Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 

By Zachary Foisie, I build CRMs, tools, and deliver leads. Ask me!
(Chime)
Comments 13
Key Takeaways: 119% higher open rates 50% higher conversion rates 47% larger purchases In my first ever post on Activerain, I originally asked what sort of engagement you see in your cold outreach emails. My curiosity is still at it’s peak.Email marketing has a funny place in real estate. Email m...

By Kevin Vitali, Helping Massachusetts Home Buyers and Home Sellers
(EXIT Realty- Massachusetts Short Sales & Residential Sales)
Comments 79
 I have learned the hard way over the years, that good post graphics with your blog posts increases click thrus and sharing.For many years I wrote great content.  I would spend all this time writing relevant content for my real estate blog... then sharing on social media.  Results were less than ...

By Kevin Vitali, Helping Massachusetts Home Buyers and Home Sellers
(EXIT Realty- Massachusetts Short Sales & Residential Sales)
Comments 16
 For years I spent time writing what I thought was great content but internet traffic was ho-hum. And like probably many of people, I shared on all the social media channels, like I thought we were suppossed to do.Still mediocre results.Two Key Pieces for Upping Your GameSo I am not the brightest...

By Home Pocket, Advanced digital marketing and lead generation
(HomePocket)
Comments 4
 Real estate professionals buy lead generation for many of the same reasons an estimated 140 million Americans spend over $70 billion on lottery tickets every year: I really could get rich with just a few bucks per month If I don't buy, I can't win Everyone else does it, so I must be missing some...

By Sharon Kowitz, Cary, NC Relocation Specialist ~ Buying or Selling
(Fonville Morisey-CRS-SRES-ABR-GRI-E-Pro-CREN Cary, NC)
Comments 4
Yikes! Housing inventory is down to less than one month in our Cary - Apex - Western Wake County NC. Homes under 450k are selling like hot cakes - Good news, I have 6 homes coming in the next 3-4 weeks as my sellers get ready for market. Townhomes from 133,900 to 600k with full finished basement....

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale
(Keller Williams 414-525-0563)
Comments 11
      We have two nights a week that we reserve for us as opposed to clients and the business of being in business. One is "Nacco Tacho Tuesday.  This evening more times than not becomes a mini networking event of sorts. It may be with a Buyer or Seller...it could be a contractor...a lender...a l...

By Michele Connors, Your Eastern North Carolina Realtor
(The Overton Group, LLC Pitt & Carteret County)
Comments 0
The Pitt County NC market has started with a flurry of buyers. Could it be the unusual short winter  ? Have there been pent up buyers waiting for the election to be over  ?? Dare I say our Spring market has sprung !!!? Whatever the reason, I urge you to call me if you are looking to sell your hom...

By Marcia B. Plummer, "THE REALTOR YOU NEED, WHEN THE DOORBELL RINGS!
(The LAMP Group LLC at Keller Williams Red Stick Partners)
Comments 0
14314 SunnyHill Ave, Baton Rouge, Louisianana Get Directions Click Here Description Photos Maps & Local Schools Print Brochure Our Reviews $ Click for current price 3 BEDROOMS | 2 (2 full ) BATHROOMS | 1421 SQUARE FEET Great home waiting for a new life. Home has been gutted and treated for Mold....

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 13
Kevin Vitali "As important as the graphic is the headline.  Make it catchy and compelling...Combine your great headline with a eye catching graphic and you will make your social media shares more compelling."Right on target - and - re-blog!   I have learned the hard way over the years, that good ...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just listed! 6 Colleens Way in Holden! This 4 bed, 2.5 bath colonial is listed for $485,990 by The Greene Realty Group.

By John Moran
(Keller Williams Realty's At The Beach Team)
Comments 3
Majestic Beach Tower II Unit 1404, 10811 Front Beach Road, Panama City Beach, FL 32407  Majestic Beach Tower II Unit 1404 Panama City Beach, FL 32407 3 Bedrooms |2 Bathroom |  1273 Sq. Ft.  For more details surrounding the sale of this condo please contact the following:         John Skinner, Rea...

By David Landau, RE/MAX Right Choice
Comments 0
Best section of Plumtrees! Quiet section up the hill. 2 over-sized bedrooms with vaulted ceilings, both with hardwood floors. Master has walk in closet. One and a half bath. Living room has sliders to patio, fireplace, skylights and hardwood floors. Dining room with hardwood floors. Main level la...

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just sold! 400 Sterling Road in Holden! This 4 bed, 2.5 bath colonial sold for $307,050 by Susan Meola.

By Amy Mullen, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 0
Just sold! 15 Walnut Hill Lane in Shrewsbury! This country estate lot is located in the north end, is excellent for commuting and sold for $349,900 by Exit Real Estate Executives.

By Christian Penner, Your Mortgage Banker - 561-373-0987
(The Christian Penner Mortgage Team)
Comments 1
Access: A Key Component in Getting Your House SOLD! So, you’ve decided to sell your house. You’ve hired a real estate professional to help you with the entire process, and they have asked you what level of access you want to provide to potential buyers. There are four elements to a quality listin...

By Kristin Johnston - REALTOR®, Giving Back With Each Home Sold!
(RE/MAX Realty Center )
Comments 10
This charming, turn-key home in West Allis is waiting for you! If you are looking for a move-in ready home in the suburbs of West Allis, with a an updated interior featuring the modern conveniences necessary in daily life, this could be the home you are looking for. Well-loved and properly mainta...

By John Pusa, Your All Time Realtor With Exceptional Service
(Berkshire Hathaway Home Services Crest)
Comments 2
On February 17, 2017, California Association of Realtors (C.A.R) reported that homes values decreased 3.4% to an average price of $606,150 in January of 2017 from $627,580 in December 2016, and declined 3.9% from price of $638,590 in January of 2016. While, homes sales fell 29.7% in January of 20...

By John Pusa, Your All Time Realtor With Exceptional Service
(Berkshire Hathaway Home Services Crest)
Comments 0
On February 17, 2017, California Association of Realtors (C.A.R) reported that homes values decreased 0.7% to an average price of $740,000 in January of 2017 from $745,00 in December 2016, but gained 5.7% from price of $699,900 in January of 2016. While, homes sales fell 26.8% in January of 2017,...

By Loreena and Michael Yeo, Real Estate Agents
(3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co.)
Comments 6
Some homes are meant to be admired and this Eldorado Fairways home is one of those. Beautiful, elegant and spacious, this home for sale in Frisco is nothing short of breathtaking! Built on a corner lot in the highly sought after Eldorado Fairways, featuring 4 bedrooms, 3 bathrooms, and a 3 car re...

By Zachary Foisie, I build CRMs, tools, and deliver leads. Ask me!
(Chime)
Comments 21
With the conclusion of Super Bowl 51 and the “official” start of the real estate season now in full swing, I would love to pick your brains and see what your action plans were for 2017?Here’s what I have in mind. It’s pooled from other influencers and top performers I’ve talked to in the last few...