Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Max VanNatter
(First American Title)
Comments 0
There was a time when I believed that "winning" was everything.  I was as ignorant as Ricky Bobby; "If you ain't first you're last". Years ago I raced bikes.  You know the kind of bikes ridden by the Tour de France guys.  I was competitive and did well enough to qualify for the Arizona State Cham...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 0
I would love to see you give Luxury Home Sales a try...If you only sell 1, 2, 3, or 4 Luxury Homes a year it will change your business and life dramatically...Here is a quick explanation of how to get started and details of my crash course... 12 Week Luxury Home Sales Crash CourseFree Luxury Home...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 29
When crafting your personal or company brand and your marketing, it is of paramount importance that you take time to understand the demographics (age and income) as well as the psychographics (Interests, activities, opinions and lifestyles) of your target market.  The psychographics are more impo...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 25
 Listing agents are marketing agents.  We market to buyers, and we expect every buyer to have already secured the services of a buyer agent.  We market to buyer agents, and we depend upon them to show our listings.Not all listing agents have that mindset. Many listing agents market to buyers with...
By Richie Alan Naggar author of books on Life-Love-Intimacy-Purpose, + Real Estate too!
(People first then business! Ran Right Realty )
Comments 4
You see this every once in a while and you hear it too. Someone is pitching, selling, telling or sharing and they make a negative comment about a person, product or place in trying to get their positive point made in their own favor. One goes down so one can come up. However, anyone that steps on...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 16
The title is a tribute to our friend, Roger D. Mucci as he begins his recovery from his second knee replacement surgery.The subject is to piggyback onto a post that I wrote yesterday, Agent Caravans - Are They Dead?After writing the Dead post, I had a light bulb moment and decided to try an Agent...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 8
Buyers Ask: Won't We Get A Better Price If We Use The Listing Agent? We have been asked this question many times. Not all consumers actually understand how this business works and are confused about using a Realtor. The answer is NO.  Any licensed Long Island Realtor can show a buyer property, so...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
   Welcome to our Condo Rental in Nob Hill North   Ronkonkoma Long Island 11779 ONLY $1,475 PER MONTH, PLUS ELECTRIC AND CABLE. Heat and water are included in the rent!   This condo offers a Large Living Room, Large Bedroom with Walk-In Closet, Updated Kitchen and Full Bath, New Laminate Floors, ...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 30
Digital photos, virtual tours, instant notification on new listings, reverse prospecting...There seems to be no need for agents to get together every Tuesday morning as a group to tour listings.It's been coming for awhile.  'We've had to bait agents to attend for years now with the promise of eve...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 1
Real Estate - Tips for buying waterfront real estateFind Lake Norman waterfront real estate with Carolina Signature Realy, contact Tracey Walker for information at 704-400-7000.Lake Norman Real EstateLake Norman Golf Real EstateLake Norman Waterfront HomesThinking about investing in any real esta...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 0
Investing in real estate with a 401KLake Norman Real EstateLake Norman Golf Real EstateLake Norman Waterfront HomesLet Carolina Signature Realty help you find the right home for you when investing in real estate with a 401K, contact Tracey Walker for information at 704-400-7000.Investors are cons...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 0
Davidson NC Waterfront Real Estate - Waterview HomesFind Davidson NC Waterfront Real Estate - Waterview Homes with Carolina Signature Realty, for information contact Tracey Walker at 704-400-7000.Carolina Signature Realty services all of the North Carolina (NC) Lake Norman area including: Mooresv...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 0
Lake Norman Real Estate with Carolina Signature RealtyFind Lake Norman Real Estate with Carolina Signature Realty, for information contact Tracey Walker at 704-400-7000.Carolina Signature Realty services all of the North Carolina (NC) Lake Norman area including: Mooresville, Huntersville, Corneli...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 0
Waterfront homes, because they enjoy a great way to life (and a great investment propertyLake Norman Waterfront homes are a great Investment Property, for information contact Carolina Signature Realty at 704-400-7000.Lake Norman Waterfront HomesTo purchase a house by the water. That is probably o...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 0
Lake Norman Waterfront Real Estate SecretsLet Carolina Signature Realty help you  explore Lake Norman waterfront Real Estate Secrets, for information contact Tracey Walker at 704-400-4000.Lake Norman Real EstateLake Norman Waterfront Real EstateLake Norman Golf Real EstateCheck out if your proper...
By Dana Garrett, Accredited Buyer Representative
(HER Realtors)
Comments 3
$234,900, 4Bd/2.5Ba Single Family House, 2035 sqft.    Dana M. Garrett | HER Realtors | 937-645-6545dana.garrett@herrealtors.com | 984 W Main St, Westerville, OH 43081 984 W Main St, Westerville, OH 43081 4Bd/2.5Ba Single Family House   $234,900 Year Built 1973 Sq Footage 2035 sqft. Bedrooms 4 B...
By Sam Shueh, mba, cdpe, reopro, pe
( (408) 425-1601)
Comments 9
 Based on RF's data. Sales of existing U.S. homes rose to the highest level in eight years, according to the National Association of Realtors, but that may be the peak for the year. One real estate brokerage claims consumer demand for housing took a sharp turn for the worse in June, as potential ...
With the death of one opportunity comes the rise of another.Google has long been an innovator.  But even the greatest of innovators fail.  So what can we find in a rare shortcoming by a social media giant?  An opportunity for growth elsewhere...What Was Google Authorship?Google Authorship was a s...
By Dee Toohey, Broker, ABR, AHWD, CIPS, FMS, ePro
(Innovative Realty Solutions Group)
Comments 6
I am representing a buyer in a short sale purchase.  Their offer was placed just after a buyer walked away because the lender approved the sale but at a higher price.  We put in a solid offer a few days after the listing was activated.  It was above list price.  Three weeks later the listing agen...
By Rich Barker, Rich Barker Keller Williams Realty Luxury Homes
(Keller Williams Arizona Realty)
Comments 0
This 3 Bedroom Home For Sale in 85268 with 3 Bedrooms 2 Bathrooms features 3 Bedrooms and 2 Bathrooms with 1,807 Square Feet and a lot size of 11,692 Square Feet. The front of this 3 Bedroom Home For Sale in 85268 with 3 Bedrooms 2 Bathrooms has beautiful desert landscaping, complete with a gated...