Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Magnets USA
(Magnets USA®)
Comments 18
1. Say hello with a pop-by gift that lasts.December is the perfect time to say “thank you” to clients and others who have made your year a success — but don’t let your gesture get lost in the holiday rush. Choose a pop-by gift that will be used and talked about year-round, like our stainless stee...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 41
I’m hearing rumbling online about business having slowed. There’s always business out there, and what one needs to do is find it.  Find it online and offline. Find it in places you didn’t expect to find it.  Marketing online is a staple now on the marketing menu. Analyze the inventory in your mar...
By John McCormack,, Albuquerque Homes Realty
(Albuquerque Homes Realty *
Comments 14
Another Desert Ridge Place Home Now In Pending Contract   Enjoy the YouTube featuring a home in the Desert Ridge Place   This Desert Ridge home located at  8204 Moon Ridge NE Albuquerque NM 87122 is now pending contract with Albuquerque Homes Realty and Realtor John McCormack. Both buyers and sel...
By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 24
Facebook MarketingMy inbox was full this week with questions about the best way to use Facebook to capture business. I provided input where I could and hope those who had the inquiries follow through and see results. It really is great that so many are starting to take their social media presence...
By Erica Simpson,
(Erica Homes, LLC)
Comments 0
#HOUSE + #LOVE = #HOMEErica Homes, LLC (803) 712-4194
By Bob Ratliff, Broker Associate - REALTOR® CRS, GRI ~ 512-587-5689, "Sold with Bob"
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX )
Comments 7
Georgetown Home For SaleOffering “Magnolia” floor plan boasting approximately 1800 sq ft living; recent carpet; recent roof shingles; gourmet kitchen with granite counter-tops and under mount sink; breakfast bar; with open living/dining; all GE appliances; covered porch & covered patio.Two car ga...
By Lina Poka, MBA, Marketing for realtors made easy!
(Morris Real Estate Marketing Group)
Comments 5
According to a 2014 report from the National Association of Realtors, the typical REALTOR® earned 21% of their business from repeat clients and customers, and 21% through referrals from past clients and customers. That’s almost half of their business generated through referrals and repeat clients...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 12
 Would a certain street name prevent you from buying a home on it? We tried to show a home to our Buyer Client that we knew would be perfect for her. It was in the affluent Town she was looking at, with a price tag of $1,999,000.  All was good until she realized the street name it was on. She was...
By Svetlana Marinkovic, SecurityNational Mortgage Company
(SecurityNational Mortgage Company)
Comments 0
   We’re a Top Mortgage Lender With Great Leadership  You’ll recognize the difference the moment you work with SecurityNational. We’re growing, leading, and setting higher standards to better serve your clients. Call today. Cell       602-326-4983 svetlanam@snmc.comFor more information visit: Sec...
By Svetlana Marinkovic, SecurityNational Mortgage Company
(SecurityNational Mortgage Company)
Comments 0
    Our “super powers” lie in the ability to help more of your clients with their mortgage needs. Time to suit up and join the good guys. Securitynational mortage is growing! See what we can do for you. Call today. Cell       602-326-4983 svetlanam@snmc.comFor more information visit: SecurtyNatio...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 13
There's a prestigious All-Age Condominium Community in Woodbury Long Island known as Eagle Chase.  Eagle Chase At Woodbury Long Island is a 24 hour guard-gated Condo Community that was opened in 1988 in Nassau County New York at Long Island's Famed North Shore.  You can reach Eagle Chase by The L...
By Roy Kelley, Roy and Dolores Kelley Photographs
(Realty Group Referrals)
Comments 2
Whose job is it to educate buyers about the topic of representation, especially when the product is new construction? Builders love nothing better than to have a potential buyer visit the construction site and model home without accompaniment from a buyer’s agent.  That scenario equates to a Doc...
By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 1
As a REALTOR®, you may be seeing a shift in your client base in recent years. You may be working with more and more millennials (people between the ages of 18 to 34.) This is to be expected, because for the second year in a row, millennials represent the biggest group of home buyers in America, 3...
By Rhonda Fee, Rhonda Fee, Pleasanton Realtor, Luxury Home
(Luxury Property Agent, Home Sales, Relocation)
Comments 0
Factors That Influence the Value of Your Pleasanton CA Home for Sale For homeowners looking to sell their properties, they often find themselves asking “What’s my Pleasanton CA home worth?” While no two homes are alike, real estate agents help home sellers determine the value of their homes with ...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 1
In between football games and shopping take a few minutes to watch this video.It is some very straightforward advice for making 2016 your best year ever..My special offer for Black Friday is at the end of the blog.. Video - The Best Advice For 2016Real Estate & Luxury Home Sales Training - Unlimi...
By RealSupport, Inc., - Virtual Real Estate Marketing
(RealSupport Inc.)
Comments 2
Several weeks ago, we posted an introduction to content marketing in our prior blog post, “The Basics of Real Estate Content Marketing.” While the concept of content marketing is simple, we sometimes find real estate professionals sharing volumes of information without having a strategy in place....
By Chris Kornberg, EXIT Realty Nexus, EXIT Realty Coon Rapids Minnes
(Real Estate Professional, Specializing in the Twin Cities)
Comments 0
Residential Real Estate for Sale in Anoka MN at 3744 Edith Patch Drive Freshly updated home with privat back yard! Updated Kitchen with Newer SS appliances! Fresh paint throughout, tiled bathrooms and hardwood floors makes this home a must see! Chris KornbergREALTOR763-464-2284 Mobile763-548-1474...
By Elaine VonCannon
(Coldwell Banker Traditions)
Comments 0
2 acre lot perfect for retirement, second or year round home! Located in Popular Waterfront Community of Heritage Point which features amenities such as a Marina, Boat Ramp, 17 acre fishing lake, Club House, Swimming Pool, Beach, Tennis, Basketball, Playground, and Deep Water for your boating enj...
By Larry Johnston, Real Estate Broker
(Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC)
Comments 44
Do You Take the Road Less Traveled, or are you getting caught in Rush Hour Traffic? In the Real Estate Industry, there is a lot of competition among Brokerages and the Agents themselves. Using my former field of Art and Painting as an example, I was taught by a teacher that had his own style. I e...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 1
Let's first do some math...$100,000 Home Sale @ 3% x 34 Units = $100,000 Income$300,000 Home Sale @ 3% x 12 Units = $100,000 Income$500,000 Home Sale @ 3% x 7 Units = $100,000 Income$1,000,000 Home Sale @ 3% x 4 Units = $100,000 IncomeHow about a mixture? This is probably the best and easiest to ...