How to add real estate listings to your Facebook profile

Education & Training with Consistent Clients

Adding new listings to your Facebook profile is not only a good way to get listing information out to people in your area, but it’s also a good way to stay in front of them on their news feed, as a reminder that you can help with their real estate needs now or in the future.

Today we’ll walk through the steps of adding new listings to your Facebook profile by way of the Add Note feature:

On your Profile tab, click on Add Note, then More Options. You’ll want to add photos before any text to be sure that your photos show up on your feed, so before you start adding in any text, click on the Add Photos link.

You’ll be taken to a brand new screen, where you can upload photos directly from your computer:


Here you will add your title, upload your photo, and then add in a quick description and a link to your site, or the property webpage if you like:



Finally, at the bottom of the screen you’ll see Publish. Once you do, you’ll be given a couple different publishing options. I recommend that you do publish it to your Profile, and select the Full story size.


There you go! Less than five minutes, and you’ve just gotten your listing info out to all your Facebook friends. If you’ve been consistent about adding friends that make sense for your business goals, this can be a very targeted group of people.


Online Real Estate Marketing tips: Adding Real Estate listings to your Facebook profile


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Kate Wheeler
Country Homes and Land Murphy NC Realtor - Murphy, NC
CCIM - Murphy NC Real Estate for Sale

Thanks for the simple explanation.  Now I know what I'll be doing with my free time this weekend! 

May 22, 2009 06:34 AM #24
R.E. Renée Hoover, Salesperson
Century 21 Geba Realty, Milford, PA; Licensed in PA & NYS - Milford, PA
Poconos, Pike, Wayne, Monroe Counties, PA; PA/NYS

Thank you!  AR is great because of this type of information provided by its members to all of us.

May 22, 2009 11:04 PM #25
Mark Brian
Silver Star Real Estate LLC - Anderson, SC
Anderson SC Realtor

I like this very much but have been wondering how to do it. So thanks for the great information! Have a great day!

May 23, 2009 04:10 AM #26
Carrie Sampron
Home Smart Realty Group - Highlands Ranch, CO
ABR SFR & Kathy Sampron (303) 931-3629 Highlands R

Wow, another great tip.  Can't wait to give it a try.

May 24, 2009 04:22 AM #27
paul Anyanwu

Thanks for your candid information and explanation because i was doing it another way but when i got to a point it was saying pay per click and i knew it will cost me a lot of money and i exited right away i can't afford pay per click in this great market. I will now try your method which is free.

May 24, 2009 09:13 AM #28
Courtney Brown, Realtor (S) Vice President
Island Sotheby's International Realty - Lahaina, HI
Live a Maui Life!

Thanks for the great idea.  Rather than create a note, I posted my single property site and found it to be great!


May 24, 2009 12:33 PM #29
Michael Barrow
Keller Williams Realty - San Diego Metro - San Diego, CA
Realtor, San Diego CA Real Estate

Thanks for the tutorial!  I'll have to start using this!

May 25, 2009 06:07 AM #30
Rich Rogala
Consistent Clients - Chicago, IL
Real Estate Marketing Coach

Glad this helped everyone! I know that the process has changed just a bit due to changes Facebook has made, but it's still pretty simple, and a great way to get your listings and your info out there!

May 26, 2009 02:10 AM #31
Sonya Loose
Homewaters Recreational Real Estate - Gladwin, MI
The Lake Girl,Selling Waterfront in Gladwin County

I LOVE it!!!  I created a listing as I read your post.  It was so easy and I know my friends will love seeing what is new to the market.  Everyone loves real estate and to see what homes are listed for!  I may do this for sold listings too as a way of spreading the word!

May 26, 2009 05:23 AM #32
Elayna Fernandez
The Positive Mom - Irving, TX
BE Positive and You'll BE Powerful!

This is brilliant!  Thank you for sharing.  Never thought to use the Note feature as a listing tool!

May 28, 2009 02:07 AM #33
Karen Crowson
Alain Pinel Realtors, Pleasanton, CA - Livermore, CA
Livermore Wine Country Homes

So, I have a question for all of you using Facebook for your listings.  I use Facebook primarily for connecting with friends and family.  I do have some business connections there as well.  But I'm not sure the people I'm connected to want to see me using it as an advertising site for listings.  I see a few friends 'selling' through their Facebook posts repeatedly and find it annoying.  Am I alone in this point of view?

May 29, 2009 09:38 AM #34
Rich Rogala
Consistent Clients - Chicago, IL
Real Estate Marketing Coach

It really depends on how you want to use Facebook. If you want it to be purely  a social tool for friends and family, then you are probably right in leaving off your listings. And someone who just "sells" from their Facebook profile, without connecting with others or sharing valuable info, etc. will usually get unfriended eventually as people find it annoying. You need to find the right balance for how you want to use it. That being said, though, you are able to create organize your Facebook friends through "friend lists" and set who sees what status updates. You can see more info on my post "Organize Your Friends in Facebook".

Hope that helps!

May 31, 2009 09:33 PM #35
Cheryl Mikkola
Trinity County Realty Co. - Weaverville, CA

I would like to know if anyone has actually sold a property in which Facebook initiated the communication.  I see and hear a lot about "Facebook" but also hear about all the spam and junk mail one receives after joining.  Can someone please let me know if "Facebook" is actually worth the effort?


Jun 11, 2009 02:59 PM #36
Wendy Smith
Wendy Smith Real Estate - Clearwater, FL
Real Estate Advisor

how's Facebook *really* working for you?  generating any leads?

Jun 19, 2009 12:13 AM #37
Sandy and Jay Souilliard
Keller Williams Realty - Wexford, PA

Why not do it by using POSTLETS.COM and then all you need is a  click the link to Facebook.

Sandy Souilliard

Keller Willliams Realty

Pgh,PA 15090

Oct 06, 2009 07:17 AM #38
Rich Rogala
Consistent Clients - Chicago, IL
Real Estate Marketing Coach

Sandy - yes, if you're using Postlets (which is a great service), that's an easy way to do it!

Oct 09, 2009 01:50 AM #39
Suzanne Hinton
ReMax Premier Realty - Overland Park, KS
Broker-Associate, Overland Park Homes, Houses, Rea

Thank you Rich for the instructions.  I really appreciate it and always get great help out of your posts.  I was wondering if there is a way to add a new tab to Search Listings that would link to our IDX site?  Thanks again Rich.

Jan 12, 2010 12:52 AM #40
Ashutosh Ranjan

Thanks for updation, how to add real estate listings on facebook. I tried and got succeeded in adding the listings on facebook. thanks once again.

Jul 22, 2010 11:20 PM #41
Scott Lewis
The Bald Man Group - Post Falls, ID


Good info ... 1 question Facebook just changed their format and it will affect all users in March 2011 ... any changes that you forsee here?

Feb 15, 2011 02:50 AM #42
Ganeshan Nadarajan

Adding new listings to your Facebook profile is not only a good way to get listing information out to people in your area, but it’s also a good way to stay in front of them on their news feed, as a reminder that you can help with their real estate needs now or in the future.

Dec 23, 2012 06:19 PM #43
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