Nar is now on Twitter. Again! The third time's the Charm!

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It appears The National Association of Realtors (NAR) is making some moves on twitter (not this | account) The recent March 2nd announcement on NAR's Real Estate Blog mentioned that they are taking a customer service approach to their new Twitter account and that they would start responding to questions from both customers. No mention if they reach out to consumers as well. Visit NAR's Twitter account.

Note: the following announcement url will not display in your browser®-is-now-on-twitter/  We suggest just going here and scrolling to the bottom of the blogroll (May 2nd).

"Many of our customers and Realtor Bloggers have been asking us if we are going to setup a Twitter account, and we listened..."

In February, in regards to their other twitter accountDean Guadagni wrote a nice little Twitter strategy guide for NAR about it on which follows NAR's followers, so to speak. update.

Here was Todd Carpenter's reply to Dean's post.

"The reason why NAR is not re-following or proactively following Twitter users/NAR members on this account is because it’s been a bit of an experiment. To date, most of the content is auto-generated from various data feeds that NAR provides."

The move follows Todd Carpenter being recently named NAR's new Social Media Director.

Follow Todd on TwitterEmail Todd

nartwitter.jpg National Association of Realtors - NAR - Twitter picture by vkdesigns

So with their recent moves on twitter, do you feel, as a paying member of NAR that they are going in the right direction and earnestly looking for feedback from their members? Does their recent move into twitter give you more confidence with their services or with their understanding of social media in 2009? Tell us your thoughts. It certainly seems like they are making genuine attempts to improve their standing online, with customers and with their members. Hopefully this trend will continue.

Note: to be clear, this isn't the first time NAR had a twitter account. or the second 


 It is however, the first under Todd Carpenter directed specifically towards customers.


Nar's Twitter Accounts:

  1. Nar_Midyear
  2. Realtors
  3. Realtordotcom (newest)

Here are 3 great Twitter Real Estate Sources anyone can benefit from:


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Loan Survivor Real Estate Financing Expert
Purchases, First Time Buyers, Pre-Approvals, Refinance - Birmingham, MI

They're going to have to dedicate someone to the account to keep it fresh and relative.  If they just post to it once a week it may gather a lot of followers, but won't be of much value.

Think internet in the mid 1990's - many jumped on with websites, but were really clueless what to do with them.

Mar 08, 2009 03:27 AM #1
Shane OnullGorman
Eau Claire Realty, Inc. - Eau Claire, WI
Eau Claire Wisconsin, Real Estate Agent & Realtor- Buy or Sell

I actually saw this last night on their site I was looking for something else and saw it but my first throught was whats the point of following them theres no way they would follow back. I guess maybe I was wrong?

I was going to write a post about something that I know everyone complains about but there seems to be a real lack of resources that the NAR offers free to its members to use. Im sure you got that email blast about the free stuff and then if you went to it there is only one single thing thats free and on top of that they require it to be shipped! Are they crazy? What a waste of money. It was some sort of stupid thing that could easily have been downloaded. They are really technically inept.

Mar 08, 2009 03:33 AM #2
Steve Mattison
Canyon de Chelly National Mo, AZ
Vietnam Veteran

Man, had a hard time getting here to thank you for the post, glad to see Todd getting to do the things that will make NAR Realtor friendly, hope AR doesn't have a problem with this post!

Mar 08, 2009 03:44 AM #3
Everard Korthals
---Preferred Lifestyle Advisors--- - Lancaster, PA
Mountain Realty

Hi Shane, They don't follow a lot of people as dean has mentioned, but hopefully this trend will change. In their defense, it is however something other companies also tend to do. Not sure what the reason behind it is however. Todd has shown himself very knowledgeable in social media so hopefully he'll follow the advise of dean and others to follow those who follow them. It's proper twitter etiquette.

Hi Drew, despite having an account himself, todd may also be in charge of this account. It appears based on the background picture though that a certain Audie Chamberlain is the twitterer for the new account.

Steve, well lol we didn't give an opinion other than saying it appears they are going in the right direction so not sure what they would have a problem with. Can't control the comments though. We're just hoping more people follow them on twitter.

Mar 08, 2009 03:45 AM #4
Elizabeth Cooper-Golden
Huntsville Alabama Real Estate, (@ Homes Realty Group) - Huntsville, AL
Huntsville AL MLS

I just hit the follow button!  Thanks for the information.  I hope the do listen to the members and give regular updates!  It looks as if they may have several "tweeters" on one account, which could be a positive step.  (The Twitter account said "Debbie was on duty".

Mar 08, 2009 05:19 AM #5
Tara Campbell
RE/MAX Family - Harker Heights, TX
Broker/Owner, GRI, CDPE

Thanks for the post...good info!

Mar 08, 2009 07:06 AM #6
Kristin Moran
Owner - RE/MAX Access - - San Antonio, TX
San Antonio,TX - Real Estate - 210-313-7397

I always learn something when I stop by your post.  Thanks.  I am now following them on Twitter.  KM

Mar 08, 2009 08:43 AM #7
Christopher and Stephanie Somers - Realtors - Philadelphia Real Estate
Realtor / Owner - RE/MAX Access - Philadelphia, PA

Castellum - we were already following Todd, but now are following the new NAR twitter account and the older one too.  Whether or not they are going in the right direction, I guess they have nowhere to go but up !!!!  So, seems like a good move.  As Kristen mentioned, one can always learn a lot just by coming by your blog !!! Rock on !


Mar 08, 2009 12:10 PM #8
Norma Brandsberg
Marks Realty Co. Inc., Lynchburg, VA, 540-586-9496 - Forest, VA

It's about time they came into this century.

Mar 09, 2009 05:40 AM #9
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I guess I will have to join Twitter.

Mar 09, 2009 07:03 AM #10
Mirela Monte
Buyers' Choice Realty - North Myrtle Beach, SC
Myrtle Beach Real Estate

Thank you for letting us know!  Much appreciated.  I'll go follow.  ...But will they follow me?

Mar 09, 2009 01:18 PM #11
Mirela Monte
Buyers' Choice Realty - North Myrtle Beach, SC
Myrtle Beach Real Estate

BTW, You're now at the top of our Optimist Board.  You guys are GREAT!   Thank you!

Mar 09, 2009 01:19 PM #12
Everard Korthals
---Preferred Lifestyle Advisors--- - Lancaster, PA
Mountain Realty

Gita, ya if nar is doing it you better :)

Mirela, we got a nice top 100 post coming out later today.

Thesomers, you guys are the real rock stars, we're just the apprentice in training.

Kristin, did they follow you back yet?

Elizabeth, we noticed that too. Good point. With the amount of news they'll be producing soon i would think a team twitter account makes more sense.

Mar 10, 2009 12:58 AM #13
Georgie Hunter R(S) 58089
Hawai'i Life Real Estate Brokers - Haiku, HI
Maui Real Estate sales and lifestyle info

Thanks for the link... now following them, for whatever good it will do.

Mar 15, 2009 12:39 PM #14
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