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Differentiation

I recently ran into a past client of mine that is an accomplished producer and actor that proposed an idea.... Make a video about yourself. At first I had some serious hesitation because the first word that came to my mind was Korny. He said just let me do it and it will give your customers just another perspective of who you are, how you work, and what you stand for. Differentiation is a key element to marketing in the industry.

He also explained that while people may copy you at least you remain on the cutting edge and ahead of the curve by trying new things.

Here is the finished product and I would love any feedback.

Posted by Tim Collom on 02/27/2009 07:08 PM

Comments (5)

Video in the ActiveRain Channel

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5 Comments on Differentiation

FEB

Tim, I thought it was terrific. Why not use video to promote yourself? How will you use this? Where will you submit the link? Will it only be YouTube? I think I might try it - don't worry, I'm in Maryland - a looooong distance away.

FEB

I like your video. There were a couple of places where the top of your head was cut off in the picture. But other than that - I give it a "thumbs up." Nice job.