Name

Derek Overbey

Company

Roost.com

E-mail

Contact Derek Overbey (Roost.com)

Website

http://www.roost.com

Office Phone

(415) 742-8059

Cell Phone

(650) 537-8566

Fax

(415) 742-8059

Address

One Post Street, Suite 900, San Francisco, CA, 9410

Description

I am the Sr. Director of Marketing & Social Media at Roost.com, the best real estate search site around. I'm a real estate/technology geek who loves anything new. Blogging and Twitter are my friends.

About Me:

I am the Senior Director of Marketing & Social Media at Roost.com.  I bring more than 14 years of real estate and technology experience to Roost.com after spending the last five years as Vice President of Marketing for Silicon Valley-based real estate leader Intero Real Estate Services.

I oversee all Social Media efforts on behalf of the company and I support our CMO in various marketing activities including Public Relations and Communications. 

What I find so interesting about Roost is that we have filled a tremendous need in the industry today. Most real estate brokerages today don’t fully understand how to leverage the web to drive qualified traffic to their sites – and leads to their agents.  Roost.com is already helping brokers drive qualified traffic to their site in a cost effective and manageable way and hopefully my background can provide additional guidance and knowledge to make those relationships even stronger.

In addition to my duties of general Social Media and Marketing, I also oversee the Roost.com Blog (blog.roost.com) from a content and management perspective.  I also work diligently to establish Roost.com as a respected opinion leader in the real estate blogosphere providing commentary from not only my perspective, but utilizing Roost.com executives to bring a unique flavor to the real estate technology arena.

Areas of Expertise

Real Estate

Technology

Social Media

SEO

SEM

HTML

Real Estate Search

Marketing

Blogging

Video

Testimonials

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