BILL CHERRY, Broker & Wealth Coach (Bill Cherry, Realtor)

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Rainmaker
2,924,797
Ron and Alexandra Seigel
Napa Consultants - Carpinteria, CA
Luxury Real Estate Branding and Marketing

Bill,

In my opinion most of these commercial are idiotic and dreamed up by those who have no idea what real estate is about, or how to appeal to the right folks...Perhaps they have something with the ostrich, as they do put their head in the sand

Jan 02, 2017 08:12 PM
Rainmaker
421,781
Candice A. Donofrio
Next Wave RE Investments LLC Bullhead City AZ Commercial RE Broker - Fort Mohave, AZ
928-201-4BHC (4242) call/text

She's someone who's very funny except in those commercials.

Jan 02, 2017 10:28 PM
Ambassador
2,517,516
Tammy Lankford,
Lane Realty Eatonton, GA Lake Sinclair, Milledgeville, 706-485-9668 - Eatonton, GA
Broker GA Lake Sinclair/Eatonton/Milledgeville

I feel they waste money on them myself. 

Jan 02, 2017 10:28 PM
Rainmaker
1,632,022
Nina Hollander
RE/MAX Executive | Charlotte, NC - Charlotte, NC
Your Charlotte/Waxhaw/Fort Mill Area Realtor

I have never cared for NAR commercials on our behalf and these days Realtor.com isn't doing any better. Ron and Alexandra Seigel have summed up my opinion on this beautifully. The one I hated most was the one that said "We are Realtors, Real Estate Is Our Life." Oh my goodness, no, no, no. Real Estate is what I do professionally. It's only one part of my life.

Jan 03, 2017 04:06 AM
Ambassador
2,938,435
Jeff Dowler
Solutions Real Estate - Carlsbad, CA
The Southern California Relocation Dude - Carlsbad

I totally agree with Ron and Alexandra Seigel . And going Hollywood is not necessarily going to be effective for Realtor.com. Someone in themarketing department thinks it's clever and eye-catching I suppose!

Jan 02, 2017 10:21 PM
Rainmaker
1,145,830
Sandy Padula and Norm Padula, JD, GRI NMLS#1483386
Allison James Estates & Homes & Realty One - Carlsbad, CA
Presence,Persistence & Perseverance

NAR wastes the moneys we give them to support their closed shop.

Jan 03, 2017 04:45 AM
Rainmaker
556,913
Jennifer Mackay
Keller Williams Success Realty - Panama City, FL
Your Bay County Florida Realtor 850.774.6582

I have a remote and use it whenver I see a stupid commercial - which is pretty much any commercial these days - I think they have 12 year olds writing and producing them if I'm not mistaken

Jan 03, 2017 04:38 AM
Rainmaker
3,707,804
Roy Kelley
Realty Group Referrals - Gaithersburg, MD
Roy and Dolores Kelley Photographs

I have not seen this commercial.

Jan 03, 2017 04:04 AM
Rainmaker
2,216,247
Kathleen Daniels
KD Realty - 408.972.1822 - San Jose, CA
San Jose Homes for Sale - Probate Broker

Every time I see one of those dumb NAR commercials I want to shoot my TV. They are all hideous!! Insulting to our profession. 

Jan 03, 2017 09:41 AM
Rainmaker
2,060,722
Scott Godzyk
Godzyk Real Estate Services - Manchester, NH
One of Manchester NH's Leading Agents

A complete waste of time, energy and money as they do not assist in boosting the image of Realtors

Jan 03, 2017 07:19 AM
Rainmaker
1,973,773
Wayne Martin
Wayne M Martin - Chicago, IL
Real Estate Broker

NAR commercials leave me wondering what they are thinking!

Jan 03, 2017 06:04 AM
Rainer
495,008
Annette Lawrence , Palm Harbor, FL 727-420-4041
ReMax Realtec Group - Palm Harbor, FL
Making FLORIDA Real Estate EZ

And I wonder why, when the public wants to know anything about real estate, they go to the Darkside.

Our own people make the mountain we must climb higher every year. Maybe that is the 'effective' they want to create. Make certain the agents they control have fewer choices.

 

Jan 03, 2017 05:05 AM
Rainmaker
755,942
Kevin J. May
Florida Supreme Realty - Hobe Sound, FL
Serving the Treasure & Paradise Coasts of Florida

First you need to know the marketing title for this group of Realtor.com commercials which star Elizabeth Banks. They're called "Dream Home Tips" and are anything but traditional in content. NAR lost their direction years are ago and can't make up any ground no matter what they try. The commercials are somewhat entertaining though and NO the writer does not sell real property in my opinion.

Jan 03, 2017 04:54 AM
Rainmaker
1,172,849
Lyn Sims
RE/MAX Suburban - Northwest Suburbs of Chicago - Schaumburg, IL
Schaumburg IL Area Real Estate

I'm in your camp. They are funny but I'm not sure that we are making the headway that we want. I think hers are better than the guy that's confused sitting in a chair.

RM's got that corny one where the guy takes the couple up in a balloon because it's rush hour. There goes more of my $$ up in smoke. 

The sad part Bill is they don't give a damn about your opinion do they? The letter that you received says as much. Full steam ahead lighting our dues on fire!

 

Jan 03, 2017 04:49 AM
Rainmaker
71,273
Scott Pope
Nautical Properties - Panama City Beach, FL
You Can't Live Without Water™

NAR and its move to relinquish control of realtor.com happened before I became a Realtor. Doesn't News Corp. own realtor.com? Some entity that does not represent us directly is directly affecting our image with their ridiculous commercials. How did this ever happen?

Jan 03, 2017 04:00 AM
Rainmaker
872,275
Kat Palmiotti
Better Homes & Gardens Rand Realty, Monroe NY Real Estate, 914-419-0270, kat@thehousekat.com - Monroe, NY
The House Kat

I haven't seen that ad, but I can certainly say I've never sat on an ostrich but I have sold real estate!

Jan 03, 2017 03:14 AM
Rainer
137,592
Andrzej Niemyjski
Realty One Group - Sun City West, AZ

I'm pretty sure that person has not sold any real estate

 

Jan 02, 2017 08:13 PM
Ambassador
1,734,579
Debe Maxwell, CRS
www.AtHomesCharlotte.com | The Maxwell House Group | RE/MAX Executive - Charlotte, NC
Charlotte Homes for Sale - Charlotte Neighborhoods

Oh goodness, I haven't seen that one yet!  I always tell myself that if John Q is developing advertisements, it must be how the public views us!  

Jan 02, 2017 08:11 PM
Ambassador
1,408,190
Harry F. D'Elia
Real Estate and Beyond, LLC - Phoenix, AZ
Investor , Mentor, GRI, Radio, CIPS, REOs, ABR

We need to get better commercials. Perhaps they should have a suggestion box on ActiveRain for our commnets

Jan 08, 2017 05:47 AM
Ambassador
2,609,309
Bob Crane
Woodland Management Service - Stevens Point, WI
Forestland Experts! 715-204-9671

What??

I missed that one, but then I miss most of them.

Jan 03, 2017 10:25 PM
Ambassador
3,578,123
Patricia Kennedy
Evers & Company Real Estate, Inc. - Washington, DC
For Your Home in the Capital

I guess it's comedy that I don't quite get.

Jan 03, 2017 07:00 PM
Rainmaker
2,937,074
William Feela
WHISPERING PINES REALTY - North Branch, MN
Realtor, Whispering Pines Realty 651-674-5999 No.

I wonder if they can spell Real Estate

Jan 03, 2017 06:30 PM
Rainmaker
3,422,193
Gabe Sanders
Real Estate of Florida specializing in Martin County Residential Homes, Condos and Land Sales - Stuart, FL
Stuart Florida Real Estate

I haven't seen this one.

Jan 03, 2017 05:01 PM
Ambassador
3,100,583
Praful Thakkar
Keller Williams Realty - Andover, MA
Andover, MA: Andover Luxury Homes For Sale

BILL CHERRY - I am with Ron and Alexandra Seigel on this.

Jan 03, 2017 03:05 PM
Rainmaker
1,955,292
Will Hamm
Hamm Homes - Denver, CO
"Where There's a Will, There's a Way!"

not sure if they are effective or not

 

Jan 03, 2017 02:11 PM
Ambassador
2,841,992
Debbie Reynolds
Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional - Clarksville, TN
Your Dedicated Clarksville TN Real Estate Agent

I don't respond well to the structure of the NAR commercials either. To me they are easily forgetable.

Jan 03, 2017 11:20 AM
Rainmaker
737,802
Ryan Huggins - Thousand Oaks, CA
www.HugginsHomes.com - Thousand Oaks, CA
Residential Real Estate and Investment Properties

I've said it before and I'll say it again... NAR is out of touch with reality and the needs of the people they serve.  They should be disbanded.

Jan 03, 2017 10:09 AM
Rainmaker
1,238,429
Sybil Campbell
Long and Foster REALTORS® 5234 Monticello Ave Williamsburg, Virginia - Williamsburg, VA
REALTOR® ABR, SFR, SRES Williamsburg, Virginia

I think sitting on an ostrich is absurd!

Jan 03, 2017 09:36 AM
Rainmaker
3,325,486
Gita Bantwal
RE/MAX Centre Realtors - Warwick, PA
REALTOR,ABR,CRS,SRES,GRI - Bucks County & Philadel

I have not watched it.

Jan 03, 2017 08:17 AM
Rainmaker
2,048,995
Richie Alan Naggar
people first...then business Ran Right Realty - Riverside, CA
agent & author

The tired inmates are running the place...We need fresh outside blood

Jan 03, 2017 08:15 AM
Rainmaker
3,468,795
Barbara Todaro
RE/MAX Executive Realty - Franklin, MA
"Franklin MA Homes"

I haven't seen them.... sounds like they're not a hit!!!

Jan 03, 2017 07:36 AM
Rainmaker
2,416,215
Michael Jacobs
Coldwell Banker Residential Brokerage - Pasadena, CA
Los Angeles Pasadena Area Real Estate 818.516.4393

I haven't seen this particular commercial.  Interesting to read the responses from others.  

Jan 03, 2017 07:15 AM
Rainmaker
807,246
Les & Sarah Oswald
Eastvale Team Realty & Property Mgmt - Eastvale, CA
Broker, Realtor and Investor

I haven't seen the ad. From the answers posted, I believe I can skip the search.

Jan 03, 2017 07:12 AM
Rainmaker
1,183,958
Michael Setunsky
Woodbridge, VA
Your Commercial Real Estate Link to Northern VA

BILL CHERRY It's no better or worse than the other commercials you see today.

Jan 03, 2017 06:31 AM
Rainmaker
2,066,240
Tony and Suzanne Marriott, Associate Brokers
Haven Express @ Keller Williams Arizona Realty - Scottsdale, AZ
Serving Scottsdale, Phoenix and Maricopa County AZ

Roy Kelley nailed this one!

Jan 03, 2017 05:07 AM
Ambassador
889,479
Joe Pryor
The Virtual Real Estate Team - Oklahoma City, OK
REALTOR® - Oklahoma Investment Properties

I would suggest you do so,e reading on neuro-science marketing and it will help up you understand the commerical and a deeper drive into what motivates people.

Jan 03, 2017 05:07 AM
Rainmaker
280,691
Peter Testa
Nationwide Homes - Danbury, CT
PETER TESTA

Must be the same person that keeps calling us Real-TORS. 

Jan 03, 2017 04:18 AM
Rainmaker
1,436,374
Michael J. Perry
KW Elite - Lancaster, PA
Lancaster, PA Relo Specialist

I would ask the ostrich ?

Jan 03, 2017 04:11 AM
Rainmaker
1,119,893
Marc Swartz, CPA, CA, Real Estate Broker
Royal LePage Vision Realty, Brokerage, Direct: (416) 737-9800, Office: (416) 321-2228 - Toronto, ON
Toronto, Durham & York Regions, Ontario, Canada

I have not seen that commercial.

Jan 03, 2017 12:31 AM
Rainmaker
1,020,066
Inna Ivchenko
Barcode Properties - Encino, CA
Realtor® • Green • GRI • HAFA • PSC Los Angeles CA

I did not see it, but by your descriptions those commercials sound quite shallow. 

Jan 02, 2017 09:16 PM