Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Richie Alan Naggar, agent & author
(people first...then business Ran Right Realty )
Comments 5
I so much enjoy doing listings, working with sellers and buyers and my fellow agents. One of the thrills is not knowing what will actually happen but looking forward to all that does. It never disappoints either. My business model calls for clean product priced right and beckons all let's do good...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 17
Offline marketing is a favorite marketing method of mine, and the section of the newspaper that I like most is the Free Real Estate Press Release section.  Free is always a breath of fresh air.   Although I participate in this monthly local newspaper with a full page ad to display some of our inv...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 35
Top 10 Ways To Have A Perfect Showing  1. The Curb Appeal Is Perfect ~ The landscaping is trimmed and maintained, and there are no broken-down cars on the grass or broken washing machines! 2. The Front Door Is Cheerful ~ It does not need to be painted and the screen door is not falling off its hi...
By Jean-Paul Peron, Carova Beach - Living & Working in 4-Wheel Drive
(The Outer Banks Real Estate Copmpany)
Comments 2
Canalfront Home for Sale on the Outer Banks NC | 2253 Teal Rd If you’re still searching for the perfect beach property that fits you and your family’s needs, then check out this 4 bedroom canalfront Outer Banks NC home for sale. Conveniently located yet secluded by mature trees and offers a large...
By Joan Dickie, Keller Williams Premier Realty
(Keller Williams Premier Realty)
Comments 8
Great information like this deserves to be reblogged.  Thanks Lori Ballen for all your help with our online marketing efforts.  As Lori states and we all know, the most basic aspect of SEO ranking is great content.  The content helps make all our other efforts easier. Implementing an SEO (search ...
By ReferralExchange (Lisa Fettner), The largest real estate referral network in the US
(ReferralExchange)
Comments 7
Need more help? Has becoming a broker ever crossed your mind?  If so, where do you start?  Who do you hire first? There are a lot of questions and details involved when building a real estate team. Knowing where to start and how to maintain long-term success will make building a successful team e...
By Morgan Mason, Outer Banks Beach Houses for Sale
(The Outer Banks Real Estate Company LLC)
Comments 1
4 Bedroom Equestrian Property on the Outer Banks NC | 131 Rachel Ln How would you feel living in your very own 10-acre horse farm that features a bass stocked pond, a perimeter of mature trees and scenic views from every room in the home? Stop dreaming and start living in this delightful 4 bedroo...
By Shannon Thomas, Real Estate Broker, E-Pro, ABR, SFR
(MSWoods Real Estate, LLC )
Comments 1
Multiple Offer DisclosureMultiple offer disclosure and how should a buyer respond?Multiple offer means that the sellers have more then 1 offer.  Instead of the seller responding by countering, rejecting or accepting an offer from any one buyers offer they have opted to go into a multiple offer ro...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(Napa Consultants)
Comments 25
If you are going to be top of mind in your luxury real estate market place, be sure that your brand stands out, and you are who you claim to be! Here are 5 ways to stand out: Yesterday, we noticed a big bin of these apples brightly packaged.  They stood among the rows of beautiful apples the mark...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 25
A large part of the formula for a successful real estate career is identifying a need in the market and finding a way to fill it.  Whether you do that by developing a niche for "two story homes with pools on over 6 acres in the most fantastic school district ever" or creating a marketing plan tha...
By Dan Dee McGinnis, DTM, NADOTA
(Homesmart International)
Comments 3
SEVEN TIPS TOWARD MAKING A POSITIVE CHANGE IN YOUR LIFEMaybe things are going fine for you right now. Maybe they won't be going just fine this afternoon, tomorrow, next week or next month. Isn't that one extremely interesting thing about LIFE?Take for example, last night when I arrived home at 9:...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 11
Lawrence "Larry" And Sheila Agranoff, Real Estate Associate Broker and Real Estate Salesperson, SOLD another Condo on Long Island. Once again it's at The Knolls in Stony Brook in Suffolk County NY.Our Buyers were looking for an active 55+ community in Suffolk County New York that was a Ranch Styl...
By Rekha Vyas
(Keller Williams Realty of Brevard)
Comments 6
941 BIMINI AVE, MELBOURNE, FL 32901MLS 743685 http://www.flexmls.com/share/Oy5Z/941BiminiAveMelbourneFL32901 BEAUTIFUL LAKEVIEW VIEW FROM LIVING ROOM DINING AREA VIEW FROM KITCHEN MASTER BEDROOM WITH A VIEW   Double Lakefront Lot4 Bedrooms2 BathsCommunity PoolTennis CourtsYard with plenty of frui...
By John Pusa, Your All Time Realtor With Exceptional Service
(VasTree)
Comments 0
In February of 2016 Trulia.com reported median homes sales prices declined 8.0% to $460,000 in Tujunga, California in January of 2016 from a year ago in January of 2015. While, An average square foot for homes increased to $362 in January of 2016 from $327 in January of 2015 in Tujunga, Californi...
By Tamra Lee Ulmer, FORCE~NRBA ~ Over 1000 REO Assets SOLD!
(Arizona Resource Realty)
Comments 7
1307 W STIRRUP WAY PAYSON, AZ 85541 Spacious Rodeo Ranches Home ! Home   Virtual Tour   Photo Gallery   Property Map   Financing   Request Showing   Contact Me   Tamra Lee Ulmer A-REO BROKER Office: 928-474-2550: Mobile: 928-978-5090: Price : $208,500 Bedrooms : 3 Bathrooms : 2.00 Square Foot : ...
By Patricia Feager, MBA, GRI, Cert Negotiations Expert, Military Relo Prof, The Little Realtor That Could
(Dallas Premier Keller Williams Realty)
Comments 24
 My recent post on  Women's Fashion from the 1920's got a lot of attention. One designer I felt deserved special attention is Maria Monaci Gallenga. Hence, the purpose of this post is to study and focus on your own culture's nostalgia and ask yourself, is what you're doing worth the time and effo...
By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 1
(MLS: 71957451). Newer colonial in a premier setting at 40 Burbank Lane in Lancaster!Cul-de-sac location and set back from the road to maximize the privacy of the 3.62 acres. 4 beds, 2.5 baths and nearly 3000 sq feet that includes a full Master Suite with private bath, first floor office, formal ...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 0
Rosemont HomesAn up to date look at Rosemont homes for sale and Rosemont Home Listings. Rosemont homes for sale are built by Ryan Homes. The Rosemont community has a beauiful club house and pool along with nice sized lots. Relatively new (and some still being built) you'll find these homes to be ...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 22
According to History.com, more than 62% of Americans celebrate Valentine's Day.With approximately one billion cards sent each year, it is second only to Christmas in its impact on the greeting card industry.I have no idea who keeps track of this, or how they do it, but they report that 85% of tho...
By John Pusa, Your All Time Realtor With Exceptional Service
(VasTree)
Comments 0
In February of 2016 Trulia.com reported median homes sales prices gained 4.0% to $480,000 in Sunland, California in January of 2016 from a year ago in January of 2015. While, An average square foot for homes decreased to $337 in January of 2016 from $338 in January of 2015 in Sunland, California....