- Name
- Michael Russer
- Company
- RUSSER Communications
- E-mail
- Contact Michael Russer (RUSSER Communications)
- Website
- http://www.onlinedominance.com
- Office Phone
- (877) 977-1188 x 88
- Address
- Santa Barbara, CA, 93109
- Description
- Want to earn more, work less, and enjoy life? I have helped thousands of agents become more productive and successful using proven tools and resources, so they can focus on doing what they love best!
About Mr. Internet:
Michael J. Russer
(a.k.a. Mr. Internet®) — CEO of RUSSER Communications and creator of the entire curriculum for the CLICKS to CLOSES™ and ePRODUCTIVITY™ courses within the Online Dominance® program. He is the leading speaker and author in the real estate industry about doing business on the Internet and the use of Virtual Outsourcing.
If You Want to Stand Out Just Lead The Way
I've never been one to be satisfied doing whatever everyone else is doing (and neither should you if you really want to stand out from the crowd!) Therefore it was natural that I looked to create value in ways that haven't been done before. And, when you are on fire about "the what" and "the why" you do things, you tend to get a lot done:
1996 — Developed the first full–day seminar about doing business on the Internet approved by the California Department of Real Estate for Continuing Education
1997 — Authored the first Internet-specific policies and procedures manual for real estate brokerages (The Internet Policies & Procedures Toolkit™)
1998
- Started the "Ask Mr. Internet" column for REALTOR® Magazine and have been the exclusive Internet columnist ever since
- Primary author for an Intel Corporation White Paper on the impact that the Internet would have on the real estate industry (CONNECTED 2001 — The Transformation of the Residential Real Estate Industry)
- ARELLO Task Force Leader for the purpose of developing the Internet Best–Practices for Real Estate Licensees from a regulatory perspective
1999 — Architect of NAR's original ePRO Internet Professional Certification (NOTE: I am no longer associated with this program due to philosophical difference with the NAR about the course curriculum)
2000
- Named "One of the 25 Most Influential People in real estate" by REALTOR® Magazine
- Launched "ePOWER NEWS", the industry's most respected newsletter on doing business online and using Virtual Outsourcing to boost productivity (NOTE: it is now known as "Mr. Internet News")
2001 — Authored ePOWER PRO—Online Success Stratagies for Real Estate Professionals, widely considered to be the "bible" of doing business online for the real estate industry
2002
- Co–authored the industry's first book on using Virtual Assistants within the real estate industry (Transform Your Business Using Virtual Assistants—For Real Estate Professionals)
- Co-founded REVA Network, the first and largest community of independant Virtual Assistants who specialize in supporting the real estate industry
- Keynote speaker at the first annual International Virtual Assistants Association (IVAA.org) conference in Las Vegas
2003 — Co-founded REVA Teams, the industry's first full–service real estate specific Virtual Assistant Staffing Service
2004 — Created the industry's first comprehensive teleconference–based training system for REALTORS® about doing business on the Internet and using Virtual Outsourcing (10 Week Telecoaching Program)
2005 — Created the Maximum of Value Assessment (MOVA™) which revolutionized the way REALTOR® websites can engage homeowners thinking of selling. And in the process, generalized the structure and use of assessments as a powerful means of engaging any online target market
2007
2008
- Authored the industry White Paper: "Why Real Estate Sale Associates Fail Miserably Online — And What To Do About It".
- Became a Board of Advisors Member for Better Homes & Gardens Real Estate franchise.
- Negotiated the licencing of a co-branded version of the Online Dominance Mentoring Program as the core training platform for the Better Homes & Gardens Real Estate franchise.
2010
- Co-founded the industry's first target market-specific syndicated lead generation company - GoArmyHomes, LLC.
- Created and launched a Lead Conversion pilot program for a major international franchise.
Okay, even I get tired when looking at that list (which BTW does not include hundreds of speaking engagements all over the world, countless articles and living a fairly normal family life.) The funny thing is though, when your business is "on purpose", it doesn't seem like work. Also, I do walk my talk. There is no way I could have accomplished even 10% of the above without the help of dedicated, and very talented Virtual Assistants and Consultants. And, keep in mind that I did not have a single employee during this entire period.
What I Do
As the industry's leading speaker, author and coach about doing business online, I help serious sales people create highly targeted online businesses. With the help of my executive-level coaching staff we also show high-producing sales associates earn more while working less through the use of Virtual Outsourcing.
Testimonials
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