas.com - McKinney, TX
Simply Texas Real Estate - Broker/Owner

Another wonderful thing to love about Google. Man, what did we do before it??

Feb 10, 2009 02:47 PM
Christine Donovan
Donovan Blatt Realty - Costa Mesa, CA
Broker/Attorney 714-319-9751 DRE01267479 - Costa M

It sounds like I need to spend some more time learning about the options offered by Google.

Feb 10, 2009 03:36 PM
Jason Crouch
Austin Texas Homes, LLC - Austin, TX
Broker - Austin Texas Real Estate (512-796-7653)

Google seems to remain on the cutting edge with stuff like this, huh?  Such a great array of tools.

Feb 10, 2009 04:18 PM
JB Brookman
JB Brookman Photography - Franklin, TN
High School Senior Portrait Photographer

Thank you, Peyman- I really need to check out the Google Calendar.  Much appreciated!

Feb 10, 2009 04:43 PM
Vickie Nagy
Coldwell Banker Residential Real Estate - Palm Springs, CA
Vickie Jean the Palm Springs Condo Queen

I don't utilize Google docs to any great extent. I do have some forms online that populate from Google Docs and that's just about it.

Feb 10, 2009 04:59 PM
D B
Quakertown, PA
e-PRO, Realtor - Bucks County PA - 610-952-3578

Yes, I am a virtual agent that also provides the personal touch, which is also very important.  It is all about the internet I agree, but also about personality and referral

Don

Feb 10, 2009 08:17 PM
Chip Jefferson
Gibbs Realty and Auction Company - Columbia, SC

Google just keeps getting better and better with all there neat tools. Software purchases are getting out done and Im tired of paying!

Feb 10, 2009 09:51 PM
Jenn Neumann Deer
RE/MAX Southern Shores - Surfside Beach, SC
Surfside Beach Real Estate

Wow, I love that Google is constantly (and quickly) improving and expanding its offerings as well as just having a lot to offer.  I was not aware Google had such an extensive selection of free tools.  Thanks for sharing, I'm going to check it out.

Feb 10, 2009 10:16 PM
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Robert J Russell Companies - Dallas, TX
IRES, ICREA, REBS, GMA, LAS, LUTCF

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Feb 10, 2009 10:30 PM
J. Philip Faranda
Howard Hanna Rand Realty - Yorktown Heights, NY
Associate Broker / Office Manager

We are already turned on to the gmail solution. It allows me to take my office with me wherever I go and not be a slave to outlook. We still use the yahoo calander (personal preference) but I'd also chime in about google documents. They have a fantastic excel-like spread sheet which behaves just like the original, and the google word application is pretty good too.

The thing about these things is that you can then SHARE the docs with anyone on the web and have a virtual office network with anyone in the world with a gmail ID.

Great stuff.  

Feb 10, 2009 11:09 PM
Anonymous
mnack

You talk about the monks. As a "boomer", I sometimes feel like I'm one step ahead of them. But it is truly amazing the things we can do now with technology. Thing is - once we get used to it, we can't imagine doing it any other way. Being able to share documents on line through google docs is practically mind blowing!

We teach real estate agents and small business owners how to utilize Internet 2.0 to market themselves using social media - the "new millenium" way! See what you think - http://NewMarketLeaders.com

Feb 10, 2009 11:51 PM
#39
Robert Hammerstein
Christie's International Real Estate - Hillsdale, NJ
Bergen County NJ Real Estate

Peyman -  Terrific information here. Google is a great site with many innovative ways to condense all of your online meetings as well as staying in the loop with reader as well. Don't forget about Google Analytics. Another invaluable tool to track visitors to your websites.

Feb 11, 2009 12:38 AM
Michelle Buckman
Long & Foster - Washington, DC
Showing the Best Views in Metro DC

Thanks for sharing your knowledge about Google.  I did not know Google offered all these features.  There is so much to learn-I am still learning.

Michelle Buckman

Feb 11, 2009 01:26 AM
Zilkia Olmeda-Martins
RE/MAX North - San Antonio - San Antonio, TX
GRI, Realtor, San Antonio Texas Luxury Homes

Thank you for the great info Peyman!  I just started researching all of the services that google offers.

Feb 11, 2009 01:38 AM
Tere Rottink
CoastalVa Realty Inc - Virginia Beach, VA

Thanks for sharing.   I will check the google products when I get some time.

Feb 11, 2009 01:49 AM
Myrick Tantiado
Alain Pinel Realtors - San Francisco, CA

Thanks for sharing!  I am particularly interested in jott.com's services!

Feb 11, 2009 02:16 AM
Hope Goss
Ventura Property Shoppe - Ventura, CA
Ventura Real Estate

This sounds like a good solution for anyone that still needs one. 

Feb 11, 2009 02:31 AM
Robin Turner
Happy House Real Estate - Cocoa Beach, FL
Robin Turner

Google is a useful search tool but, as a computer geek in another life, I'm leery of having all my primary data out on the (network) cloud. If I lost it I would be out of luck.

My primary data is on my PC with regular backups to a USB hard drive. I also have daily offsite backups with Carbonite which is a bargain at $50 / year for over 70 GB of datastored somehwere else. Somewhere that doesn't have hurricanes...

Feb 11, 2009 03:27 AM
Bryant Tutas
Tutas Towne Realty, Inc and Garden Views Realty, LLC - Winter Garden, FL
Selling Florida one home at a time

Peyman, I LOVE all things Google. The one you left out that is really cool is Google Docs. Being able to "share" documents for free is awesome. And Picasa. Oh man I could just go on and on about google applications.

Feb 11, 2009 08:23 AM
Lane Bailey
Century 21 Results Realty - Suwanee, GA
Realtor & Car Guy

And if you are in the mood to dispense with MS Office, you can run Open Office and Thunderbird.  Of course, Google Docs are another useful option. 

Feb 11, 2009 10:38 AM