Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Max VanNatter
(First American Title)
Comments 6
There was a time when I believed that "winning" was everything.  I was as ignorant as Ricky Bobby; "If you ain't first you're last". Years ago I raced bikes.  You know the kind of bikes ridden by the Tour de France guys.  I was competitive and did well enough to qualify for the Arizona State Cham...
By Rich Barker, Rich Barker Keller Williams Realty Luxury Homes
(Keller Williams Arizona Realty)
Comments 4
This City of Scottsdale Home For Sale with 4 Bedrooms 6 Bathrooms features 4 Bedrooms and 6 Bathrooms with 5,090 Square Feet and a lot size of 43,597 Square Feet. The front of this City of Scottsdale Home For Sale with 4 Bedrooms 6 Bathrooms is privately gated with a beautiful stone-finished fron...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 0
I would love to see you give Luxury Home Sales a try...If you only sell 1, 2, 3, or 4 Luxury Homes a year it will change your business and life dramatically...Here is a quick explanation of how to get started and details of my crash course... 12 Week Luxury Home Sales Crash CourseFree Luxury Home...
By Janet Kuehn- Charleston SC Homes Call 843-225-8890, Charleston SC Homes
(Southern Breezes Realty)
Comments 4
Saint Stephen SC Home For Sale - 147 Roosevelt St   This Saint Stephen SC Home for sale will surely captivate you with warmth and charm!  This dazzling piece of real estate offers a concept of style and comfort that you will surely love! Property rests on a 1 acre lot with 2,292 sqft of living s...
By Melissa Zavala, Broker, Escondido Real Estate, San Diego County
(Broadpoint Properties)
Comments 34
In 2014, the folks at National Association of Realtors® put out their annual profile of homebuyers and home sellers. It’s always an interesting piece to check out. However, when I looked at it this year, I gravitated towards one specific group of statistics—specifically the chart of where buyers ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 16
Buyers Ask: Won't We Get A Better Price If We Use The Listing Agent? We have been asked this question many times. Not all consumers actually understand how this business works and are confused about using a Realtor. The answer is NO.  Any licensed Long Island Realtor can show a buyer property, so...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 37
When crafting your personal or company brand and your marketing, it is of paramount importance that you take time to understand the demographics (age and income) as well as the psychographics (Interests, activities, opinions and lifestyles) of your target market.  The psychographics are more impo...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 21
Consistently practicing the fundamentals is mission critical to your success as a luxury real estate marketing professional. If you want to be a market leader you also need to keep abreast of trends.   As brand strategists we are constantly researching, not only what is currently trending but als...
It's time for another episode of The Not So Silent Partner!In Episode 4:1) How to make money at home.2)  How to grow your followers on Facebook.3) How to get started with video production Special thanks to Bob Stewart for a great chat on Friday and forcontinuing to push the AR community to embrac...
By Jon Yturralde, Investor and Realtor, I can teach you to Net More!
(Real Estate Advantage Group)
Comments 2
Yes its come full circle and all those English classes I skipped have come back to haunt me.  I now often feel weak and not up to par when trying to so something as simple as write a blog.  Take the following article about the Sacramento MLS.  I wrote it initially because I love helping investors...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 31
 Listing agents are marketing agents.  We market to buyers, and we expect every buyer to have already secured the services of a buyer agent.  We market to buyer agents, and we depend upon them to show our listings.Not all listing agents have that mindset. Many listing agents market to buyers with...
By Doug Buenz, The 680 Group
(Venture | Sotheby’s International Realty)
Comments 0
Top 4 Things to Do If Your Pleasanton Luxury Home Isn’t Selling  If your property has been on the market for weeks, or even months, and yet no one is still making an offer, perhaps it’s time to analyze what is going on. If buyers who are looking for Pleasanton luxury homes for sale have been view...
By Richie Alan Naggar author of books on Life-Love-Intimacy-Purpose, + Real Estate too!
(People first then business! Ran Right Realty )
Comments 4
I understand the money aspects of everything. It is wise to point out what money can or cannot buy. If purchasing something of value, then you want your monies worth...no doubt about that. Real Estate agents fall into the category of necessity not an expense in that order. A seasoned agent pays f...
By Lydia Puller, Realtor, San Rafael Luxury Homes for Sale
(Vanguard Properties)
Comments 1
Top 3 Things to Do near San Rafael Luxury Homes for SaleIf you are dreaming of living in an urban environment complemented by a wide array of cultural, arts, shopping, and dining opportunities, then you should visit San Rafael, CA. This lovely community is also surrounded by a natural environment...
With the death of one opportunity comes the rise of another.Google has long been an innovator.  But even the greatest of innovators fail.  So what can we find in a rare shortcoming by a social media giant?  An opportunity for growth elsewhere...What Was Google Authorship?Google Authorship was a s...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 23
The title is a tribute to our friend, Roger D. Mucci as he begins his recovery from his second knee replacement surgery.The subject is to piggyback onto a post that I wrote yesterday, Agent Caravans - Are They Dead?After writing the Dead post, I had a light bulb moment and decided to try an Agent...
By Richie Alan Naggar author of books on Life-Love-Intimacy-Purpose, + Real Estate too!
(People first then business! Ran Right Realty )
Comments 5
You see this every once in a while and you hear it too. Someone is pitching, selling, telling or sharing and they make a negative comment about a person, product or place in trying to get their positive point made in their own favor. One goes down so one can come up. However, anyone that steps on...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
   Welcome to our Condo Rental in Nob Hill North   Ronkonkoma Long Island 11779 ONLY $1,475 PER MONTH, PLUS ELECTRIC AND CABLE. Heat and water are included in the rent!   This condo offers a Large Living Room, Large Bedroom with Walk-In Closet, Updated Kitchen and Full Bath, New Laminate Floors, ...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 32
Digital photos, virtual tours, instant notification on new listings, reverse prospecting...There seems to be no need for agents to get together every Tuesday morning as a group to tour listings.It's been coming for awhile.  'We've had to bait agents to attend for years now with the promise of eve...
By Tracey Walker, Lake Norman Real Estate
(Carolina Signature Realty)
Comments 1
Real Estate - Tips for buying waterfront real estateFind Lake Norman waterfront real estate with Carolina Signature Realy, contact Tracey Walker for information at 704-400-7000.Lake Norman Real EstateLake Norman Golf Real EstateLake Norman Waterfront HomesThinking about investing in any real esta...