Realtor.com has started to run commercials on select television programs to make sure home buyers and sellers recognize that this is still the most visited real estate site.
It's kind of like one of the automotive websites that opens in a warehouse full of homes for sale and then drills down to the buyer.
The writeup from NAR is featured at Realtor.org along with a short press release. You can view the commercial by clicking on the word view at the bottom.
To maintain market share and eyeballs, Realtor.com had better start advertising and providing meaningful content as never before.