Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Beach .Network™, Real Estate Content & Social Media Syndication
(Beach .Network™)
Comments 6
Drive Real Estate Leads to Your Website. It's a fact, content syndication is VITAL in real estate - astute real estate agents and conglomerates like®, etc. are consistently syndicating new MLS lisitngs and are dominating the marketplace (aka - the internet).The Beach .Network™ provide...
By Scott Pierce, Founder & Chief Evangelist at Listings-to-Leads
Comments 3
Displaying all my listings in every page of my website and blog posts using my Listings-to-Leads listing widget can help me generate more leads.As can putting my Listings-to-Leads Property Valuation widget!  This way, as people are reading the content on my website or blog, they will always have ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 45
I’ve said it numerous times, if you keep on working, the business will be there.  My team member, Eric Buliung, is a believer.  His phone consistently rings from land owners, and many individual parcels of land have been provided and secured by his builder.  The big score is always a subdivision....
By Dan Dee McGinnis, DTM, NADOTA
(Homesmart International)
Comments 0
 So I do not focus about the past  I accept the fact it is ALL MY FAULT, not the Democrats, not the Republicans Maybe it is better to have not had it, knowing you could have had it than to have had it and lost it, what do you think? When you Click here you will have some idea, and when you actual...
By Lenn Harley, Real Estate Broker - Virginia & Maryland
(Lenn Harley,, MD & VA Homes and Real Estate)
Comments 11
Millennials Sensitive??  To what??? I'll wait until they are old enough to have some sense.  Under 35 doesn't qualify.  Judgmental groups are usually pretty young and inexperienced.Judging others is their relief from insecurity the of just now knowing much. _______________________________________...
By Dan Dee McGinnis, DTM, NADOTA
(Homesmart International)
Comments 3
 It is About How Many People You Help Avoid an Unfortunate Experience If YOU focus on the money YOU will NOT experience true success When your focus is on helping people, the money will come automatically. And when you have a passion, drive, and desire to really look out for helping the person w...
By Chuck Willman, Utah County, Salt Lake County, Real Estate Agent
Comments 11
"Sensitive Species" by the very talented Rennett Stowe---Are you a spammer?I guess it depends not just on how often you tweet, send email, or text.To a certain type of potential client it really matters how informative or helpful your message is.To the millennial client- this is even more crucial...
By Marie Waite
(Community One Realty)
Comments 2
Providing good service to our clients is not enough to do well in this business.  We also have to establish ourselves as a well trusted business professionals within our community.  We have to be present and we have to let people know who we are and what we are really good at.  Sitting in the off...
By Margaret Rome, Baltimore Maryland, Sell Your Home With Margaret Rome
( HomeRome Realty )
Comments 9
 Deck House on 4 Acres  Can Be Purchased Furnished                                                                      Look at the dining room table!  Since the furniture was chosen just for this home, the sellers are considering selling this contemporary Deck House furnished.   Take a look at t...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 10
Will you be attending a class reunion this summer? If so, remember to put a good stack of those business cards in your pocket - and to rehearse your elevator speech.No elevator speech? Write one and memorize it today! If you aren't sure where to start, read this post that I wrote last fall. Every...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 14
This post seems to be a follow-up of Friday's post about courage, although that isn't what I was thinking about when I wrote it. I was, in fact, writing because of an email I read about copywriting... Your Power (Courage) and Your PostureWhen a dog is threatened or wishes to be threatening, the h...
By Winston Heverly, GRI, ABR, SFR, CDPE, CIAS, PA
(Winston Realty, Inc.)
Comments 0
Jenn Hart, shared this wonderful classic post that can be used many times over. The array of details and data will surely benefit you and your present or future clients. It is detailed and right to the point. It should also help with any gray areas, to give you an upper hand with this competitive...
By Dana Garrett, Accredited Buyer Representative
(HER Realtors)
Comments 5
$274,900, 4Bd/1.5Ba Single Family House, 2607 sqft.    Dana M. Garrett | HER Realtors | | 1463 Hickory Gate Dr, Marysville, OH 43040 1463 Hickory Gate Dr, Marysville, OH 43040 4Bd/1.5Ba Single Family House   $274,900 Year Built 2003 Sq Footage 2607 sqft. ...
By Brunswick Forest
(Brunswick Forest)
Comments 0
Built-in SupportWhen you list your home with Brunswick Forest Realty, you have a team of experts in the community working to help you sell your home as quickly as possible. Our team includes Resale Specialist, Kelly Gorman, Broker Relations Specialist, Julianna Andrews, our marketing and social m...
By Gina Sharma, Turning Dreams Into Realty
(Keller Wiliams Realty North Atlanta-Georgia)
Comments 4
10810 Arlington Pointe, Alpharetta, GA Just Listed Description Photos Maps & Local Schools My Reviews $ Click for current price3 BEDROOMS | 3 (2 full, 1 half ) BATHROOMS | 2290 SQUARE FEET Follow This Home! Avoid Foreclosure What is Your Home Worth? Alpharetta Homes for Sale Free List of Foreclo...
By Dana Garrett, Accredited Buyer Representative
(HER Realtors)
Comments 3
$144,951, 2Bd/2.5Ba Condo, 1280 sqft.    Dana M. Garrett | HER Realtors | | 7251 Colonial Affair Dr, New Albany, OH 43054 7251 Colonial Affair Dr, New Albany, OH 43054 2Bd/2.5Ba Condo   $144,951 Year Built 2004 Sq Footage 1280 sqft. Bedrooms 2 Beds Bathro...
By Don Alexander
(1st Prime Realty)
Comments 0
This weekend we Celebrated the 4th of July at Mission Beach.  We had a Great time with Family, and Friends.  Also the Food was Great.  We were at Ski Beach, which Borders Sea World Amusement Park.  A Family member brought out their 10 Passenger Boat, it made our Holiday even more enjoyable.If you...
By Jenn Hart, Richmond, VA, REALTOR®, 804-317-7997
(Jefferson Properties)
Comments 60
Recently I challenged myself to host a networking event in my area.  It would be a great way to get myself out in the community while also connecting local professionals.  Good idea, right?  The devil is in the details: How was I going to set it up?  Whom would I invite?  Where would I hold the e...
By Margaret Kapranos, Matching Marin Sellers to Buyers! 415-608-5070
(Coldwell Banker)
Comments 2
This isn't happening very often anymore.  The potential value is here.OFF MLS listing ready to be seen this Wed 12:30-1:30PM.This is a fixer with lots of possibilities. 3 bedrooms, 2 bathrooms, large basement, beautiful views, and Pleasant Valley school in Novato, CA. Listed at $599,000.Anyone in...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Clients First Realty)
Comments 0
Calling newly expired listings is a bear .. lots of rejection and unhappy people...   Sending direct mail letters to older expired listings (they have had time to cool off and rethink everything) is a great source for Luxury Home listings...   Video - Luxury Home "Old" Expired Listings Free Luxu...