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Is Your House Show-Ready?

By
Home Stager with Fusion Design Consulting

Home Staging provides many benefits, a designer's touch and inspiration, professional referrals, guidance and help with preparing your home for sale.  Home Staging also provides one more key element: an objective eye.

Our homes are functionaly and comfortably suited to our lifestyles.  We know where everything is and we're also strangely oblivious to where everything is.  It makes sense to us that the kitchen counter is filled with items needed for everyday life- the toaster, knife block, can-opener, mixer, mail, canister of utensils, coffee, tea, flour, sugar..., look in your kitchen, I'm sure there are more things you can add to the list. 

How's the bathroom counter looking?  Your nightstands and dresser?  How about the kids' toys- I could swear they really do walk around on their own and spread throughout the house when your not looking.

When your opening your house to buyers you need to see your house through their eyes.  Imagine what impression buyers will have when they walk into your house for the first time.

Most times the first impression begins before they even step foot into your house- it begins with pictures on the internet.  How does your house look in pictures?  Do the pictures showcase a model home or your clutter?

By Staging your house properly you create a great first impression that attracts buyers to your property.

A Home Staging consultation will guide you through all of these issues and help you create a great first impression in pictures and in person.  Home Staging is the first step in marketing your house for sale.

 

 

Susan Macaulay
Clarity Over Clutter - Winnipeg, MB

Great key point:

HOME STAGING IS THE FIRST STEP IN MARKETING YOUR HOUSE FOR SALE

'STAGING SELLS'

Aug 02, 2009 06:38 AM
H H-S
Durham, NC

Great article.  Staging is all about taking the emotion out of the selling equation.

Aug 02, 2009 12:27 PM
Cathy Lee
CL Design Services Home Staging - Danville, CA
ASP, IAHSP, RESA Danville, CA

Shout it from the mountains!  Great points here!!

Aug 02, 2009 02:24 PM
Kate Jahnson
Home Stage Home - West Linn, OR
Home Stager

This is why my slogan is "Stage your house, not your home."  Once sellers realize they have a product to sell the process gets easier. Thanks for the post!

Aug 02, 2009 03:44 PM
Gina Dougherty
Fusion Design Consulting - Redondo Beach, CA
Home Staging Redondo Beach, CA- FusionDesignConsulting.com

Susan, it's so true. It's key to realize how valuable Staging is from a marketing standpoint.  I even work with an agent that will pay for a Staging Consultation if sellers aren't willing because he doesn't want to waste money advertising a home that doesn't photograph and show well.

Holly, your point is a good one, emotion is almost always involved in selling a home and it makes it difficult for sellers to be objective.  They feel offended if buyers don't appreciate all that they appreciate from their homes.  On the other end, it's that emotional response that we are looking to attract with buyers!  So Staging sets that Stage to connect with buyers.

 

Aug 03, 2009 03:02 AM
Gina Dougherty
Fusion Design Consulting - Redondo Beach, CA
Home Staging Redondo Beach, CA- FusionDesignConsulting.com

Cathy, You're right- and that's one of the things that's so great about AR, it's a powerful platform for sharing information and getting our message out on the benefits of Staging and more.  Thanks for commenting.

Kate, Your comment is exactly right.  The first step sellers must take is changing their mindset from home to house.  It is indeed now a product they need to sell in order to get to the new home they will be moving to.  Sellers need to think of it as a house and we Stagers need to create spaces that buyers see as their homes.

Aug 03, 2009 03:13 AM
Joseph Lang
Pillar To Post Professional Home Inspection - Rancho Cucamonga, CA
Home Inspector, Southern California

As a home inspector and having a degree in Behavioral Science, I see the benefit of home staging.  It allows buyers to envision themselves in the home.  That may not seem like a lot but it is very powerful, and a must if you want to sell a home.  Of course some people can envision better than others, but you want everyone to be able to envision themselves in the home.  Good post!

Aug 05, 2009 05:53 AM