Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 0
Don’t be fooled that you can win the SEO game on Google.. Go ahead and put in any neighborhood or city as it pertains to Real Estate or Homes.. Trulia and Zillow own the first page.. they spend billions to do so.. Here is a short video explaining what you can do to be "found" online.. Video - The...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(Napa Consultants)
Comments 28
Marketing done right is an answer to someone’s prayers.  This is as true for marketing luxury real estate as it is for marketing products and other services. An ad, whether online or in print, should focus on addressing the pain point of its target audience.  It should have a message that is so c...
By Peg Augustus
(Lakeshore Realty)
Comments 0
4 Must-Haves When Buying Incline Village Luxury Homes for Sale So you’ve finally decided to purchase a luxury home for sale in Incline Village NV. Do you know what type of home you’re looking for? How do you even decide on which homes suit you and your family’s needs?   It can be quite challengin...
By Richie Alan Naggar, agent & author
(people first...then business Ran Right Realty )
Comments 5
I have a place coming up for sale where the family has owned it for decades and used it as a rental for several years. Now, they have decided to sell and we are in the process of giving the home a manicure and pedicure if you will plus a facial. What surfaces is how creative the original owner wa...
By JM Padron, CCIM, CCIM, MRICS, Serving South Florida
Comments 0
Three retail centers in Tamarac and Lauderhill up for sale for $10.9 million. Madrid Plaza in Lauderhill Madrid Plaza in Lauderhill The properties total 85,415 square feet: the Commercial Plaza, a 45,000-square-foot property in Tamarac; and Lauderhill strip centers Madrid Plaza and Bon Vale Plaza...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 15
A local Long Island newspaper reporter contacted Larry & Sheila for an article she was writing about the housing market on Long Island. The caller introduced herself and said that she was a writer for a Long Island circulated paper.  She was writing a story on the reputation that Long Island may ...
By Bob Ratliff, Broker Associate - REALTOR® CRS, GRI ~ 512-587-5689, "Sold with Bob"
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX )
Comments 3
Crystal Falls of Leander TX Neighborhoods 78641Crystal Falls consist of several neighborhoods and is located west of Austin in the city of Leander Texas with sweeping hill country settings, spring fed creeks and scenic vista views and offers a diverse lifestyle. The Highland Community- $400,000 t...
By Shuchi Agrawal, Serving Dallas / Ft. Worth
(VIP Realty)
Comments 4
Although homebuying in January followed the seasonal trend, with fewer homes on the market and slow sales movement, the housing market is expected to pick up heading into the spring homebuying season.  According to chief economist Johnathan Smoke, their initial readings on January “af...
  How many times do you remember walking out of a job interview or meeting with a client and just not feeling like you nailed it? Did you feel like you didn’t quite get across just how personable and professional you can be? That very feeling is why first impressions are so important for business...
By Morgan Mason, Outer Banks Beach Houses for Sale
(The Outer Banks Real Estate Company LLC)
Comments 3
Top 12 Things You Can Do While In Duck On The Outer Banks NC Thinking of a fun adventurous trip to the dazzling town of Duck NC? Escape the pavement and the harmful glare of all the city lights and head to any of the Duck Outer Banks NC homes for sale which you can rent for a fun week-long beach ...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 24
Yesterday's email brought a message that was a prime example of how NOT to market yourself or your business. Here it is:Our company operates an online platform that's composed of over 40 million subscribers. The technology that we use allows us the ability to show our people a best, preferred cho...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 4
I had a question regarding Facebook marketing in Q&A section recently - and here's the 'secret' from Home Value Leads about targeting!Thanks Brian Rayl.Isn't ActiveRain amazing resource for all of us? This article was originally published on the Home Value Leads blog. Have you been at a loss late...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 4
Plymouth Estates in Mt. Sinai Long Island is a 55 and Over Active Adult Community.  Lawrence "Larry" & Sheila Agranoff, Real Estate Associate Broker and RE Salesperson have been showing Plymouth Estates to potential buyers. Here's What They Are Looking For: 55 And Over Active Adult Community 24 H...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 5
Leisure Glen in Ridge Long Island is a 24 hour Guard-Gated Active 55 and Over Community in Suffolk County New York.Lawrence "Larry" and Sheila Agranoff,  Licensed Associate Broker and Licensed Salesperson, List and Sell at Leisure Glen in Ridge Long Island in Zip Code 11961.  Here Is Our Communit...
By Shawn McNeal, Shawn McNeal
(Remax Acorn Properties)
Comments 1
 1661 16th Ave NE Unit B Oak Harbor WA 98277  Search current inventory of Homes for Sale in Oak Harbor WA  Listing Details1661 16th Ave NE Unit B Oak Harbor WA 98277Price: $350,000MLS number: 842818Bedrooms: 2Bathrooms: 1Square Footage: 3502  Call Shawn McNeal at 360-929-6650 to see if this prope...
This article was originally published on the Home Value Leads blog.Have you been at a loss lately with your Facebook ads for your real estate business? You're not alone. Many real estate agents test their ads time and time again, but targeting can get stale. Have you tried targeting your ads with...
By Beach .Network™, Digital Marketing Solutions For Real Estate Pros
(Beach .Network™)
Comments 0
The Benefits of Digital Marketing are Enormous - Build Your Online Presence- Expand Your Digital Footprint- Generate More Leads from Your WebsiteTo be effective, your Destin real estate website must be disseminated; just like your business only works when it's distributed, content syndi...
By Michele Connors, Your Eastern North Carolina Realtor
(The Overton Group, LLC Pitt & Carteret County)
Comments 28
I got a call yesterday from prequalified , first - time buyers. They are newly married and have been saving to put down a down payment. They have done their research.. online. I asked , "whom may I thank for giving you my number" ? She said, "Zillow reviews ".  Wonderful. I find it helpful when c...
By Karen Fiddler, Broker/Owner, Orange County & Lake Arrowhead, CA (949)510-2395
(Karen Parsons-Fiddler, Broker 949-510-2395)
Comments 49
Business Advice From A Toothache I broke a tooth last weekend. Ouch! It was almost worth it because it was on a fantastic Chicken Fried Steak breakfast....but one of the poached eggs on top had a little piece of shell....oops.The tooth didn't hurt as long as I chewed on the other side of my mouth...
By Geoff Clark
Comments 2
Part of growing your real estate web site is the search engine marketing. This is the off-page marketing that helps your website rank on the major search engines for your keywords. You certainly want to get links with high page rank, high trust flow,high citation flow,high domain authority, and h...