Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 22
Top 10 Ways To Have A Perfect Showing  1. The Curb Appeal Is Perfect ~ The landscaping is trimmed and maintained, and there are no broken-down cars on the grass or broken washing machines! 2. The Front Door Is Cheerful ~ It does not need to be painted and the screen door is not falling off its hi...
By Shelley Costello, Real Estate Marketing & Social Media Expert
(Creative Web Concepts USA.COM)
Comments 1
 You Could Be Involved In Illegal Activities. Does Your Social Media Manager Know The Law? Do you think it is important for your digital marketer to keep up on your industry laws and information? A resounding "YES!" Especially if you are in the industry governed by state and national laws and the...
By SHANNON BLAIR, SO YOU WANT TO BUY THAT! I AM HERE TO HELP
(Chinowth & Cohen)
Comments 2
    Stunning 1,389 square foot home. The floor plan makes the house seem much larger. It has 3 bedrooms, 2 baths and 2 car garage. The hard wood floors are very trendy.  This can be a starter home or a down size home. Ranch style, single story home with open plan, hardwood floors, vaulted ceiling...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(Napa Consultants)
Comments 20
If you are going to be top of mind in your luxury real estate market place, be sure that your brand stands out, and you are who you claim to be! Here are 5 ways to stand out: Yesterday, we noticed a big bin of these apples brightly packaged.  They stood among the rows of beautiful apples the mark...
By Joan Dickie, Keller Williams Premier Realty
(Keller Williams Premier Realty)
Comments 7
Great information like this deserves to be reblogged.  Thanks Lori Ballen for all your help with our online marketing efforts.  As Lori states and we all know, the most basic aspect of SEO ranking is great content.  The content helps make all our other efforts easier. Implementing an SEO (search ...
By Wade Webb, Real Estate Coach - Agentsboost
(Royal Lepage Kelowna)
Comments 1
The financial burden on agents and their business is always a going concern as most of us feel like the costs of being in real estate just keep going up year after year. One of our most popular posts year after year is the no or low cost marketing strategies for agents and this year we want to th...
By Connie Wolff, Connie Wolff
(RE/MAX Select Realty)
Comments 0
How to Deal with the Stress of Home Selling in Pittsburgh PA Home selling is not an easy task. Some might think it’s simply putting a great listing together with a few beautiful photographs of your waterfront home for sale in Pittsburgh PA and hosting a few open house events until the right buyer...
By RealSupport, Inc., - Virtual Real Estate Marketing
(RealSupport Inc.)
Comments 66
This time of year offers plenty of social occasions! Real estate agents who remain astute to opportunity can create memorable impressions that last far into the future. We found some good suggestions from Inc. magazine, and we're including some tips of our own!1. Master the basics. Your in-person...
By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 3
***By doing your homework before you buy, you’ll feel more content about your new home.*** Most potential home buyers are a smidge daunted by the fact that they’re about to agree to a hefty mortgage that they’ll be paying for the next few decades. The best way to relieve that anxiety is to be con...
By Karen Fiddler, Broker/Owner, Orange County & Lake Arrowhead, CA (949)510-2395
(Karen Parsons-Fiddler, Broker 949-510-2395)
Comments 7
 During a very hard time, it seems like Facebook is making it easier for family members to communicate with those who love the deceased. Interesting how even social media can help in these times of grief.  Forget about the whole cryogenic freezing thing. You can now live forever, thanks to social...
By Ed Rybczynski
(Integrity Real Estate)
Comments 2
I recently took a listing in a community with an HOA that prohibits the use of a lawn sign for the purpose of re-selling a home.  It struck me as being unreasonably restrictive considering the fact that the builder is still active in the subdivision and boldly displays lawn signs in front of “qui...
By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 1
(MLS: 71957451). Newer colonial in a premier setting at 40 Burbank Lane in Lancaster! Cul-de-sac location and set back from the road to maximize the privacy of the 3.62 acres. 4 beds, 2.5 baths and nearly 3000 sq feet that includes a full Master Suite with private bath, first floor office, formal...
By Rekha Vyas
(Keller Williams Realty of Brevard)
Comments 2
941 BIMINI AVE, MELBOURNE, FL 32901MLS 743685 http://www.flexmls.com/share/Oy5Z/941BiminiAveMelbourneFL32901 BEAUTIFUL LAKEVIEW VIEW FROM LIVING ROOM DINING AREA VIEW FROM KITCHEN MASTER BEDROOM WITH A VIEW   Double Lakefront Lot4 Bedrooms2 BathsCommunity PoolTennis CourtsYard with plenty of frui...
By Dennis and Sunshine Smith, Making a Difference 4U in San Diego Real Estate
(RE/MAX By-the-Sea (N Coastal San Diego))
Comments 0
3 Ways to Downsize to Single Story Homes for Sale in Carlsbad CADownsizing from a larger property to a single story home for sale in Carlsbad CA can come with a few challenges for homeowners. It’s tricky to move all of the things from your previous home to a smaller space.  Simply getting rid of ...
By Richie Alan Naggar, agent & author
(people first...then business Ran Right Realty )
Comments 9
This comes up often. A place comes up for sale. Naturally, people want to see it if they are interested. I get it. However, the seller didn't list or advertise the place for fun but for a purpose. A sale is the end game and the focus to produce that sale has to do with qualifications. It was neve...
By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional)
Comments 26
I have had several friends pass in the last few of months. I had a discussion with a family member about the grandson's Facebook page. I was Friends with their grandson and now that he is gone they are not sure how to handle it.  For now they have left it up as he would have had a birthday the we...
By Nora Sims, helping folks like you since 1978!
(Northern Shadows Realty, Inc.)
Comments 1
Plaza West Commercial Condo for Sale in West Sedona, AZ  Unit 201 the Plaza West, West Sedona, AZOffered for sale at $129,900.MLS #509180Approx. 736 sq. ft.If you are looking for an amazing commercially zoned condo complex in West Sedona, you have just found it. This Plaza West condo offers a con...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 16
Offline marketing is a favorite marketing method of mine, and the section of the newspaper that I like most is the Free Real Estate Press Release section.  Free is always a breath of fresh air.   Although I participate in this monthly local newspaper with a full page ad to display some of our inv...
By ReferralExchange (Lisa Fettner), The largest real estate referral network in the US
(ReferralExchange)
Comments 1
Need more help? Has becoming a broker ever crossed your mind?  If so, where do you start?  Who do you hire first? There are a lot of questions and details involved when building a real estate team. Knowing where to start and how to maintain long-term success will make building a successful team e...
By Rhonda Fee, Rhonda Fee, Pleasanton Realtor, Luxury Home
(Luxury Property Agent, Home Sales, Relocation)
Comments 2
5 Ways a Real Estate Agent Helps You Sell Your Home Putting your Birdland Pleasanton CA home for sale on the market is easier said than done. While it may seem like the only requirements needed to successfully sell your home include taking great photos, posting your listing, hosting an open house...