The Internet Empowered Consumer, asks the question, " What's in it for me" . If your post answers that question in a professional manner, then that post should be included in this group. We will call this the "Golden Rule of Marketing". This group is all about the consumer, be it specific to your community, your real estate practice, specialty niche or any thing that enables the consumer to learn or relate with you as a real estate professional. Moderators for the IEC Group Include Celeste " Sally" Cheeseman, Linda Scanlan and Marti Garaughty