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Name
Steve Crosetti
Company
Fidelity National Title: Shasta/Tehama County
E-mail
Contact Steve Crosetti (Fidelity National Title: Shasta/Tehama County)
Website
http://www.fidelityshasta.com
Office Phone
(530) 221-8611
Cell Phone
(530) 226-2489
Description
2070 Churn Creek, Ste. C Redding, CA 96002

About Us:

Advertising & Marketing Sales Professional focused on providing lasting value to clients and agencies through innovative ideas and successful campaign execution.

Currently, I'm with Fidelity National Title Company in Redding, CA. I help realtors and lenders with Title Insurance for their customers real estate transactions. I'm also a fly fishing guide on the weekends. My guide business can be found at www.mojobella.com

Goal: Spend more time with my young family.
Goal: Enjoy great business success with friends.

Specialties:

Advertising Sales & Management Experience.
Online Media (InfoSpace & Snapfish - 6 years)
Traditional Broadcast (Radio - 7 1/2 years)

Areas of Expertise

Steve Crosetti's Experience

  • AVP/Sales Manager/Dir. of Business Development-Fidelity National Title Shasta & Tehama County

    Fidelity National Title

     

    (Public Company; 10,001 or more employees; FNF; Real Estate industry)

    July 2006 - Present (2 years 1 month)

    Title and Escrow Company for Real Estate Transactions. I'm based in Shasta County (Redding, CA)

  • RVP & Client Service Manager: West

    Iconoculture

     

    (Privately Held; 11-50 employees; Market Research industry)

    May 2004 - June 2006 (2 years 2 months)

    I sold subscription-based consumer research and advisory service to marketers and advertising agencies. We spots trends, identify root causes and provide business applications (product development, positioning strategy, promotion/event strategy, retail strategy, design/packaging strategy).
    Our Services drive innovation and growth by helping Marketers forge stronger relationships with their core consumers.
    www.iconoculture.com

  • Director of Sales

    Snapfish, LLC

     

    (Privately Held; 11-50 employees; Online Media industry)

    August 2003 - May 2004 (10 months)

    Responsible for national advertising and sponsorship sales. Snapfish was sold to Hewlett-Packard in March 2005.

  • Regional Sales Director: West

    InfoSpace, Inc.

     

    (Public Company; 201-500 employees; INSP; Online Media industry)

    October 1998 - August 2003 (4 years 11 months)

    Lead a team of 6 National Advertising Managers and 2 Account Managers for West Division.
    Successful start-up experience.

  • New Media Director & Sen. Account Executive

    ABC Broadcasting (Disney), KGO/KSFO Radio, San Francisco, CA

     

    (Public Company; 51-200 employees; DIS; Broadcast Media industry)

    July 1996 - October 1998 (2 years 4 months)

    Launched New Media Department for ABC properties in San Francisco. Responsible for all operations and sales of the KGO and KSFO Internet web sites. Worked directly in creating and implementing both commerce and sales opportunities as it related to achieving new media department revenue goals. Managed sales inventory with the web sites which included pricing and approving orders. Acted as the operations liaison for content within the web sites in conjunction with the marketing and programming departments for KGO and KSFO. Managed and executed the operations expense budget and responsible for hiring support personnel with sales & operations responsibilities.

  • Sales Representative

    Sprint

     

    (Public Company; 501-1000 employees; FON; Telecommunications industry)

    March 1996 - July 1996 (5 months)

    Directly responsible for achieving small market sales goals and objectives in selling high tech business solutions. Sold switched telecommunications products and services as well as dedicated point-to-point data service. Gained extensive training and knowledge of Internet and networking solutions.

  • Account Executive

    CBS, Inc. (Infinity Broadcasting) KRQR Radio San Francisco

     

    (Public Company; 51-200 employees; Broadcast Media industry)

    June 1995 - March 1996 (10 months)

    Consulted high-level contacts in achieving new business development goals. Worked with directors of operations, marketing and merchandising in developing regional programs to facilitate sales growth. Managed development and execution of national on-air, on-site, and in-store promotions. Serviced large existing agency accounts and established new business.

  • Account Manager

    Shamrock Broadcasting (Infinity) KMLE Radio, Phoenix AZ

     

    (Public Company; 51-200 employees; Broadcast Media industry)

    July 1994 - May 1995 (11 months)

    Directly responsible for new business development. Created national co-marketing programs for existing manufacturers and retailers. Worked directly with high level contacts in operations, merchandising, and marketing in localizing national promotions.

  • Account Executive

    Media America Corporation (Clear Channel), KESZ Radio, Phoenix AZ

     

    (Privately Held; 51-200 employees; Broadcast Media industry)

    January 1993 - July 1994 (1 year 7 months)

    Entry-level position selling radio advertising and event marketing to direct local accounts. Formulated and executed promotional plans with radio spot buys. Sold NFL sports packages for the Arizona Cardinals.


Steve Crosetti's Education

  • Arizona State

     

    BA, Broadcasting Production, August 1988 - December 1992

  • Salesian High School (Richmond, CA)

     

    1984 - 1988


Additional Information

Steve Crosetti's Websites:

Steve Crosetti's Interests:

Fly Fishing & Duck Hunting. Book a trip with me at www.mojobella.com Coaching, Video Production, Golf, Snow Skiing

Steve Crosetti's Groups:

Girls on the Run Supporter (http://www.girlsontherun.org/)

  • Online Advertising Professionals member    Online Advertising Professionals member
  • Fly Fishing member    Fly Fishing member
  • Fly Anglers in Business member    Fly Anglers in Business member
  • Fly Fishermen member    Fly Fishermen member

Steve Crosetti's Honors:

Outstanding Broadcasting Graduate ~ Walter Chronkite School of Telecommunications & Journalism, Arizona State 1992
PAC 10 Scholar Athlete '89
-Arizona State Baseball Walk-On Varsity Reserve '88-'89 (Go Devils)

Testimonials

 

Fidelity National Title

"I couldn't believe that someone so kind worked for a titling company! Redding sometimes leaves you with a depressed taste in your mouth, but Steve combines the outgoing personality from a big city with the little city authenticity. A welcomed personality in the pastimes and times to come." April 2, 2008

Drew Maw, Owner, Drew Maw Productions
worked with Steve at Fidelity National Title

"Steve, is an excellent leader very motivated and organized. Allways the professional." July 11, 2007

Doug Foster, Sales Represenative, Fidelity National Title
worked directly with Steve at Fidelity National Title

"Steve is one of the most helpful and insightful contacts I have ever made. With his insight and detailed background, I have gained new ideas and strategies to improve my business." November 8, 2006

Top qualities: Expert, High Integrity, Creative

Brandon Hanly
hired Steve as a Business Consultant in 2006, and hired Steve more than once

RVP & Client Service Manager: West

 

Iconoculture

"My relationship with Steve goes back almost 20 years. Steve is an incredible resource. He has always shown great judgment personally and professionally. He easily earns the highest mark on the integrity scorecard. I encourage you to utilize his expertise. -Eddie Christian" June 12, 2008

Eddie Christian III, Strategy Consultant, Wells Fargo - Customer Service and Sales Operations
was with another company when working with Steve at Iconoculture

"Steve and I have known each other since little league. When we started Touchdown Radio Steve was very helpful in helping me look outside the box and position the company for the future not the past. I would highly recommend Steve and I look forward to working with him again." May 31, 2008

Top qualities: Great Results, High Integrity, Creative

Gino Torretta
hired Steve as a Business Consultant in 2006

"Steve is a joy to work with. His industry knowledge and situational insight enable him to create win-win partnerships. He also has a crafty short game!" August 23, 2005

Al Echamendi
was with another company when working with Steve at Iconoculture

"I work with Steve several times a week at Iconoculture. He is always on the ball!" August 14, 2005

Monique Elwell, VP, Consumer Strategist, Travel and Leisure, Iconoculture
worked with Steve at Iconoculture

Director of Sales

 

Snapfish, LLC

"Steve is the consummate professional. He made valuable contributions by expanding the overall vision for the Snapfish advertising business, increasing the value of sponsorships (both dollar value and strategic value) and creating new standards and processes along the way. Not to mention an entertaining travel partner to visit clients or shows." October 17, 2006

David Saxton, Director of Business Development, HP, Snapfish Division
worked with Steve at Snapfish, LLC

Regional Sales Director: West

 

InfoSpace, Inc.

"Steve continually delivered beyond my expectations. He's a very hard worker, and understands the importance of providing value to his clients. I hope to work with him again in the future." October 19, 2006

Michael Kantor, Senior Vice President Advertising Sales & Executive Officer, InfoSpace
managed Steve at InfoSpace, Inc.

"Steve is passionate about the sales business. A consumate professional, he studies and applies proven techniques to meet and surpass sales objectives. A networking pro, Steve either knows you or he knows someone who does." October 17, 2006

Greg Sundberg, National Sales Director, Infospace
managed Steve at InfoSpace, Inc.

"Steve was an amazing leader and sales person at InfoSpace. Always helping to motivate and improve his team with any information we may need. He kept the office environment fun and professional and I would always welcome the opportunity to work with him again." March 27, 2006

Courtney Roberts
reported to Steve at InfoSpace, Inc.

Additional Information