Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Magnets USA
(Magnets USA®)
Comments 18
1. Say hello with a pop-by gift that lasts.December is the perfect time to say “thank you” to clients and others who have made your year a success — but don’t let your gesture get lost in the holiday rush. Choose a pop-by gift that will be used and talked about year-round, like our stainless stee...
By Nadine Larder, Real Estate Marketing Expert and CEO/Founder of Pr
Comments 40
Many times, an open house is something a Realtor® dreads. Will anyone come? Will they be interested in anything more than the snacks? Will you end up with a ton of random snacks left over? Will anyone remember your specific property given the other open houses also going on?Unfortunately, most Re...
By Lina Poka, MBA, Marketing for realtors made easy!
(Morris Real Estate Marketing Group)
Comments 5
The following post was originally published by our sister company, IXACT Contact.The real estate industry is constantly changing, now add to that the fact that the marketing industry is also varying day-to-day. So how can you stay on top of all of the changes so your real estate marketing can be ...
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 2
Let's first do some math...$100,000 Home Sale @ 3% x 34 Units = $100,000 Income$300,000 Home Sale @ 3% x 12 Units = $100,000 Income$500,000 Home Sale @ 3% x 7 Units = $100,000 Income$1,000,000 Home Sale @ 3% x 4 Units = $100,000 IncomeHow about a mixture? This is probably the best and easiest to ...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 45
I’m hearing rumbling online about business having slowed. There’s always business out there, and what one needs to do is find it.  Find it online and offline. Find it in places you didn’t expect to find it.  Marketing online is a staple now on the marketing menu. Analyze the inventory in your mar...
By Joe Platz, Serving N. King and Snohomish County
(Selling Snohomish - Real Estate Team)
Comments 0
Homes for Sale in Mountain Ridge Estates, Monroe WAWhy Do People Live here?It is being said that Monroe is the gateway town to the cascade mountains, residents are able to relax among the trees and the incomparable tranquility you will experience, these are just few reasons why living in Mountai...
By Connie Wolff, Connie Wolff
(RE/MAX Select Realty)
Comments 2
5 Holiday Decorating Tips for Point Breeze Homeowners Thanksgiving’s done and it’s only about a couple of weeks to go before the Christmas season and a few days after that, a whole new year comes rolling in. Time to spruce up your home for sale in Point Breeze. Have you already thought about what...
By John McCormack,, Albuquerque Homes Realty
(Albuquerque Homes Realty *
Comments 17
Another Desert Ridge Place Home Now In Pending Contract   Enjoy the YouTube featuring a home in the Desert Ridge Place   This Desert Ridge home located at  8204 Moon Ridge NE Albuquerque NM 87122 is now pending contract with Albuquerque Homes Realty and Realtor John McCormack. Both buyers and sel...
By Larry Johnston, Real Estate Broker
(Broker, Friends & Neighbors Real Estate and Elkhart County Subdivisions, LLC)
Comments 47
Do You Take the Road Less Traveled, or are you getting caught in Rush Hour Traffic? In the Real Estate Industry, there is a lot of competition among Brokerages and the Agents themselves. Using my former field of Art and Painting as an example, I was taught by a teacher that had his own style. I e...
By Shawn House, 479.799.9008
(Keller Williams Market Pro Realty)
Comments 2
Wow. I kinda can't believe it's already been a year. The best news is that since a few months in (my first couple of months licensed I only had one transaction and things felt very...HARD), I have not regretted for more than a few minutes here and there my decision to get my real estate license. ...
By Dennis and Sunshine Smith, Making a Difference 4U in San Diego Real Estate
(RE/MAX By-the-Sea (N Coastal San Diego))
Comments 0
4 Things That Determine the Value of Single Story Homes in Carlsbad CA If you’re putting your one story homes in Carlsbad up for sale and believe that you’ll get top dollar for it because it’s sitting on a large lot, has 2 or 3 big bedrooms, and freshly updated, you might not be totally right. Bu...
By Erica Simpson,
(Erica Homes, LLC)
Comments 0
#HOUSE + #LOVE = #HOMEErica Homes, LLC (803) 712-4194
By Rhonda Fee, Rhonda Fee, Pleasanton Realtor, Luxury Home
(Luxury Property Agent, Home Sales, Relocation)
Comments 0
Factors That Influence the Value of Your Pleasanton CA Home for Sale For homeowners looking to sell their properties, they often find themselves asking “What’s my Pleasanton CA home worth?” While no two homes are alike, real estate agents help home sellers determine the value of their homes with ...
By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 6
Annette Lawrence , Palm Harbor, FL 727-420-4041 Found this by way of one of your answers to another question.  Excellent food for thought.  Bookmarking and Re-Blogging!  Thanks! A recent question by Tony and Suzanne Marriott inspired this blog. Let's get Married! Relationships simply do not start...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 7
As we come close to end of the year, we do seasonal changes in real estate market.In spring or summer, perhaps it was multiple offer scenario,It's almost winter now! Which means, it's time to market the listings.Here are some of the creative ways to market your listings, thanks to Rhonda Hayes . ...
By Sam Cooper, Sam Cooper HER Realtors
(HER Realtors)
Comments 0
Real Estate Sales, Pickerington Ohio 43147  Sam Cooper, a top-selling agent in Real Estate Sales in Pickerington Ohio 43147, recently sold this remarkable 1,392 square foot, two-story home for $156,000.  This 3 bedroom, 2 and one-half bathroom home at 461 Furman Street Pickerington Ohio 43147 is ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 20
 Would a certain street name prevent you from buying a home on it? We tried to show a home to our Buyer Client that we knew would be perfect for her. It was in the affluent Town she was looking at, with a price tag of $1,999,000.  All was good until she realized the street name it was on. She was...
By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 24
Facebook MarketingMy inbox was full this week with questions about the best way to use Facebook to capture business. I provided input where I could and hope those who had the inquiries follow through and see results. It really is great that so many are starting to take their social media presence...
By Lina Poka, MBA, Marketing for realtors made easy!
(Morris Real Estate Marketing Group)
Comments 5
According to a 2014 report from the National Association of Realtors, the typical REALTOR® earned 21% of their business from repeat clients and customers, and 21% through referrals from past clients and customers. That’s almost half of their business generated through referrals and repeat clients...
By Annette Lawrence , Palm Harbor, FL 727-420-4041, Making Real Estate EZ - REMAX
(ReMax Realtec Group)
Comments 2
A recent question by Tony and Suzanne Marriott inspired this blog.Let's get Married! Relationships simply do not start that way, they need time to construct don't they? Getting married requires knowing the greater purpose, understanding the compatibility, assessing the maturity to overcome, the c...