Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Kevin Vitali, Helping Massachusetts Home Buyers and Home Sellers
(EXIT Realty- Massachusetts Short Sales & Residential Sales)
Comments 56
 I have learned the hard way over the years, that good post graphics with your blog posts increases click thrus and sharing.For many years I wrote great content.  I would spend all this time writing relevant content for my real estate blog... then sharing on social media.  Results were less than ...

By Zachary Foisie, I build CRMs, tools, and deliver leads. Ask me!
(Chime)
Comments 10
Key Takeaways: 119% higher open rates 50% higher conversion rates 47% larger purchases In my first ever post on Activerain, I originally asked what sort of engagement you see in your cold outreach emails. My curiosity is still at it’s peak.Email marketing has a funny place in real estate. Email m...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just listed! 6 Colleens Way in Holden! This 4 bed, 2.5 bath colonial is listed for $485,990 by The Greene Realty Group.

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 3
Majestic Beach Tower II Unit 1404, 10811 Front Beach Road, Panama City Beach, FL 32407  Majestic Beach Tower II Unit 1404 Panama City Beach, FL 32407 3 Bedrooms |2 Bathroom |  1273 Sq. Ft.  For more details surrounding the sale of this condo please contact the following:         John Skinner, Rea...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just sold! 400 Sterling Road in Holden! This 4 bed, 2.5 bath colonial sold for $307,050 by Susan Meola.

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just sold! 15 Walnut Hill Lane in Shrewsbury! This country estate lot is located in the north end, is excellent for commuting and sold for $349,900 by Exit Real Estate Executives.

By Zachary Foisie, I build CRMs, tools, and deliver leads. Ask me!
(Chime)
Comments 21
With the conclusion of Super Bowl 51 and the “official” start of the real estate season now in full swing, I would love to pick your brains and see what your action plans were for 2017?Here’s what I have in mind. It’s pooled from other influencers and top performers I’ve talked to in the last few...

By John Pusa, Your All Time Realtor With Exceptional Service
(Berkshire Hathaway Home Services Crest)
Comments 2
On February 17, 2017, California Association of Realtors (C.A.R) reported that homes values decreased 3.4% to an average price of $606,150 in January of 2017 from $627,580 in December 2016, and declined 3.9% from price of $638,590 in January of 2016. While, homes sales fell 29.7% in January of 20...

By Loreena and Michael Yeo, Real Estate Agents
(3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co.)
Comments 6
Some homes are meant to be admired and this Eldorado Fairways home is one of those. Beautiful, elegant and spacious, this home for sale in Frisco is nothing short of breathtaking! Built on a corner lot in the highly sought after Eldorado Fairways, featuring 4 bedrooms, 3 bathrooms, and a 3 car re...

By Christian Penner, Your Mortgage Banker - 561-373-0987
(The Christian Penner Mortgage Team)
Comments 1
Christian Penner Your Local Branch Manager and Mortgage Lender That Specializes In All Types Of Home Mortgage Loans.  Christian is currently a Branch Manager and Mortgage Lender.  He has been in the Real Estate Lending Business for over 17 years. He Graduated from University of Florida with a BS...

By Thomas J. Nelson, Realtor, CRS, Co-Host of Mail-Right's: Real Estate Agent Podcast
(Big Block Realty)
Comments 4
I enjoy simple tech tips and Jessica Crumbaugh offers them here. Although they'll always be the "pound sign" or "numbers sign" to me from the old telephone days, here's a simple explanation on what we should and how we should use, gulp, Hash Tags #. Please pop-by her original post and share your ...

By Ginger Harper, Your Southport~Oak Island Agent!
(Coldwell Banker Sea Coast Advantage)
Comments 6
Too funny.  I do not know how to use the graphics very well.  I need a class on this.  LOL   I have learned the hard way over the years, that good post graphics with your blog posts increases click thrus and sharing. For many years I wrote great content.  I would spend all this time writing relev...

By Christian Penner, Your Mortgage Banker - 561-373-0987
(The Christian Penner Mortgage Team)
Comments 0
Access: A Key Component in Getting Your House SOLD! So, you’ve decided to sell your house. You’ve hired a real estate professional to help you with the entire process, and they have asked you what level of access you want to provide to potential buyers. There are four elements to a quality listin...

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 9
Kevin Vitali "As important as the graphic is the headline.  Make it catchy and compelling...Combine your great headline with a eye catching graphic and you will make your social media shares more compelling."Right on target - and - re-blog!   I have learned the hard way over the years, that good ...

By Keith Stonehouse, Franklin Title Agency
(Franklin Title Agency, LLC)
Comments 0
Home Buyers & Sellers these days are getting more and more educated on the process and all that is involved in buying and selling a home. That being said, let me ask you this ...are YOU a Mastermind?Home Buyers & Sellers are hiring agents that are on top of their game, educated on all the current...

By Karen Fiddler, Broker/Owner, Orange County & Lake Arrowhead, CA (949)510-2395
(Karen Parsons-Fiddler, Broker 949-510-2395)
Comments 59
  Can Social Media Lose You The Sale? Yes! Real estate professionals have jumped into the social media marketing pool. Listings, open houses, articles...just some of the ways they are staying in front of their potential clients. While we all know the power of a social media strategy, it's equally...

By Jessica Crumbaugh
(Allison James Estates & Homes)
Comments 5
    Wonder how the real estate pro's are using utilizing social media to boost their business? Hashtags are a key tool you can use in many social media sites everyday. Social media platforms like Instagram, twitter and Facebook  have grown to be the #1 source to communicate, share experiences, to...

By Kimberlee Coleman, Phoenix - East Valley Real Estate Broker
(Our Arizona Home Realty Group - HomeSmart)
Comments 1
 Beautiful impeccable move in ready single story four bedroom corner lot homeUpgraded stone front and low maintenance desert landscaping. New carpeting throughout, new designer paint, stainless steel appliances, kitchen sink and faucets, hot water heater, and landscaping front and back. Large mas...

By Kristin Johnston - REALTOR®, Giving Back With Each Home Sold!
(RE/MAX Realty Center )
Comments 9
This charming, turn-key home in West Allis is waiting for you! If you are looking for a move-in ready home in the suburbs of West Allis, with a an updated interior featuring the modern conveniences necessary in daily life, this could be the home you are looking for. Well-loved and properly mainta...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Greendale! This carefully remodeled condo shows beautifully combining original features with energy efficiency upgrades. Gorgeous hardwood floors flow throughout with stained wood trim and high ceilings. Open kitchen with stainless steel appliances and adorable updated pantry with recessed lighti...