- Name
- David Cohen
- Company
- Coldwell Banker Burnet
- E-mail
- Contact David Cohen (Coldwell Banker Burnet)
- Website
- http://www.EquityDefender.com
- Office Phone
- (763) 550-7522
- Cell Phone
- (612) 819-4077
- Fax
- (763) 559-1258
- Description
- 4100 Berkshire Lane N
Plymouth, MN 55441
About Us:
I have been in the Real Estate business since 1995. My business philosophy is based on understanding my clients' needs and creating plans to achieve their objectives by delivering outstanding personal customer service. MY CLIENTS' INTERESTS ARE ALWAYS FIRST! I take a personal stake in their transaction.
For Home Sellers:
David Cohen's Philosophy on Real Estate Marketing
Marketing homes is my passion. I employ creative and proactive approaches. I am a firm believer that my job is not only to expose your home to the marketplace but expose your home to the buyers that will more than likely purchase your home. I am a firm believer in TARGET MARKETING. Proper marketing is a process:
1. CREATE A BUYER PROFILE.
2. CREATE A SPECIFIC WRITTEN MARKETING PLAN TO REACH THE TARGET BUYER.
3. IMPLEMENT THE PLAN.
4. COMMUNICATE FEEDBACK TO THE CLIENT.
5. MAKE ADJUSTMENTS BASED ON FEEDBACK.
Without a plan you are destined to fail. I am a strong believer in technology. Today's home buyers start their home search online (77% according to the latest NAR studies.) With that in mind, I utilize many online marketing tools to complement the traditional marketing vehicles. All my listings minimally receive the following:
1. www.EQUITYDEFENDER.COM is my personal website that can display an unlimited amount of digital photos, virtual tours, and slideshows.
2. Posted on: CBBurnet.com, Coldwellbanker.com, Realtor.com, StarTribune.com (Featured Listing), on all major search engines.
3. All of my listings have a minimum of 10 DIGITAL PHOTOS in MLS.
4. All of my listings have VIRTUAL TOURS no matter what the price range!
5. All of my listings have SUPPLEMENTAL INFORMATION on the MLS. This includes special feature, and school information.
6. All of my listings have EMAIL CAMPAIGNS directed to all local Real Estate Agents and my data base.
7. All of my listings are connected to Coldwell Banker Burnet's LEAD ROUTER. This technology connects me to all online inquiries to my PDA in real time. I will respond immediately from my Blackberry.
8. All of my listings are connected to Coldwell Banker Burnet's HOME INFORMATION LINE. This system can connect all buyers directly to my cell phone. The system also has call capture for follow up. This tool works 24/7!
9. All my listings will be staged by a PROFESSIONAL HOME STAGER.
10. All my listings have FULL COLOR BROCHURES AND POST CARDS.
These are a few elements of my marketing plan. After viewing your home, I will complete a detailed written marketing plan. My job is to highlight and expose your home's best features. Buying a home is an emotional experience. It is a visual experience. I present a strong image by only using color in my marketing materials. When we meet I will bring some samples.
The second aspect to marketing homes is the ability to accurately position your home in today's marketplace. In other words provide accurate market pricing so that the home is being exposed to the right buyer. This comes in the form of communication to you, the seller. My job is to present the data at the time of the listing so that you can make an educated decision on pricing your home. Communication of all market activity is an on going process. You will receive all market information in real time as competing homes come on the market, go off the market (Pending Sales), and sell (Closed Sales.)
It is not my job to make decisions concerning pricing. My job is present the facts and let you make decisions based on the needs of your family.
I take my job very seriously. I market like I mean it! Please visit my website www.equitydefender.com to get a flavor of my marketing and marketing philosophy. I am truly excited about the opportunity to expose, promote, and market your home successfully!
Find out homes are selling in your neighborhood log on: www.MarketSnapshotOnline.com
For Home Buyers:
What a great time to be a buyer! The Twin Cities Real Estate market is finally balanced. Buyers are not at sellers mercies! This year will provide some excellent opportunities for buyers. Rates are still low and inventory levels are high. There are plenty of properties to choose from. You have made a wise choice to embark on your purchase.
Buying your first home is huge step to a solid financial foundation. Following a process will insure a successful first home purchase. The first part of my process is to get to know my clients needs and goals. Every buyer has different perspectives. In order to guide through the process, I need to sit down with the client and discuss their short and long term goals. Every aspect of life can affect the home buying process. For example, if a buyer has high career goals and is on the fast track at their job then the buyer could be potentially forced to relocate in a short time. Good RESALE becomes an even more important factor. This is only one example. My job is to assist the client look at how the big picture my affect the potential home purchase in the future.
To serve you best I need to understand your needs and goals. After an extensive needs analysis we can discuss all potential housing opportunities that exist in your target areas. The second part of the process is educating you on the aspects of the real estate transaction. That includes the mortgage and title components. I also go through all documents, contracts, and explanation of agency law.
Next I will educate you on the real estate market and Real Estate value by touring your desired properties in your target areas. My objective is to help you understand what an excellent value is and what is not. I will help you look at homes with RESALE in mind. Buying can be emotional and part of my job is to help you be objective so that you make an educated decision.<b> Most importantly my job is to listen, and help you solve any potential issues associated with the home buying process. I am 150% committed to my clients' interests. Bottom line is that I care about the client. </b> I wish to be your life long advisor. I have long list of references. Please contact me and I will email them to you.
The first step is to set up no obligation needs analysis. We would meet for an hour at one of our Coldwell Banker Burnet offices to discuss your needs in more detail as well as an overview of the home buying process. Please visit my website and check out my buyers' tips. It has a MLS Search (including search by map) as well. I look forward to getting an opportunity to interview with you. In the meantime if you would like listing emailed to you on a daily basis, please provide me with an email address. Thanks for considering using my services.
Search for your next home at: www.FindMYEquity.com
Areas of Expertise
I specialize in Residentail Real Estate. I focus on single family homes and the town home /condo market. I have a unique background. I grew up in Edina and i am very familar with the Southwest Suburbs as well as the City of Minneapolis. After graduating the University of Minnesota, I started a small retail business in Burnsville thus I am familar and well versed in Dakota County. After getting married, I moved to Plymouth which has been my home for the last 14 years. I am an expert in the Northwestern Suburbs: Plymouth, Maple Grove, Brooklyn Park, New Hope, Crystal, and Robbinsdale, and Brooklyn Center.
I am also a student of the marketplace. I compile moniter all the area sales stats and can help you understand the data so that you can make a sound buying and selling decision.
I also have expierence with buying and selling Apartment Buildings.
Testimonials
"My wife and I had the pleasure to work with David in 2005. David was recommended to us by mutual friends after another agent failed to deliver on her promises. We found David to be ethical, trustworthy, very honest, always available and never unreachable. David kept us informed at all times by communicating all the information he had available. We strongly believe David is an agent who truly loves his work and thrives on finding solutions to people's real estate needs. We would hire David again in a flash! "
Herb C from Plymouth
"David was a very hard worker and would make himself available to us at any time. He was very professional and objective with us; always gave us his honest opinion about the homes we were looking at, things we should consider if we purchased the home, etc. He still checks in with us from time to time to make sure we are happy with our home which is a testament to his hard work. We would use David again in the future with our real estate needs!"
Suzanne K from Minnetonka
"Knows the area well and is very knowledgable. His service exceeded my expectations. David's friendly energy made my experience a very good one."
Dan B from Plymouth
"David was willing to search diligently for the house we ultimately purchased. I have never had a real estate tap into so many resources to find us a home that meet our criteria. We truly enjoyed working with David and would highly recommend him to anyone."
Wendy N from Golden Valley
"David went above and beyond to help me find a new home. He worded hard to find properties that closely fit my various needs. He is prompt and never made me feel "pushed".
Patti M from Plymouth
"David made buying a house simple and stress free. He did not pressure me into buying anything unless I was completely satisfied. From the moment I started looking for houses, David guided me through the process informing me along the way. Even after buying the house he continues to keep me informed on home ownership. You will not be disappointed with David Cohen."
Jason H from Minnetonka
David helped my family sell our home under a relocation situation during a difficult time in the market. David was very committed to working for us and handled the guidelines for the relocation process extremely professional. Thanks for keeping it real!
Vicki Q Brooklyn Park
David did a fantastic job helping my wife and I buy our first home. He did a great job educating us during the buying process. We appreciated his honesty and valued his opinions. We would highly recommend David to anyone we know wanting to buy a new home.
Mike & Jessie P St. Louis Park
David knows how to get deals made; as buyers he got us into the house we wanted at a reasonable price. He was always very honest with his opinion and easy to get a hold of.
Nik & Stephanie D Plymouth
David handled a purchase and sale for us during our time in Minnesota. He was very attentive and always straight forward with us, which we appreciated. The only reason we wouldn't use David again today is that we live in Oregon now!
Jason & Brandi R formerly of Watertown
Dave put a lot of time & effort into selling our home & got the job done. We would highly recommend Dave to anyone we know wanting to sell their home.
Jeff & Aletta C Shorewood
David did good work for us. He used all the tools of the business and they worked.
Mary & Steve B Plymouth
David is concietious. He knows his business and helped me sell my home
Bill & Maryanne M Coon Rapids
David went above and beyond our expectations in selling our first home and buying our second home. His research and market analysis adds comfort in knowing that you are making educated decisions in one of your most important assests. His professionalism and dedication made selling and buying our homes enjoyable. We will refer to David and acquire his services in any future plans we have.
Erin & Darren B Zimmerman
