Real estate marketing starts with great services and often small ideas that can be made into big ideas.  Review the list below and ask yourself do I have a "marketing" part to my day?  Am I doing all I can to assist my clients and grow my business?  (I hope your answer will be yes!)  I hope you will find this list helpful and thought provoking as I feel they are great strategies that I have personally used myself in all my years of sales that can create great opportunities and growth for your business.

reach out

General Marketing

  • Never let a day pass without engaging in at least one marketing activity.
  • Reach out to two new prospects each day.
  • Reach out to former clients in various ways (phone, email, handwritten notes) as a simple way to remind them of your services, things that are new in the industry and with your services and as a simple way to remind them that you are still there for them even after their transaction.
  • Review the specific marketing goals you set for the year that hopefully you broke down to monthly/weekly goals.  Assess how you're doing so far (have you been meeting those goals, do you need help in achieving them?  Do they need to be adjusted?)
  • Carry business cards with you (all day, every day).  When was the last time you gave one out?  That's right, get them out of the box or change them if you don't like them and give them out.  While you're at it - why not give them two cards to pass along to someone.
  • Give your marketing literature to local community business associates as it expands your marketability for free.

target market

Focus on your "target" market

 

  • • Are you alert to trends that may impact your target market and/or services?  Make sure you're reading everything about your profession, industry, target market groups, etc.   Be sure to subscribe to internet newsgroups and blogs that serve your target market.

  • Ask clients why they hired you and solicit suggestions for improvement - testimonials (and use them.)

  • Identify niches, new markets and areas to focus and implement new marketing strategies to reach them.

resource

Be a resource and provide information:

  • Establish a marketing and public relations team with your associates and local business owners that meet quarterly (meet for breakfast, lunch or coffee) to share ideas about community issues.  Who knows perhaps there's a referral opportunity just waiting for you.
  • Attend a marketing seminar, read a marketing book and implement new strategies learned.
  • Join an association or organization related to your profession.
  • Create a consultant file for website designers, writers and other marketing consultants and work with them to create and manage your marketing strategies.
  • Journey to other "creative" blogs to observe and learn from the marketing strategies they are using and see if it creates some ideas for you.

communicate

How to communicate your marketing:

  • • Publish a newsletter for customers and prospects.

  • • Develop a brochure of services.  If you work within several niches - create one for each that specifically speaks to those clients.

  • Marketing Pieces:  Print a slogan and/or one-sentence description of your business and a signature area that includes your contact details, web url and key information about your services and put it on your emails, letterhead, fax cover sheets and on everything you send to your clients and prospects.  Key word "EVERYWHERE"

  • Be easy to find - develop your own Web site or blog site.    
  • Include "testimonials" from customers in your literature, on you site, and in your presentations.
  • Get your marketing pieces read: Use colored or oversized envelopes for your direct mailings.  Announce special offers in your direct response pieces as well as on the outside of the envelope to pique their interest.  Send pieces that include check off boxes that will involve your reader and provide valuable feedback to you. (be sure it's easy for them to return this card to you by including postage)  The point is - be creative and make your pieces stand out.  Another idea is to create a mail bump (a bulging envelope) that will encourage the person to open the envelope to see what's inside.

PR and Media

PR and Media

  • Write a column or tip articles for the local newspaper, local business journal or trade publication, so that people begin to view you as an expert in your industry.  Publish articles to show your expertise and increase your SEO.
  • Send timely and newsworthy press releases (about new services, new office, new associates and notable milestones) as often as needed.  See my post for great sites to post these press releases.
  • Appear on a radio talk show (even if you're just calling in with a question or answer to share - I know of two right through the AR community that are valuable resources: Rain Radio with Brad Andersohn and Twitter Tuesday with Jason Crouch and Ken Cook.)
  • Have your phone number, fax number, email, website and any url that you use regularly as a way of contacting you on every piece of marketing material thing you do.
  • Promote your business jointly with other professionals.
  • Advertise in a specialty directories both online and offline to promote your services and listings.
  • Consider non-traditional ways of marketing your services.
  • Code your ads and keep records of results. (Great tool for doing this is:  Listing Number - read more here: http://activerain.com/blogsview/710530/Cool-free-tool-for)  This is a great way to test ads to see which ones are coming up with the greatest results and works.
  • Sponsor and promote a contest or events in your community.  Be sure to issue a press release or blog as a follow-up to that event.
  • Teach a class or seminar in your local community through your connections both in and out of the industry.  Show off your expertise.

Word of Mouth Marketing:

  • Join the Chamber of Commerce or other business organization and participate.  Organize a group if one does not exist.  Always have your business cards with you.
  • Follow-up with members you have met with at these associations and conferences and send them your brochure.
  • Hold an open house or host a party at your place of business.
  • Join a Web community that attracts your target market and get involved.

customer service

Providing great customer service:

  • Return phone calls promptly.  Enough said!

  • • Make sure your voice mail include basic information in your outgoing message, such a business hours, location, etc. and other ways to reach you more directly.  You can also include a "tip of the day" or mention something newsworthy on your message that may prompt them to ask you about it.

  • • Ask clients what you can do to help them and what do they need.  Listen and act on it.  Create a seminar at your office for clients and prospects.

  • Send hand-written notes, birthday and anniversary cards and keep in touch with your SOI.
  • Send interesting articles to your clients and prospects with a hand-written "FYI" note and your business card. Mention or send a book of interest along with a handwritten note.
  • Create an area on your Web site specifically for your customers that allows them to see reports, updates and ways to communicate with you.

 

I hope at the very least this list provided you with some simple marketing ideas that you can make a part of your every day and that you will see great results by simply focusing on the small ideas that can create big opportunities.

Have a marketing strategy on the list that has been working for you?  Feel free to share.

Did you discover something from the list that you might try?

Have a different strategy to share? 

***************************************************************************************

Other helpful resources:

  1. Are you providing the human touch? - http://activerain.com/blogsview/704686/Are-you-providing-the
  2. Do you have a marketing strategy? - http://activerain.com/blogsview/716938/Do-you-have-a
  3. 5 Real Estate Marketing Tools: - http://activerain.com/blogsview/725375/Who-else-wants-these

 

Ready to take your Marketing to new levels? Anne Marie Malfi ~ Malfi Marketing Solutions.com ~ Copyright 2009 

Upcoming Events: Branding Sanity - , brought to you from a partnership between Anne Marie Malfi and Rebecca Levinson of Real Skillz.  Visit  http://brandingsanity.blinkweb.com/ for more details and to register.  Brokers: contact us for special pricing and/or custom designed training for your agents.

If it's not evident to you by now, consumers are very knowledgeable and computer savvy and are using the Internet to not only search for homes but for real estate agents and real estate professionals who they feel are like minded and can lead them to the results they are looking for.  

As we all know, there are only 24 hours in a day to get it all done...are you focusing on the right stuff to grow your business and meet your client's needs? Contact us today to get started!

Ready to take your Marketing to new levels? Anne Marie Malfi ~ Malfi Marketing Solutions.com ~ Copyright 2009

 
This post has been included in Pennsylvania Information Bucks County, PA Information
Post is included in group: The Art Of Marketing You
Post is included in group: Realtors®
Post is included in group: Marketing Services & Tools for Real Estate
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Post is included in group: ABC's of Real Estate Marketing

126 Comments on Are you focused on these simple marketing strategies every day?

FEB
18
1 Featured Post Outside Blog

Wow, what a lot of great content!

How long did you spend on this blog entry?

Keep this up and you'll be getting hired often:)

9:56am • #1
247,122 Points 1 Featured Post Localism Sponsor Outside Blog Hit Router

My problem is I dont always have the time to do the prospecting and marketing I want to do. Life becomes to busy and hectic and before I know it the month is gone.

9:57am • #2

What great information-you are right we should be marketing ourselves everyday.  Thanks for the list.

10:02am • #3
422,878 Points 36 Featured Posts Outside Blog

Anne Marie,

You are simply THE BEST...!!! Thanks,   Fran

10:24am • #4
152,355 Points 5 Featured Posts Localism Sponsor Outside Blog

Anne Marie ~ Gosh....I agree with Fran! You are The Best! This is terrific information. And you are right, even if we only do a small portion of mkt, we should be doing it everyday!

10:30am • #5

Anne Marie, your post are priceless.  I know very few agents who continuously market themselves.  If they picked any 5 of your points they would probably double their income.  Just think if they picked 10 key points!  Great article!

www.OfficerRealty.com

11:01am • #6
113,338 Points 7 Featured Posts Localism Sponsor

Anne Marie, this was great!  What a wonderful comprehensive list of things to do to grow your business and keep in touch with your contacts.  Marketing ideas that can be applied to any business!  Thanks for this!

~Renae

11:12am • #7
579,272 Points 61 Featured Posts Outside Blog

Hi Anne Marie. This is a power packed post on putting a lot of energy and activity into our Marketing push. Wow, so much food for thought.

11:38am • #8
650,653 Points 108 Featured Posts Localism Sponsor Outside Blog

Anne Marie - As always, TONS of valuable information!  Thanks so much for mentioning our show.

11:42am • #9

Hi Anne Marie- good for you for being able to do all this marketing.  I agree with out of the box marketing and always out there with your best foot forward.  However, I do need a day off once a week where I totally do nothing that has anything to do with Real Estate!

11:48am • #10
829,673 Points 213 Featured Posts Localism Sponsor Outside Blog Hit Router

Translation:  GET OUT OF BED AND GO TO WORK IN THE MORNING.

11:52am • #11
216,482 Points 2 Featured Posts Outside Blog

Hi Anne Marie~ Thanks for all of these marketing tips and ideas.  It is interesting how many different things we do in this business of Real Estate!

11:54am • #12
122,328 Points

Anne Marie: Great list. You've got my marketing wheels churning. Thanks!

12:07pm • #13

Thanks Anne Marie for such great information. I'm going to print this off and start trying to implement as many as I can. Thanks again for sharing.

12:07pm • #14
Outside Blog

Anne Marie,  Great post!  I find keeping up with my sphere by sending articiles, cards, etc. is a very productive marketing strategy.  I like "ask if there's anything you can help with...and do it".

 

12:08pm • #15

Awesome blog - sometimes life gets away from us, and we forget to focus on the simple things - branding, marketing awareness, handing out business cards, writing personal notes. I think it's so important to keep those as part of your daily routine. Thanks for reminding us of that Anne Marie! :)

12:08pm • #16
161,516 Points 6 Featured Posts Outside Blog Hit Router

Hi Anne Marie - Great information, thank you for all the tips. One thing I found to be helpful is the Free Press Release Grader from Hubspot at http://pressrelease.grader.com/. I just started using it but it seems helpful.

12:11pm • #17

A wealth of information and great advice.  Thanks Ann Marie!

12:12pm • #18
138,085 Points 29 Featured Posts Localism Sponsor Outside Blog

Anne Marie,

Another freely shared post full of specific and detailed action tasks.  You are AWESOME.

12:12pm • #19
2 Featured Posts Outside Blog

Hi Anne Marie - Great post! I will definitely bookmark to use as a reference tool :)

12:13pm • #20

Very good reminders! I claim to do all of this or most anyhow, but many days I lack the time to get through it all. I must continue to work on my time management!!

12:21pm • #21
162,930 Points 10 Featured Posts Outside Blog Hit Router

Anne Marie - Congratulations on the well deserved Gold Star!  You always have the best advice1

I'm with Heather... So much to do and so little time.

1:03pm • #22
1 Featured Post

Great information, Thanks for sharing. I've been doing some of these things but not all. Look forward to adding more of them.

1:04pm • #23
423,556 Points 47 Featured Posts Outside Blog

Awesome article Ann Marie! Placing your best posts in article directories are a smart consideration.

1:27pm • #24
1 Featured Post Outside Blog

Great Post Ann Marie! I think if we just did half of those we would all be way ahead! Great ideas for marketing. Thanks!

1:42pm • #25
209,939 Points 12 Featured Posts Localism Sponsor Outside Blog

Always impressing us! Congratulations on the feature Anne Marie, you are on top of your profession. Thanks for all the great information you provide members of this community. 

1:47pm • #26
115,726 Points 2 Featured Posts Outside Blog

Ann Marie - you should enter this in the Active Rain Carnival of Content! Great job. I especially appreciate your tips on press releases. I'm in the midst of needing to do one for my new office. Thanks, and job well done!

1:55pm • #27

Thanks so much. Excellent advice for one new to AR and to RE in general!

1:56pm • #28

Ann Marie - great ideas and information.  Being consistent every day is the key to success.  Another avenue is to start your own networking group.  I did a blog a while back on one we started in our area and how we went about it.  Professional Lunch - Success in Conway.  Thanks for sharing.

2:02pm • #29
Outside Blog Hit Router

Anne Marie, quite a post. I'm tired just reading it. LOL. Seriously, those are all good activities and practices to follow to keep and to acquire new business.

2:04pm • #30
230,131 Points 9 Featured Posts Localism Sponsor Outside Blog

Great post.  In times like these we are back to the basics which cost little to nothing......face to face contacts.  If one is not putting in 3 hours a day in prospecting in this market, they will not be here next year.  Keep rockin'

2:10pm • #31
193,612 Points 26 Featured Posts Localism Sponsor Outside Blog

Love this AM !!!!Never lose sight of the basics...force yourself if you have to but stay on top of them.... now how the heck do I practise what I preach ????!!!!

Great post !!!

Cheers !

Sheldon :o)

2:13pm • #32
130,406 Points Localism Sponsor

Great post. You bring out many simple ideas we all should follow.

Thank you

2:15pm • #33
130,406 Points Localism Sponsor

Great post. You bring out many simple ideas we all should follow.

Thank you

2:15pm • #34
Localism Sponsor

Many ideas that I had forgotten about, it's so easy to get 'too busy'.  Thanks for the reminders!!

2:16pm • #35
139,642 Points 22 Featured Posts

Great content! Thank you for sharing your ideas.

2:25pm • #36
1 Featured Post Localism Sponsor

Lots of great stuff here and all should be practiced.  I try to touch some kind of everyday.  Great Post!

June Tassillo - Your Realtor for Life!   'o)

2:39pm • #37
2 Featured Posts

A ton of great information here. Thanks for posting it for all of us to read!

 

Best,

 

Scott

2:47pm • #38

Great Post!  We so often get caught up in what's not working that we forget to get back to the basics!  Thanks for the reminder.

2:50pm • #39
Hit Router

we should always be on top of all of these.  I know I am guilty for letting many slide per day

2:59pm • #40
436,393 Points 10 Featured Posts Outside Blog

Keeping an old customer happy is less expensive than finding a new one

3:06pm • #41
3 Featured Posts

Anne Marie, this is an amazing post! So many of these items are easy to forget as we go about our day-to-day business, but they're all SO important. Thanks for the reminder!!

3:23pm • #42

It's always refreshing and reminding to all of us the things we need to do to stay ontop of our game. No matter who you are, there are always more ways to expand the marketing plan. Great list to revisit all the areas to be expanding on! Thanks for a great post!

 

Colleen Woodward

www.ColleenWoodward.com

Beat the points home!
3:23pm • #43

Wow!  That's quite an impressive list.  Thanks for the reminder to keep your eyes forward.

3:25pm • #44

This is great.  We have a "rule" in our office don't give 1 card give at least 4.  1 for them and 3 of their friends.  I keep my cards in multiple places every day.  My truck, purse, on me in a pocket with my wireless phone. You NEVER know when you need to whip one out :)

3:26pm • #45

That's an incredible list you have compiled.  Thank you so much.  These are great ideas.  I already implement most of them.  But, you have prompted me to check out some things I hadn't really thought about.  Thank you.

3:36pm • #46

This must have taken you a while to compile.  Thank you for the information.  I'll definitely keep these things in mind.

3:47pm • #47
17 Featured Posts

Anne Marie~ I love all of the above ideas! and don't forget this one: Make sure you respond to the 25 Things to Know About Me on Facebook Meme ;-) (kidding ya!)

4:05pm • #48
Localism Sponsor Outside Blog

Anne Marie,

Great info. Thank you. In my office we use a company called Cell My Listings (www.cellmylistings.com). They offer a service that let's us provide buyers with listing information via text message.

We basically put up sign riders on our open house or yard signage and people can text a code that sends the property details right to their phone and my agents get notified in real-time with the buyer's call back number.

It's been working well for us so far and it has saved us a ton of money refilling flyer boxes. I would check them out.

They were the best we found after a lot of research. Thanks and keep up the great work. I am subscribing to your blog!

Cheers.

4:11pm • #49

here! here!

4:18pm • #51
281,503 Points 3 Featured Posts

Wow that is a lot of to do's. Let me repost or at least copy that down. Thanks for the info.

4:47pm • #52

Good points Anne Marie - It's always good to get back to the basics & put in some good ol fashioned work!

4:49pm • #54

I NEED YOU!!!! LOL! First time Ive said that to a woman however....YOUR blog covers everything I NEED to take my biz to the next level!!!! Thanks for all your information!!!!

4:59pm • #55

I NEED YOU!!!! LOL! First time Ive said that to a woman however....YOUR blog covers everything I NEED to take my biz to the next level!!!! Thanks for all your information!!!!

4:59pm • #56
31 Featured Posts Localism Sponsor

Hello everyone and wow!  I really love all the comments posted here and I fully intend to return later this evening to respond to each.  Thank you! ~Anne Marie

5:04pm • #57
Outside Blog

I am simply amazed with the incredible list, great ideas, follow up links and brain energy needed to create this. Thank you!

5:08pm • #58

That's so much to do every day.  But, splitting it up into a few different things a day can be productive as well, I think.  Thanks for the post.

5:12pm • #59

Whew!  That's quite a list.  Thanks for being so thorough.

5:45pm • #60
450,134 Points 28 Featured Posts Localism Sponsor Outside Blog

Anne Marie, What wonderful advice--all in one post, I loved it!  I had thought of a press release just recently and am exploring posting blogs to other sites I am on.  I wish for more time, you seem to have all these things down and I'm lagging behind these days.  Great inspiration for me to get moving!

6:34pm • #61

Great blog...thanks so much for taking the time to share this! Very inspirational and I am glad to see I am on the right track! Cheers! Wendy

7:09pm • #62
100,373 Points

Some great ideas. If people can pick a few and be consistent, their business will grow accordingly.

7:27pm • #63

Ann Marie-Thank you for your valuable marketing expertise! While some things I already do, others I have not! Great content! Best to you~

7:40pm • #64

Don't forget... Home View has a great and affordable program called "GET MORE LISTING, MAKE MORE SALES!"

See examples and prices at: www.homeviewvideotours.com

Home View, LLC
800-485-6954

Home View, LLC
8:12pm • #66
31 Featured Posts Localism Sponsor

Drew - thank you!  Actually it didn't take me long at all because I practice what I preach.  I too used to pound the pavement in my sales days and I did all of these things and more for a totally different indussty too.  Aww - why are you hiring? LOL  Thanks for the great comment.

Heather - love your pic - you my friend are the perfect client for a VA - there are many great ones on AR and what's great is we take care of these things while you're busy with your clients - if ever interested give me a jingle in the meantime I hope the list provided some areas that might be helpful for you to focus.

Pat - you said it - every day and you're very welcome.

Fran - awww shucks - you make my day every day Fran and you know the feeling is 100% mutual!

Terrie- thank you for agreeing with Fran.  So happy you liked the list and yes, you are so right - a little bit of focus on key areas, but doing something every day is what will make the difference.

Brad - Wow - what a compliment - thank you!  You're right focusing on 5 will definitely help and 10 will help them soar!

Renae - Happy you liked the list and yes, a list for anyone and any business to grow.

Gary - I made Gary Woltal think - it's a great day!!  Thank you for your compliment and I believe everyone should put some energy into themselves and their marketing.

Jason - Hello - well you know I like to give - starting think with the response that I may have given too much away - LOL.  And you're welcome - I think the show is great and have been catching up on the recorded ones since I've been so busy with clients.  Who knows perhaps I'll be on the show one of these days!

Cindy - yes, when you're a small business or in sales - we often wear many hats don't we?  And I think it's great that you make it a point to take a day off and refresh - congrats.

Lenn - Exactly!!  You said it all and I would have said that but my post would have been under 50 words - LOL.

8:38pm • #67
31 Featured Posts Localism Sponsor

Vickie - you're welcome and yes, we all wear many hats!

Paul - thank you and how nice - I love when I can help people get the wheels moving.

Lee & Carol - you're welcome and so happy you enjoyed the list and will be able to find ways to make them part of your day - wishing you the best with your marketing tasks.

Diane - thank you and I think it's wonderful that you are making your SOI feel you are still involved with them in these great ways.  I agree - ask and do - simple when you think about it isn't it?

Andrea - thank you!  your words are so true - things can get away from us and then it's so hard to get back on track.  Love your areas of focus!

Kevin and Monica - thank you for stopping by to comment and thanks for providing a great tool for all my readers - will check it out - have been exploring Hubspot myself and enjoying what I'm finding.  Thank you.

Michael - thank you for the great compliment!

Rebecca - LOL - you said it - I find that "we" do freely share and thank you for the compliment - believe me the feeling is 100% mutual - you my friend are all that and more!

8:46pm • #70
Thanks for the info. Great resource, especially in our current economy.
8:46pm • #71
193,896 Points

Anne Marie-this is a great set of ideas to implement.  Some I am already doing and some are new and I need to add to my adjenda.  Thanks for the post!

8:56pm • #73
31 Featured Posts Localism Sponsor

Maria - thank you and so happy it was bookmark worthy.

Melissa - thank you and happy to hear you're doing most.  Yes, things can get away from us and like I said above, clients can do these tasks themselves but when things get busy and they will or if they need to focus in other areas, a VA is a great resource that you can work with if and when you need us and for however long you need us.  Best of luck in getting your time management under control.

Debbie - thank you my friend on both comments.  Yes, lots to do and so little time but it comes down to choosing your tasks wisely and seeking out the support and assistance you need from others to ensure you're moving your business in the right direction and providing for your client's needs.

Dave - thank you and so happy to hear that you'll be planning on adding more marketing efforts to your day.

Bill - Awww thanks my friend - great point Bill and thanks for the message earlier - love that you got my back!  You're the best!

Kristi - thank you and I agree with you - every marketing effort and every step taken will make a difference.

Castellum - Hello my friends - if you could see me now - sitting here in my PJ's you would see me blushing because of your kind words and support you provide me.  I truly love sharing when I know people appreciate the effort, information and will put many of the strategies I share into action and I know you do!

8:58pm • #74
1 Featured Post Outside Blog

Anne Marie...this is a mountain of information...very motivating and concise ... all these in one post - always ready to refresh our memory...I love Lenn's remark: GET OUT OF BED AND GO TO WORK IN THE MORNING. LOL...

With smiles,

Bo

 

9:01pm • #75
5 Featured Posts

Wow Anne Marie! As always, your post is filled with great information...I think my brain is still spinning! This was like 5 terrific posts all rolled into one. Marketing is essential to staying in business...I appreciate all the tips!

Have a great night,

Anne Rains

9:05pm • #76
31 Featured Posts Localism Sponsor

Kim - thanks for the suggestion - perhaps I might.  So happy that this information was shared during a time you needed it - good luck on your press release and your new office!

Bill - thank you and it's always great to hear from someone new and you're new to both so I hope you will continue to stop by and find my posts helpful.  AR is a great community and you will learn a lot here.

Sue - you said - it consistency - don't give up, keep doing it and when you determine something is not working, do something new and stick with that but just keep doing it every day.  It's funny that you mention the networking group - it was something I thought about and have done but my brain stopped working just prior to posting - LOL - thank you for mentioning it and sharing your successful launch.

Scott - LOL - sorry, feel free to bookmark for later so you can read a little at a time.  I appreciate you stopping by to comment and happy you found my list helpful.

Tim - back to the basics is exactly right and keeping those face to face contacts as a key part to your day is essential.  As I have mentioned above in comments - it's choosing your activities wisely and working with associates, colleagues and consultants on tasks that you don't need to do directly to get the results you are looking for.

Sheldon - LOL - love that you call me AM - my nickname (not sure if I told you that before?)   You said it - force yourself to keep your eye on the ball and hit that homerun.  LOL - you're honest too - love it!  Cheers my friend.

Richard - so happy you found the list helpful.

Danielle - so happy I could provide the reminder.

Lisa - thank you and you're very welcome.

June - thank you and happy to hear you're doing a little bit of something each and every day - so important.

Scott - thank you and I simply have the best loyal readers here on AR and love sharing ideas that they can do themselves or hire me to assist them when they get busy.  All the best to you.

9:16pm • #77

Anne Marie, thank you for the detailed information. I bookmarked the page for future reference. A couple of new ideas came from your blog and some of the others I already do. Thanks again.

9:18pm • #78

Thnk you Anne Marie! A very nice collection of great marketing ideas. This one gets bookmarked.

9:23pm • #79
Localism Sponsor

Thank you! I printed this out so I could look at it each day!!

Thanks so much,

Cindy

9:24pm • #80
31 Featured Posts Localism Sponsor

Tina - you are exactly right - so easy to get caught up in the day to day that we forget about these simple tasks that can provide amazing results.

Jennifer - I think many feel the same as you do and hope the list will give you the push to make some of these strategies part of your everyday.

Russ - I couldn't agree more with that statement!

Kristen - thank you!  Exactly - sometimes a simple reminder is often what is needed to push us in the right direction and happy I could do that.

Colleen - great comment - I agree there are always more ways to expand our marketing plans.

Donna - thank you and I like that "keep your eyes forward"

Andrea - I love it - give em out and create your own personal marketing team and never leave home without them - LOL

Kandy - thank you and so happy you are doing most of them and that I could provide a few new areas for you to explore.

9:26pm • #81
378,307 Points 3 Featured Posts Outside Blog

Marie: Great information here.. thanks for sharing.... I will have to reference this in my class tomorrow...

9:46pm • #82
31 Featured Posts Localism Sponsor

Rich - actually no, not really - because they are things I've done and advise my clients to do but you are so welcome and happy you will keep some of these things in mind.

Laura - hello my friend - LOL - you got me - I have 3 I'm currently working on and promise they will be done by the weekend - I owe you and remember I like to pay back :)

Vista - thank you and thanks for sharing this tool - I'll be sure to check it out as I love discovering new tools.  Happy to have you as a subscriber and thanks for connecting on Facebook.  Cheers

Eldad  - LOL

Charles - LOL - yes, but break them down and they won't seem so overwhelming - sure, feel free to repost and bookmark as a reference - much appreciated.

Dan - Exactly - good ole fashioned work and basics.

AnnMarie- love the name - LOL - I need you too or should I say I want you?  Either way - I'd be happy to assist anytime you need it and happy you found the post so helpful - you made me smile.

Kelly - Wow - what a compliment and I really appreciate that you found the information so helpful.

Connie - Exactly - split it up - my point is that some of these things will work for one and not another but picking a few to focus on each day and week will be your key to marketing success.

Dave - LOL - you're so welcome.

Carole - So happy you enjoyed the post and happy I could provide it at a time you needed it.  Please don't ever hesitate to contact me if I can assist you at any time - that is afterall what I do.

9:48pm • #83

Anne Marie - this is awesome!  What a wealth of information in one place.  This is great motivation to get moving.  I have a monthly newspaper article that I write and that is priceless in terms of advertising.  The name/face recognition is a huge boost.  Thanks for the time and effort it took to put this together.

9:49pm • #84

Anne Marie,

  As many of the other posts stated that was alot to digest.  Great stuff.  A few new ones for me.  So I will be snatching a couple of them to put in my bag of tools.  A great read.

Scott

9:58pm • #85
31 Featured Posts Localism Sponsor

Wendy - I'm happy that you are too and so happy I was able to provide you with some inspiration.

Marty- I couldn't agree with you more!

Mary - so happy my post was helpful to you and hope you will explore some new ways.

Christopher - you're welcome and yes, I agree - tough times need creativity and back to basics.

Evelyn - so happy to hear you are doing some of these things and that I could add a few more to your agenda :)

Hi Bo - I love Lenn's remark too - so very true!  I appreciate your compliments and comments and sending you warm smiles back. P.S. You have such a happy picture!

Anne - thank you and so for the brain spin.  Yes I could have created a few posts but sometimes when I do that I often get the rest of the post written for me in the comments - LOL.  I always appreciate your visits and wish you happy marketing days ahead.

Simone - So happy you bookmarked as a reference and happy I could give you some new ideas to implement.

Tim - Another bookmark - thank you and look forward to hearing about your marketing success.

Cindy - what a nice compliment to have someone print something out to remind them - I really appreciate it and wish you great success with your marketing.

Hi Roland - Wow - I really appreciate that and wish you all the best in your class - what will you be covering?  (FYI - I always love collaborating with agents and never mind a visit to talk about marketing if you're ever interested.)

9:59pm • #86
31 Featured Posts Localism Sponsor

Sheila - thank you for all your great compliments and words - much appreciated.  That is fantastic that you write regularly and yes, it's great recognition in your local community - congrats.

Scott - I know - sorry about that - LOL - so happy I could point out a few new ones and happy you're adding to your bag of tools.  Best of luck

10:06pm • #87
234,267 Points 5 Featured Posts Outside Blog

Anne, this is FANTASTIC!  Basic, solid information!  Thank you.

10:10pm • #88
1 Featured Post

Tons of great marketing techniques and just really great ideas to grow your business.  Thanks for sharing.

10:13pm • #89
3 Featured Posts Localism Sponsor Outside Blog

Amazing post and certainly worth a double gold star in my opinion.  I have bookmarked this post for further review and idea borrowing.  Thanks for the multitude of insights and happy blogging!

10:17pm • #90
346,306 Points 3 Featured Posts Localism Sponsor Outside Blog

More than enough great ideas to keep all of us very busy, both with marketing and with new business.

10:18pm • #91
453,984 Points 13 Featured Posts Localism Sponsor Outside Blog

Ann  Marie - This post is full of great information.  To be successful it takes work, and by consistently doing these activities this can be attained

11:01pm • #92
1 Featured Post

Anne Marie:  Wow...this list is going to keep me busy.  I will never have a non productive day again.  When I am at lost as of what I should be doing, I am going to review this bookmarked page!  Thank for the insight and guidance.  I am going to check out Listing Number, it sounds like a great market research tool. 

11:02pm • #93
255,312 Points 34 Featured Posts Localism Sponsor Outside Blog

Anne Marie, these are great reminders. I sometimes fall short as everyone does. Being involved here in the rain is one of the most powerful advertising we can do! Thanks for the post!

Later in the rain~Deb

11:04pm • #94
213,346 Points 3 Featured Posts Outside Blog

Anne Marie Malfi, "Marketing" Virtual Assistant/Owner, Bucks County, PA-Everything should be a day of marketing. But I wouldn't create a seminar at my office. I will do it somewhere not too far from the office. This is a very helpful post. Great post.

11:06pm • #95

Thank you Anne Marie.  I realized that you are starting to look familiar,- because I keep reading your posts!  So I am now an official subscriber.  I really appreciate all the great tips, the positive attitude, and your generosity in sharing useful information.

11:13pm • #96
650,653 Points 108 Featured Posts Localism Sponsor Outside Blog

Anne Marie - I think you should at least call in sometime soon with a question.  You are among our most loyal listeners so far.  We are now averaging about 235 listeners for February!

11:23pm • #97
1 Featured Post

Anne Marie,

Thank you so much for the all of the information.  I just took a course that touched on many of the ideas that you are sharing with us today. 

11:35pm • #98

Anne Marie- now that's how you amaze me, this is an incredible article, crammed full of excellent material - bookmarked so I can enjoy again, a great resource for a refresher. :)

11:50pm • #99
FEB
19

Great list that everyone should be following.  They are simple, but essential.... and easy enough to forget to do every day.

12:03am • #100

Great tips.  We go over these in our Keller Williams group coaching classes.

5:33am • #101
Localism Sponsor

I'm always amazed at how much time people spend here on Active Rain to post something that helps others! Those of us here are truly blessed to have such people to help mentor us. Thank you so much Anne Marie. Such a great article, even for a seasoned Realtor.

6:26am • #102

Anne Marie,

What a gret way to start a Thursday. Hump day has come and gone and we now have to focus on our OPen Houses and clients for the weekend. Great info. Thank you for your sharing.

6:55am • #103

Anne Marie,

What a gret way to start a Thursday. Hump day has come and gone and we now have to focus on our Open Houses and clients for the weekend. Great info. Thank you for your sharing.

6:55am • #104

Anne Marie,

Great Post! Full of info, thanks for sharing!

8:20am • #105
31 Featured Posts Localism Sponsor

David - thanks so much!

Cindy - thank you so happy you found the information helpful.

Jason - Wow - what a nice compliment - do they give those out? LOL  Appreciate you bookmarking and hope I continue to be a great resource for you.

Christine - Exactly - works in any business and yes, I've given everyone a lot to think about and do :)

Jennifer - thank you and I agree - it does take work and consistenc to make it all happen.

Michelle - LOL - how nice of you and I hope that it will continue to provide motivation and ideas for you each and every day that you look at it.  Yes, check out Listing Number - it really is so easy to use - hope to hear back from you on if you use it and the results.

Deb - I agree - we all do fall short and I agree - the Rain is quite powerful and I love being a part of this great community.

Lanre - You got that right!  I think no matter where you have a seminar - the most important thing is you have one and it provides great and relevant content for your audience - all the best to you.

Terri - LOL - that is a good thing and I love having you stop by to read my posts - I appreciate you becoming a regular subscriber and hope to continue to provide you with great resources.

Jason C - hi again - You are so right - I need to do that - practice what I preach right? LOL That is so awesome that you have grown that much in such a short time - it's all about providing a fun and informative environment and you and Ken are doing just that!  Hope to chat soon - perhaps on the radio. LOL

8:59am • #106
31 Featured Posts Localism Sponsor

Zilkia - you're welcome and that's great that I was able to reinforce all you learned in your course.

Teresa - LOL - you are too kind my friend and I appreciate the bookmark.

Roland - Yes, easy enough to forget but also and more importantly simple to follow and implement.

Wendy - thank you and that's great to hear that you have that support in your coaching classes.

Lynn - What a great compliment from you - thank you! 

Lynn B - So happy you stumbled upon the post and that it will provide some great thoughts and motivation for your busy weekend - wishing you much success and traffic!

Anonymous - you're so welcome!

9:03am • #107
Outside Blog

Thanks for sharing this info, good reminder to us all.  I have a friend that is a coach, and she recommends the 5 a day, do 5 things a day that will build new business for you.

9:31am • #108
3 Featured Posts Outside Blog Hit Router

What a terrific list!  I did more than bookmark -- I printed soo I could use it as a check list for the things that fit for my business.  Congratulations on the feature - it is well worth all the exposure.

11:31am • #109
1 Featured Post Outside Blog

Awesome post on simple marketing ideas. I've bookmarked AND subscribed to your blog. Thank you so much for sharing this post.

1:09pm • #110
1 Featured Post Localism Sponsor Hit Router

Hi There,

What an EXCELLENT breakdown of all the things an agent can do to get busy and be productive and successful. Your post was creative, well written and even inspiring!


The only thing you forgot to mention was the OTHER great radio show that agents love to listen to: mine!

www.blogtalkradio.com/realestatetherapist

 

thanks!

Tamara Dorris

4:34pm • #111

Shows your generosity, intelligence, and character. Thanks for reminding us of what we should be thinking about!

The fact that you took the time to post this....
5:48pm • #113

Anne Marie,

Thanks for all of the great ideas! Some I am already doing and will certainly try others.

 

Connie Stoll- Northwest Florida Real Estate- NRECI
9:41pm • #114
FEB
20

Wow, great Blog.  Thanks for all the helpful tips.  Follow this list and deals will be closing left and right!

3:44am • #115
31 Featured Posts Localism Sponsor

Heather - that's an awesome way to approach your day!

Alexsandra - thank you so much and so happy that you printed it to use as a checklist - I hope it provides much motivation and inspiration.

Pat - thank you so much for both and wishing you much success in all your marketing activities.

Tamara - thank you for the great compliments and for mentioning your show.  Unfortunately I have not listened in as of yet but have put it on my to do list - when is your show on?

Anonymous aka "the fact that you took the time to post this" - thank you for your very kind words.

Connie - that's great to hear - I wish you much success!

Paul - thank you and I believe with a little bit of focus on key areas, both relationships and business will happen - much success to you!

8:56am • #116
FEB
22

Excellent post.

If you spend 80% of your time working marketing then everything else will take care of itself.

If you can't spend 80% of your working time marketing then it's time to hire an assistant - who could also help with marketing...

7:26am • #118
Hit Router

Anne Marie, what a great post jam packed full of useful information.  Many of them reminders and some new ideas too!  I once had an instructor say to reach out to 10 people a day and watch your income grow.  Imagine if all agents implemented your plan!  Great work!

7:30am • #119
FEB
23

Great info!  WOW!  Everyone could use a great marketer like yourself in this business!

 

Shannon Pyatt
12:19pm • #120
FEB
25
31 Featured Posts Localism Sponsor

Amber - Awww - thanks so much - its everything I have done myself and thought it would be helfpul to all.

Robin - thank you and yes, if you can't do it yourself - get help - it will show that you're able to provide the services being promised to your clients.

Sonya - I know - imagine - well I know it works because Ihave lived it and consistently brought in 3 million a year to my company by focusing on my marketing.  So happy you found it helpful!

Shannon - Thank you - how nice of you to say!

9:35am • #121
MAR
02
198,194 Points 19 Featured Posts Outside Blog

Great tips - I once had a boss who gave out his card everywhere - including putting a card in his bank deposit envelope.  I still remember when the teller called with a very nice legal case.  It's all about gaining exposure.  I frequent a local coffee shop on a regular basis and keep a USB storage gadget thing with me.  I have only done it once - but it was pretty cool to pull it out, plug it into the shop owner's laptop and show him a slide show of our newest project.

6:00pm • #122

Anne Marie; Fabulous information. I am saving it in my "favorites" so I can come back to it and learn from you. Thank you.

8:32pm • #123

Very helpful, If I take one or two of these a day and apply them I know it will really help! Thanks for sharing

10:40pm • #124
MAR
03
5 Featured Posts

Anne Marie,  Thank you for taking the time and effort to do this!  I'm getting refocused on my daily tasks and goals ... I'm going to work on daily marketing!  

10:21am • #125
MAR
04
161,516 Points 6 Featured Posts Outside Blog Hit Router

Thank you for the great post and reminder to reach out to our SOI. Sometimes it's easy to overlook the basics when you get busy but the basics are so important.

9:40am • #126
282,057 Points 4 Featured Posts Localism Sponsor Outside Blog

Thanks for linking to this great post that I missed. So little time and so little money right now but you've reminded me there are still things to do in a positive effort.

buckingtherealestatetrend.com, susie blackmon

3:59pm • #127
MAR
15

Anne Marie

 

FOCUS! FOCUS! FOCUS!

Great Blog.

We have been working on our website for the last 2 years, and it is all about focus.

CHUCK 

9:21pm • #128
MAR
30

Great post.  I'm incorporating many of these ideas in my business plan.

12:09am • #129
MAR
31
31 Featured Posts Localism Sponsor


Ryan - I love it what a great idea - I'm not surprised though - you're full of them!

Issac - thank you and I'm so happy you found the ideas so helpful.

Kristina - I agree - focus on a few and see the difference these little things can make.

Pippa - So happy to hear that and making marketing a part of your everyday will do wonders.

Kevin and Monica - You are so right - the simple things can be forgotten but doing a little each day will make a difference.

Susie - hello!  So happy you found it and yes, time and money does put constraints on us but my hope is that doing some of these small basic things will have people feeling they can still accomplish great things.

Chuck - Exactly!  Hope your website is getting to where you need it to be!

Mike - thank you and so happy to hear that many of these ideas can be implemented into your plan!

9:28am • #130
APR
06
Outside Blog

great article, lots and lots and lots of good ideas, where do I start

6:46am • #131
APR
16

Great article!! I am trying to figure out where to begin marketing and this information has been extremely helpful!!

6:59am • #132
31 Featured Posts Localism Sponsor

Keith - thank you so much and yes, that's often the question I get "where do I start" - pick a few and work on those until you feel you can move on to other things.  The key is not taking on too much and measuring your results.  Hope you'll continue to come back for more helpful tips and advice.

Chad - thank you and I'm so happy that this post could provide some ideas on where to begin your marketing - consider a plan of action for yourself and I also hope you'll continue to return for more helpful ideas.

7:05am • #133

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Anne Marie Malfi, Real Estate Marketing Consultant/Virtual Asst, Bucks County,PA

Yardley, PA

More about me…

Malfi Marketing Solutions ~ for real estate professionals

Office Phone: (267) 229-0275

Cell Phone: (267) 229-0275

Email Me

A “Marketing” Virtual Assistant that will partner with you to increase your online and offline marketing. This blog is where I will share everything from helpful marketing, branding, time management tips and solutions to tons of advice, motivation and inspiration so that you are working smarter - not harder! I look forward to getting to know you and your business more.

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