Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 39
~ Facebook Marketing Tips ~Another week is winding down which means there is a new Facebook Fridays article to encourage you to go visit other Rainer biz pages (you do that each week...right?!) and perhaps even learn a few tips from the articles I found this week while surfing the web. Take a gan...

By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 14
Today everyone seems to be talking about content marketing as if it were a brand new concept, just discovered as the way to reach new customers and build brand recognition. That simply isn’t so.At least two companies were already using content marketing in the late 1800’s.  Dr. Oetker: In 1891, D...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 38
 Networking has always been a favorite method of marketing for me. Yes, it’s another “offline and very old school” method, but what a powerful way to become known and secure business.  The results have always been positive and steady flowing for me, and for that, I’ll always be thankful.Networkin...

By Corinne Guest, Managing Broker, The Choice of Professionals
(Barrington Realty Company)
Comments 24
Note I do not make this statement in reference to bought leads as experience tells me they are both poor leads, duplicated leads and leads forced to fill a form out to gain access to more information. I am talking about your own self generated internet leads.I have been working internet leads for...

By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 33
The battle between long copy and short copy will probably still be raging when our great-grandchildren are adults.Some say you MUST have 2,000 words if you expect Google to find you. Others say that web visitors won’t read more than 200 words. Both theories have been proven wrong – over and over ...

By Will Hamm, "Where There's a Will, There's a Way!"
(Hamm Homes)
Comments 17
I have learn so much here in the rain and one Marketing Guru is Barbara Todaro that I learn from all the time.  Thank You Barbra!   Networking has always been a favorite method of marketing for me. Yes, it’s another “offline and very old school” method, but what a powerful way to become known and...

By VICTORIA LEGROW P.A., Call me now and start packing!!
(Remax Champions)
Comments 0
A home where charm, elegance and style meet. Nestled in the gated community of The Highlands is this St. Thomas style home that combines comfort and style.  Set in a community of equally beautiful homes, this Hudson home for sale offers the best modern conveniences for a comfortable life.Featurin...

By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 16
Writing by hand isn’t very popular these days – and that just might be the reason why our students seem to know less and less. (Do you ever watch Jessie Watters when he interviews college students? Ouch!)Some time ago I wrote about one of the exercises I did when I first began to study copywritin...

By Harry F. D'Elia, Investor , Mentor, GRI, Radio, CIPS, REOs, ABR
(Real Estate and Beyond, LLC)
Comments 11
HARRY’S TOP THREE STRATEGIES IN THE HOT PHOENIX REAL ESTATE MARKET The Phoenix Real Estate market is hot. The inventory for single families is low while mortgage rates are low at this given time. We are in a seller’s market at this time. It has become the perfect storm. Buyers are experiencing fi...

By Nathan Gesner, Broker / Property Manager
(American West Realty & Management)
Comments 11
 This is a good reminder from Marte Cliff . People do have short attention spans, but I think they'll stick aroundif you provide them with quality content.  The battle between long copy and short copy will probably still be raging when our great-grandchildren are adults. Some say you MUST have 2,...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 6
Are You Looking To Hire Realtors Who Work in Stony Brook Long Island? CALL: Lawrence "Larry" and Sheila Agranoff, Licensed  Real Estate Associate Broker & Licensed RE Salesperson. CELL: 631-805-4400 The TOP TEAM at Charles Rutenberg Realty Can Help You Find Your Stony Brook Long Island Home, or C...

By Brian Burke, Broker & Advising Expert-Denver Luxury Real Estate
(Kenna Real Estate)
Comments 1
How do Find Homes in Arvada Colorado | www.kennarealestate.com | 303-710-2609 | Start your Home search in Arvada. You can also state the price range, property type to get a list of properties. You can view all the information and features on the property. Each home listed has a good selection of ...

By RealSupport, Inc., - Virtual Real Estate Marketing
(RealSupport Inc.)
Comments 2
Need more listings, but lack the time for cold-calling and knocking on doors? Now is the time to spruce up your real estate email marketing! Email marketing campaigns are a budget-friendly way to reach a large number of prospects. But to be truly effective, there are 5 basic rules that your campa...

By Rebecca Levinson, Real Estate Marketing and Online Advertising Consultant
(Real Skillz-Clear Marketing for Your Real Estate Vision)
Comments 37
Scouring the Internet I have chosen 70 Forums and discussion groups that have had active participation within the past thirty days and have a real estate theme or topic of local information and are geared toward interactivity with consumer rather than real estate professionals only.  Using these ...

By SmartZip Analytics, Predictive analytics for real estate
(SmartZip)
Comments 9
Industry visionary Brian Boero, of 1000 Watt Consulting, recently wrote about how many top real estate companies are working their leads in highly aggressive ways — in short, he says, real estate agents are starting to “digitally waterboard” their leads with between 21 and 43 touches designed to ...

By Nadine Larder, Real Estate Marketing Expert/PrinterBees Founder
(www.PrinterBees.com)
Comments 3
I recently published an article about how success isn’t always glamourous. There was a lot of interest in seeing some examples of how to organize your time to get the most important things done first.I want to start by saying that if you haven’t read Millionaire Real Estate Agent by Gary Keller, ...

By Karen Mathers - REALTOR YOUR, When it Matters, Choose Mathers! 772-532-3221
(Keller Williams Vero Beach)
Comments 2
Enjoy country living and peaceful privacy close to Sebastian, Florida! 1.24 acre property includes 2004-built concrete block 3 bed, 2 bath home with metal roof, wrap-around porch, 2009 custom detached garage plus poles for large pole barn. Beautiful large pond with fishing dock. Convenient locati...

By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 0
Visit "Local-n-Global" Realty websiteMaple Heights City Council had a second meeting for the month of April on Wednesday, 04/19/17 at 7:00 PM. There was a low level of activity on the maple heights real estate market this week. 6 single family homes were listed for sale, 2 single family home list...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 1
Just listed! 56 Valentine Road in Northborough! This 4 bed, 2.5 bath colonial is listed for $599,900 by Coldwell Banker.

By Karen Mathers - REALTOR YOUR, When it Matters, Choose Mathers! 772-532-3221
(Keller Williams Vero Beach)
Comments 1
Cute as a button. This 2 Bedroom home also has a large 12x30 upstairs room that could be 3rd bedroom. On paved road with County Water. Great Investment Property. Check this beautiful home in Vero Beach FL.  SOLD! 2465 85th Ave, Vero Beach, FL 32966 Overview Maps Photos Features Description $76,60...