Groups are smaller communities within the larger ActiveRain. Join groups created by others. or start your own and
get others to join
This is the place to view the past and present contests put on by ActiveRain and its members. Everyone can join the
group and help encourage each other. Current contest will be highlighted posts so it's easy for you all to see. Let it
Curious as to what others in your profession think about a certain product or tool?
AR's community takes the time to leave honest and transparent reviews of their experiences
so you can be a bit wiser about your purchase.
Broken down by categories and subcategories for easy finds
Get an unfiltered look at what real users are saying
Leave a review yourself for others to benefit from
Add new products as you use them and gain points for doing so
ActiveRain University (ARU) provides free on-line training. We coach, consult and support real estate professionals about real estate trends, technology and social media.
ARU Calendar provides class types and registration links
Watch short tutorials on updating your photo, inserting a hyperlink and much more
Sign up for the Daily Drop so you don't miss out on AR's daily happenings
Find answers to most FAQ's
Whatever it is you're into and wherever you are, AR surely has a group for you to join.
Brand, off the wall, specific subject matters…whatever it is you're looking for.
Each time you write a post you can syndicate your post to 5 groups.
And if by chance you don't find what you're looking for, start a new group today!
Get your content in front of more eyes
Search by location or type
Feel free to start your own group
Find some that are close to home and close to heart
Each month AR runs numerous contests as a way for our members to engage in activities
that will boost their business and increase their visibility in the community and beyond.
Earn points by partaking in these contest and climb the leaderboard
Do what's good for you and your business by participating
If you have an idea for a contest, just let us know
Stay motivated and on track with new contests popping up each month
Ask a Real Estate Question
Here's another avenue for you to build relationships with others. Share your expertise with someone searching for answers.
Play the teacher role and help someone out today
Your Homepage will alert you of new questions in your state
A wonderful way to open a door to a possible new client
Ask a question yourself to get help
These state pages or hyper-local pages provide content directly related to a specific geographical location.
State, County, City and Neighborhood pages make it easy for consumers to find what they're looking for.
Post your listings, school information, local events, market reports and more
Consumers peruse these pages for information
Farm your niche market and cover all the happenings in your neighborhood
Strategic Internet Marketing Consultant Exclusively for Elite Real Estate Professionals | Social Network Marketing SEO, SEM, SMM, SMO
Become a Fan!!
Cheryl Waller | Internet Marketing SEO, SEM, SMM, SMO
Cheryl Waller | Strategic Internet Marketing Consultant
Cheryl Waller is an experienced SEO, SEM and SMM consultant. She has authored several Internet and direct marketing manuals for small businesses and real estate agents around the world. She is a contributing author to several websites and offers advice on dominating Google search results. She has the internet marketing skills that your business needs to increase your online social presence, ranking and traffic.
Learn More about Cheryl Waller and what she can do for YOUR online visibility!
I am about to share with you 5 of my darkest secrets and 7 of my most closely guarded secrets. (Ok they are not 'really' dark secrets but it sounds better than 'tips') But, before we go any further I must remind you that Search Engine Marketing and funneling more traffic to your site is NOT about tricking the search engines, it is NOT about how much you can pay per click and it is NOT how many websites link to your website. At the end of the day, it is about how well you optimize your website for visitors as well as search engines. The SEO process, when employed correctly, enables potential clients that are ALREADY LOOKING for your product and services to find you easier and faster in that coveted top 10 results of Google for your specific keywords.
My name is Cheryl Waller and I am an experienced SEO, SEM and SMM consultant. I work with client websites to apply various SEO and SEM techniques to NOT ONLY optimize websites, but also dominate Google results for specific search terms.
First off, let me say that it is very important that whether you hire someone to do it for you or if you do-it-yourself, you must optimize using trusted Google webmaster guidelines. Never use black-hat strategies in your Search Engine Optimization process. Black-Hat strategies are dangerous to fool around with and can ultimately get your site removed from the index of most major search engines. Beware of SEO consultants that say they can get xxx links to your website in xxx time. They are probably using black-hat strategies. Search engines actually LOOK for these unethical methods to remove your site from their indices. Black hat strategies use methods such as spamdexing and keyword stuffing. I have helped hundreds of business owners get much higher rankings in the major search engines and improve the overall bottom line of their business without using any unethical or ‘manipulative’ techniques of any kind.
What Do You ‘Do’ to Dominate Google Search Results?
There are several key elements to improve your website rankings:
1. Keyword Research and Selection: As the foundation of your entire SEO project, research your current keywords and figure out what keywords you need to continue to use, what keywords you don’t need to be using and what keywords you should add to your site. Once you have your initial list then it’s time to get to work on optimizing your site for these keywords.
2. Meta Data SEO: Take each page on your website and begin to categorize each page for specific SEO goals. The titles, descriptions, keyword content and on-page navigation should be made search engine friendly and enable your site to be more properly indexed. One of the most shocking things that I find during this step is that many of my clients are using the same titles, descriptions and keywords across many pages… this is actually one of the top 18 Ways to Mess up Your Search Engine Optimization strategy.
3. Website Content SEO: One-by-one take each webpage and optimize the content to be both search engine and visitor friendly. It is important to carefully balance what the search engines want to see with what people will want to read (and more importantly REACT to by contacting you for more information or making a purchase on your site).
4. Inner-Page Linking SEO: Work with your code and navigation structure to make sure that all of your pages are being indexed properly, that there is accurate inner-linking relationships for all of your web pages and that both search engines and visitors will be able to find the information that they are looking for quickly and easily.
5. Link Building and Social Networking: The next step is to submit your site to various websites around the internet using directories, article submission and your social network. These links should be relevant to your website and business. Only place relevant links back to your site. Yes, you can probably find a site somewhere that will give you 14,000 links to your site for $14.95, but how many of those are even relevant to your business, how many are link farms and how many will actually still be there in a week. You DO NOT need 14,000 links to your site… what you do need are relevant links to your business from reputable websites that are trusted by search engines. You do this by developing a link campaign SPECIFIC to your business, not by paying for links or participating in link exchange scams.
How Do I ‘Know’ It Is Working?
Not only can you Google the key word phrases that you chose in the planning phases of your search engine optimization project, but you can also review reports about your site before you start, during the process and at the end of the project. I will forewarn you that even though much of the SEO will affect your site almost immediately, that it may take time for the traffic on your site to convert. That is why you also use Google analytics tools to measure the progress and watch how visitors navigate your site and make improvements along the way. Once you have the traffic to your site, you have watched visitors navigate your site and given visitors exactly what they are looking for when they arrive; then you will start to see significant change in your conversion rates.
So All I Need Is SEO?
No. Remember that it is not JUST SEO, but also web design, SEM, SMM and Social Network Marketing that affects your rankings, traffic and conversion rates. All of these work TOGETHER to funnel traffic to your site and get your website in the top 10 of Google results for your search phrases; naturally! While it is true that SEO alone can help your site, the true is the same for good web design. Having a true understanding of all of the elements, knowing how they all work together and being able to implement a plan that works faster, more effectively, and MOST importantly is time-tested and long-term is what sets you apart from your competition.
What Can You Do for ‘My’ Website?
Glad you asked. Just shoot me an email with the URL for your website and I will be happy to send you back a quick overview of what we need to do with your website to get it where it needs to be and make you more sales. Click on ‘Contact’ at either the top or bottom of my website to send me an email with your request.
“I have worked with Cheryl in several facets of my business as a virtual assistant, including the restructure and design of my website, SEO and social networking. Cheryl is HIGHLY knowledgeable within each of these areas, along with being extremely connected ... I trust Cheryl's opinion and ethics. I have and will continue to recommend Cheryl with enthusiasm and assurance of knowing her clients will be in the BEST hands possible.” February 19, 2009
“I'm constantly being bombarded with online offers to increase traffic to my website and usually there is some form of scam involved. Cheryl has taught me more about SEO and Social Networking than any of these internet companies could possibly teach; and I'm quite certain, saved me a ton of money! She's been a tremedous asset to me .... Thanks again Cheryl for being there for us.” January 22, 2009
“Cheryl is an incredible teacher/trainer. Her marketing expertise is Nationally recognized and she is one of the most detail oriented people I have ever worked with. She truly cares about her job and her clientle” October 5, 2008
“In my experience with Cheryl she is driven and intelligent. She has a command of marketing that extends past the traditional to the new and ever-changing world of the internet. It has enriched my personal and professional life by being associated with her. In addition to her marketing skills she also has a very funny personality that is compelling.” April 29, 2008
“Cheryl has been a great resource for both my clients and myself. She has been very instrumental in helping Listing Solutions build our web presence. I would highly recmmend her. Thanks Cheryl.” April 16, 2008
Dave Hall , Marketing Director/Vice President , Listing Solutions, Inc.
“During my association with Cheryl, she has worked hard to provide marketing ideas and resources for my virtual tour company. She is an expert in her field, she knows marketing and how to apply it to the virtual tour industry. Two thumbs UP!” April 11, 2008
“Cheryl is a magician with marketing virtual tours. I am amazed at her programs and ideas. Here at Virtual Tours Company .com (http://www.virtualtourscompany.com) her programs have helped us grow.” March 26, 2008
“Cheryl has provided me with excellent marketing material. Some of her ideas where just what I needed to get my company off on the right track. Thanks for everything Cheryl and keep up the good work.” March 20, 2008
Renard Johnson , Owner , Creative Realty Solutions, LLC
“Cheryl is very knowledgeable in Internet marketing and provides a valuable service to people looking to advertise on the Internet and gain exposure for their business. My website traffic and leads have improved since working with Cheryl.” March 20, 2008
“Cheryl is great! Her "out-of-the-box" marketing strategies have proven to be very effective. We have enjoyed working with her and are anticipating her future ideas will be as effective as those she has already presented.”March 19, 2008
“Working with Cheryl is truly a joy. She is very personable and delivers outstanding results. Her innovative ideas are truly unique and generate a ringing phone at the business address. The value of her services cannot be overstated. While most of us lack the creativity to create eye catching and get the markets attention, Cheryl's abilities make her the leader in the Marketing industry. I have worked with her in the past several times and will continue to use her services in the future. I recommend her Highly!” March 16, 2008
“Cheryl is an effervescent, proactive acheiver who is willing to share her knowledge with others. Her willingness to help others improve and learn is matched by her ability to communicate clearly and effectively. It is indeed a pleasure to work with her in any capacity.” March 8, 2008
“Cheryl creates outstanding marketing pieces for our company and other Virtual Tour providers throughout the US and the World. She has the unique ability to combine her outstanding graphic and marketing talents with her detailed knowledge of our specific business model. Such a combination of skills is very difficult to find in the market place.” March 7, 2008
“Cheryl is absolutely amazing! This woman takes a project by the horns and literally runs with it! She has the ability to think outside the box and push the limits. She exceeds any expectations that you could imagine and gives 150%, taking time to personally connect and involve everyone that she comes in contact with. Thank you Cheryl for being such a great inspiration, teacher and mentor.” March 6, 2008
“I was first introduced to Cheryl whilst she was at the helm of Rock Pointe Marketing. Cheryl is a forward thinker, has my best interest at heart and is one to make sure that I ROCK my industry!” February 22, 2008
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.