I am a Realtor in Reno, Nevada. Since December 2005, I have been blogging about my local market, and this has translated into enormous business success. In 2007 I did almost $13 million in volume after only three years in the business in a declining bubble market where the median home price is under $300K. This put me in the top 2% of all agents in my MLS.
As a blogging pioneer, I enjoy tremendous online traffic, incredible organic search results, and a never-ending source of quality leads. In fact, this has worked so well, I brought on a partner who blogs with me and now also enjoys a steady stream of business. Blogging, done well, is an amazing way to connect with your local marketplace. So I'm definitely a blogging evangelist!
This year I also helped my broker introduce Chase Nation, the first branded social networking sponsored by a real estate brokerage. Here agents can share local market expertise, engage the public and easily build their online presence. It's been an intriguing adventure to say the least.