Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Kyle Hiscock, Licensed Real Estate Salesperson, Realtor®, e-PRO®
(Nothnagle Realtors)
Comments 11
One of the biggest complaints that you will hear from unhappy home sellers is they don't feel their Realtor® is marketing their home correctly.  The reality is that it is probably true.  The days of putting a sign in front of a home, entering it into the local MLS, and waiting for offers to roll ...
By Beach .Network™, Digital Marketing Solutions For Real Estate Pros
(Beach .Network™)
Comments 0
The Benefits of Digital Marketing are Enormous - Build Your Online Presence- Expand Your Digital Footprint- Generate Leads from Your WebsiteTo be effective, your Orange Beach real estate website must be disseminated; just like your business card...it only works when it's distributed, content synd...
By Tammy Emineth, Content Marketer, SEO Teacher, Website Fixer
(Personal SEO - Website SEO and Real Estate Marketing)
Comments 7
Great information from a fellow real estate agent on how to market your own website, content, socially and in person and print! The problem is most agents either don't do this or won't do this. YES, it takes time and committment but you can plan a day out and do this! It will pay off if you are c...
By Connie Wolff, Connie Wolff
(RE/MAX Select Realty)
Comments 0
How to Deal with the Stress of Home Selling in Pittsburgh PA Home selling is not an easy task. Some might think it’s simply putting a great listing together with a few beautiful photographs of your waterfront home for sale in Pittsburgh PA and hosting a few open house events until the right buyer...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(Napa Consultants)
Comments 37
 The value of luxury real estate has as much to do with the quality of the home as it does with the home’s proximity to local lifestyle amenities. The agent or company who can demonstrate superior marketing savvy of the local lifestyle has a distinct competitive advantage.  Here is a video case s...
By Joan Dickie, Keller Williams Premier Realty
(Keller Williams Premier Realty)
Comments 5
Great information like this deserves to be reblogged.  Thanks Lori Ballen for all your help with our online marketing efforts.  As Lori states and we all know, the most basic aspect of SEO ranking is great content.  The content helps make all our other efforts easier. Implementing an SEO (search ...
By Karen Fiddler, Broker/Owner, Orange County & Lake Arrowhead, CA (949)510-2395
(Karen Parsons-Fiddler, Broker 949-510-2395)
Comments 1
 During a very hard time, it seems like Facebook is making it easier for family members to communicate with those who love the deceased. Interesting how even social media can help in these times of grief.  Forget about the whole cryogenic freezing thing. You can now live forever, thanks to social...
By Torey Eisenman, Realtor CDPE Orlando Real Estate Homes For Sale
(Benchmark Real Estate Group, Inc.)
Comments 1
Sanford FL Home For Sale - 1766 Travertine Terrace This Immaculately Upgraded 1,914 sqft. Cape Verde model features a spacious 3 bedroom 2.5 bath open floorplan with a large screened and covered lanai with private views. The home is located in the highly sought after gated community of Greystone...
By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional)
Comments 5
I have had several friends pass in the last few of months. I had a discussion with a family member about the grandson's Facebook page. I was Friends with their grandson and now that he is gone they are not sure how to handle it.  For now they have left it up as he would have had a birthday the we...
By Jenna Dixon, Assoc Broker - Let's Talk Cobb County Real Estate
(DRA Homes | Cobb County Real Estate )
Comments 22
A large part of the formula for a successful real estate career is identifying a need in the market and finding a way to fill it.  Whether you do that by developing a niche for "two story homes with pools on over 6 acres in the most fantastic school district ever" or creating a marketing plan tha...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 11
If you're now ready to move to a 55 and Over community in Nassau County Long Island, The Seasons in East Meadow may be what you are looking for. Here is our Community Profile presented as a courtesy by Lawrence "Larry" and Sheila, Real Estate Associate Broker and RE Salesperson:Located by Front S...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 1
Belair at Carolina Lakes HomesAn up to date look at Belair at Carolina Lakes homes for sale and Belair at Carolina Lakes Neighborhood information. This is a popular community located in Fort Mill, Lancaster County SC. Belair at Carolina Lakes homes were built by Pulte home builders. The neighborh...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 12
Offline marketing is a favorite marketing method of mine, and the section of the newspaper that I like most is the Free Real Estate Press Release section.  Free is always a breath of fresh air.   Although I participate in this monthly local newspaper with a full page ad to display some of our inv...
By Lori Mode, Mode and Durham, Your Elk Grove Real Estate team
(Keller Williams Realty - Elk Grove, CA Homes for Sale)
Comments 1
Property Description:  Timeless Mediterranean styling embraces old world and new at this estate. Living here is a lifestyle, behind these gates you are in a private retreat designed for entertaining.  The home was built by the owner, sparing no expense when it came to using only the best!  The a...
By Torey Eisenman, Realtor CDPE Orlando Real Estate Homes For Sale
(Benchmark Real Estate Group, Inc.)
Comments 2
Sanford FL Home For Sale - 1340 Twin Trees Lane Expect to be impressed! Amazing 3 bedroom, 2 bath, 1 car garage Town Home in gated community! Perfectly MOVE-IN Ready w/ tons of UPGRADES & a WATER VIEW! On the first floor you will find the kitchen, living room, dining room & 1/2 bath. All bedroom...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 19
A local Long Island newspaper reporter contacted Larry & Sheila for an article she was writing about the housing market on Long Island. The caller introduced herself and said that she was a writer for a Long Island circulated paper.  She was writing a story on the reputation that Long Island may ...
By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 0
Solon Special Finance Committee had a meeting on Monday 02/01/16 at 6:30 PM. Solon City Council had a first meeting in February on Monday 02/01 at 7:30 PM. There was a low level of activity on the Solon real estate market this week. 6 single family home were listed for sale. 2 single family home ...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 0
Bridgemill HomesAn up to date look at Bridgemill homes for sale and Bridgemill Home Listings. Bridgemill homes were built John Wieland Homes. The neighborhood offers pretty homes (both new and relatively new), good sized yards, and a superb location. Amenities for the Bridgemill community include...
By Lori Mode, Mode and Durham, Your Elk Grove Real Estate team
(Keller Williams Realty - Elk Grove, CA Homes for Sale)
Comments 1
Backs to Greenbelt!10264 Schoech Way Elk Grove CA 95757OPEN HOUSE SATURDAY 2/13 @1-44 Beds | 2.5 Baths | 2357 SF | 2008Prime location with back yard facing greenbelt!! Quiet and peaceful low maintenance yard is pretty through all seasons. Lovely formal living & dining rooms. Bright great room wi...
By Michael Oden, Marketing Coach & Accountant for real estate agent
(New Horizon)
Comments 0
Marketing your real estate business using video doesn't have to be hard, in fact it's the simplest form of marketing you can do.  Video marketing is the only media that allows you to produce video, audio and written content for your real estate business in less than 3 minutes.  Watch and learn ho...