So this post should officially take me over 100,000 points on the rain. I have been here awhile and quite honestly a lot of the leaders here when I first started were barely ahead of me with rankings and now they have about 4-5 times as many points. Regardless, I can now join the "100,000 PT club". People that don't blog ask me all of the time why I blog. I figured that would be a good subject for this post.
Why should I blog?
I blog for search engine rankings. I blog to allow potential customers and referring agents to better get to know me. I blog to share my thoughts, opinions and market conditions.
Where should I blog?
Why do I blog on ActiveRain? Well, because of the network really. Do many of my potential customers even know what Active Rain is? No, they don't. But many of my peers do. They are on here building relationships. Customers can find the site; no doubt. But you could also build your stand alone blog ANYWHERE; and done correctly you can rank there as well.
If you do not have a lot of time to set up all of the SEO of your blog then start here at Active Rain. Active Rain posts DO rank well. There are other real estate web companies who claim that Active Rain posts don't rank. That is not true. Sure, if you hire an SEO specialist to design your site and write your keyword rich content and create your links you'll do very well. But who has the time and money for that? You can do it here; for a lot less time and money.
I have other blogging sites as well. It is difficult to keep them all updated with the best information. Sure, some things never change but many do. Also, the search engines like to see change. They want to know that your blog is updated regularly. They don't want to send people to a site that has been dead for years; or even months.
What should you write about on your blog?
I'm not an SEO expert but I get it. Write about what you do. Write about your ideal customer. Write so we can learn more about what interests US. Don't just write an ad. Don't just write a joke. Make it relevant; make it interesting. Keep them coming back. Soon you'll have 1st page rankings too!
Yours in Success,
Susan Milner
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Florida Future Realty, Inc.
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Susan - congrats on 100,000 points ! That is quite a milestone. Also great post too - Active Rain certainly has a lot of benefits, for both newer bloggers and older too. I agree, I do not want to have to start from the beginning and hire a SEO expert and web person to do a blog. One of the nice things about AR is the fact to network and learn. I have learned so much just by reading a lot of blog entries and being part of the community ! Rock on !!! ~ Chris