Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Kevin Vitali, Helping Massachusetts Home Buyers and Home Sellers
(EXIT Realty- Massachusetts Short Sales & Residential Sales)
Comments 76
 I have learned the hard way over the years, that good post graphics with your blog posts increases click thrus and sharing.For many years I wrote great content.  I would spend all this time writing relevant content for my real estate blog... then sharing on social media.  Results were less than ...

By Zachary Foisie, I build CRMs, tools, and deliver leads. Ask me!
(Chime)
Comments 10
Key Takeaways: 119% higher open rates 50% higher conversion rates 47% larger purchases In my first ever post on Activerain, I originally asked what sort of engagement you see in your cold outreach emails. My curiosity is still at it’s peak.Email marketing has a funny place in real estate. Email m...

By Sharon Kowitz, Cary, NC Relocation Specialist ~ Buying or Selling
(Fonville Morisey-CRS-SRES-ABR-GRI-E-Pro-CREN Cary, NC)
Comments 3
Yikes! Housing inventory is down to less than one month in our Cary - Apex - Western Wake County NC. Homes under 450k are selling like hot cakes - Good news, I have 6 homes coming in the next 3-4 weeks as my sellers get ready for market. Townhomes from 133,900 to 600k with full finished basement....

By Home Pocket, Advanced digital marketing and lead generation
(HomePocket)
Comments 4
 Real estate professionals buy lead generation for many of the same reasons an estimated 140 million Americans spend over $70 billion on lottery tickets every year: I really could get rich with just a few bucks per month If I don't buy, I can't win Everyone else does it, so I must be missing some...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale
(Keller Williams 414-525-0563)
Comments 7
      We have two nights a week that we reserve for us as opposed to clients and the business of being in business. One is "Nacco Tacho Tuesday.  This evening more times than not becomes a mini networking event of sorts. It may be with a Buyer or Seller...it could be a contractor...a lender...a l...

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 13
Kevin Vitali "As important as the graphic is the headline.  Make it catchy and compelling...Combine your great headline with a eye catching graphic and you will make your social media shares more compelling."Right on target - and - re-blog!   I have learned the hard way over the years, that good ...

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 3
Majestic Beach Tower II Unit 1404, 10811 Front Beach Road, Panama City Beach, FL 32407  Majestic Beach Tower II Unit 1404 Panama City Beach, FL 32407 3 Bedrooms |2 Bathroom |  1273 Sq. Ft.  For more details surrounding the sale of this condo please contact the following:         John Skinner, Rea...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just listed! 6 Colleens Way in Holden! This 4 bed, 2.5 bath colonial is listed for $485,990 by The Greene Realty Group.

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just sold! 400 Sterling Road in Holden! This 4 bed, 2.5 bath colonial sold for $307,050 by Susan Meola.

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just sold! 15 Walnut Hill Lane in Shrewsbury! This country estate lot is located in the north end, is excellent for commuting and sold for $349,900 by Exit Real Estate Executives.

By Kristin Johnston - REALTOR®, Giving Back With Each Home Sold!
(RE/MAX Realty Center )
Comments 10
This charming, turn-key home in West Allis is waiting for you! If you are looking for a move-in ready home in the suburbs of West Allis, with a an updated interior featuring the modern conveniences necessary in daily life, this could be the home you are looking for. Well-loved and properly mainta...

By Christian Penner, Your Mortgage Banker - 561-373-0987
(The Christian Penner Mortgage Team)
Comments 1
Access: A Key Component in Getting Your House SOLD! So, you’ve decided to sell your house. You’ve hired a real estate professional to help you with the entire process, and they have asked you what level of access you want to provide to potential buyers. There are four elements to a quality listin...

By John Pusa, Your All Time Realtor With Exceptional Service
(Berkshire Hathaway Home Services Crest)
Comments 2
On February 17, 2017, California Association of Realtors (C.A.R) reported that homes values decreased 3.4% to an average price of $606,150 in January of 2017 from $627,580 in December 2016, and declined 3.9% from price of $638,590 in January of 2016. While, homes sales fell 29.7% in January of 20...

By Zachary Foisie, I build CRMs, tools, and deliver leads. Ask me!
(Chime)
Comments 21
With the conclusion of Super Bowl 51 and the “official” start of the real estate season now in full swing, I would love to pick your brains and see what your action plans were for 2017?Here’s what I have in mind. It’s pooled from other influencers and top performers I’ve talked to in the last few...

By Loreena and Michael Yeo, Real Estate Agents
(3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co.)
Comments 6
Some homes are meant to be admired and this Eldorado Fairways home is one of those. Beautiful, elegant and spacious, this home for sale in Frisco is nothing short of breathtaking! Built on a corner lot in the highly sought after Eldorado Fairways, featuring 4 bedrooms, 3 bathrooms, and a 3 car re...

By John Pusa, Your All Time Realtor With Exceptional Service
(Berkshire Hathaway Home Services Crest)
Comments 0
On February 17, 2017, California Association of Realtors (C.A.R) reported that homes values decreased 0.7% to an average price of $740,000 in January of 2017 from $745,00 in December 2016, but gained 5.7% from price of $699,900 in January of 2016. While, homes sales fell 26.8% in January of 2017,...

By Christian Penner, Your Mortgage Banker - 561-373-0987
(The Christian Penner Mortgage Team)
Comments 1
Christian Penner Your Local Branch Manager and Mortgage Lender That Specializes In All Types Of Home Mortgage Loans.  Christian is currently a Branch Manager and Mortgage Lender.  He has been in the Real Estate Lending Business for over 17 years. He Graduated from University of Florida with a BS...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 5
 Eagle Chase At Woodbury Long Island is a 24 hour guard-gated Condo Community that was opened in 1988 in Nassau County New York on Long Island's Famed North Shore.  You can reach Eagle Chase by The Long Island Expressway Exit 46 Sunnyside Boulevard; with easy access to both The Long Island Expres...

By Thomas J. Nelson, Realtor, CRS, Co-Host of Mail-Right's: Real Estate Agent Podcast
(Big Block Realty)
Comments 4
I enjoy simple tech tips and Jessica Crumbaugh offers them here. Although they'll always be the "pound sign" or "numbers sign" to me from the old telephone days, here's a simple explanation on what we should and how we should use, gulp, Hash Tags #. Please pop-by her original post and share your ...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 1
Traci Reed has recently joined Berkshire Hathaway HomeServices Florida Realty as a Sales Professional & REALTOR. The announcement was made by Caprice Atwell, Managing Broker for the Melbourne Branch of Berkshire Hathaway HomeServices Florida Realty. Traci Reed has recently relocated with her fami...