Special offer

Don't Set Your Buyer Up for Failure - Know Your Statistics!

By
Real Estate Agent with Silvercreek Realty Group

 Even in today's tough real estate market, I do not believe that I should universally expect to receive low offers on every listing.  It seems that there is still a large segment of the market that feel they can throw out a low offer on any property and it will stick.  Not true.

 Real estate is local.  Not only will states and counties vary widely on supply and demand and buyer/seller expectations, but also within any locale, there are always going to be homes within high demand neighborhoods with low inventory which will sell more quickly, and which will not be as negotiable on pricing. 

 For example, in Ada County current statistics show that in the past 3 months homes sold at 74% of their original list price.  However, that single statistic will incorporate the highly saturated and hard hit areas of Eagle and Meridian and can clearly not be used in every area of Ada County as a rule of thumb.

 Taking the analysis further, within Ada County we have an area classified in our MLS as Southeast Boise (Area 0300).   For all areas of Southeast Boise, sales in the past three months reflect that on average, homes are selling within 85% of their original list price. 

 Breaking down the analysis again, within southeast Boise there are three distinct zones (the southeast rim near Micron--which we will call Area A, the neighborhoods surrounding Boise State University--Area B, and the neighborhoods around Gekeler Avenue, Boise Avenue and Parkcenter Boulevard--Area C).   The homes in Area C are the most desirable in Southeast Boise and not at all comparable in value to the other two areas. 

 Buyers seeking homes in these neighborhoods within Area C are attracted to the high quality schools, the proximity to the Boise Greenbelt, River and parks, and the 5 minute commute to Downtown Boise.  On average, the homes in this specific area have sold within 90% of their original list price for the last three months of sales. (Important to note is that not every property is average, nor are all properties priced appropriately.  Hence, buyers should not expect that every house within Area C can be discounted to 90% of the list price, but is used to illustrate that not all areas/neighborhoods are created equal).

 The desirability of location is going to equate to lower turnover within these neighborhoods because sellers can't replace the lifestyle (low supply)...in turn, discriminating buyers who will pay more for these amenities and have fewer homes to choose from (high demand).  

 As a buyer's agent, if you do not understand your market data and buyer/seller dynamics of specific neighborhoods, you are setting your clients up for failure and they are likely to be very disappointed when a seller does not take their low offer because they thought they could discount the property 25%.  If a buyer is only looking for "the deal" that can be found, submitting highly discounted offers in high demand/low supply neighborhoods is not likely to result in a happy ending.

 Buyer's agents are as much at fault as the buyer submitting terrible offers if they haven't properly educated their client and set realistic expectations.  Pulling comparable sale data (when analyzed in conjunction with available inventory and historical trends) is still the best way to assess value.  Comparable sale data should resemble the subject property as closely as possible in the quality of the neighborhood and proximity to desirable amenities, individual neighborhood amenities, age of home, size of home, and construction of home (i.e., two story homes should not be used in analyzing single level properties if at all possible to avoid). 

 Agents should pay close attention to making reasonable adjustments in comparing the properties, being precise in adjustments for differences in square footage, numbers of bathrooms, fireplaces, size of garage, age of house, seller improvements, landscaping improvements, deferred maintenance items, etc.   If the market is declining, appropriate adjustments should be made in the analysis based on trend data.  Making accurate adjustments comes with experience, but local appraisers are invaluable if you're not sure how to make adjustments.

 You can help your buyers have realistic expectations by helping them understand value in any segment of the market within the context of accurate sale data.  Not only will it keep your buyers from being disappointed with the process, but will help you negotiate a better deal on their behalf.

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Please feel free to visit my website at www.BoiseBeautiful.com for more information about real estate in Boise, Meridian and Eagle, Idaho or any of our buyer and seller services.  Lee Hill and Eva Hoopes are partners in real estate, specializing in helping buyers and sellers from all walks of life.  We represent buyers and sellers in Ada County in Idaho with an emphasis on the communities of Boise, Meridian, and Eagle, Idaho.  To view properties for sale, including homes, land and investment property in our area, please feel free to search our website database.  Search for properties using an interactive map along with a multitude of other search criteria.  The database includes over 95% of all listed properties in Ada County, Boise, Meridian, and Eagle. 

 

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Comments(2)

TIM MONCRIEF
Tim Monciref - Austin, TX
Over 2,000 homes sold…..

You hit it on the nail.  Knowledge is power. Stun them with knowledge.  Nice post.......

Mar 23, 2009 09:57 AM
Cathy Tishhouse
RE/MAX Showcase Homes - Royal Oak, MI
Royal Oak Real Estate

I had a buyer who found statistics on Trulia and sent them to me to support a lower offer.  I did my own stats and found out the area didn't fair well.  However, that area has a lot of homes on slabs (the one he wanted had a basement) and when I did the statistics separately, the homes with basements definitely were going for higher.  We have two areas in Metro Detroit that have been hit very hard.  When I did my monthly statistics for Oakland County and took out just these 2 cities, there was about a 20% difference.

Mar 23, 2009 10:00 AM