Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 86
If you're confused over the proper use of apostrophes, you're not alone. In a recent questionnaire, I asked my newsletter readers if there were some topics they'd like me to cover. One reader said "Grammar! And please start with the use of apostrophes." Since the explanation is a bit long for the...
By Brian England, Realtor, GRI, MBA, Real Estate in East Valley AZ
(Arizona Focus Realty)
Comments 39
For all of your East Valley AZ Real Estate needs visit RealEstateinEastValleyAZ I have never been great with my marketing efforts, but when I was new to the business I seemed to do fairly well on the internet, so when things get slow, I usually try to ramp up my efforts there.  The 3 things I am ...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 9
Another Long Island 55+ Condo was SOLD courtesy of Lawrence "Larry" And Sheila Agranoff, And Again It's At...   Leisure Village in Ridge NY     This 2 bedroom, 1.5 bath Updated Baronet  Floor Plan Condo at Leisure Village in Ridge Long Island had an attached garage and sunroom, and looked onto a...
By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 13
Debbie Reynolds is hosting this super contest in August that I feel inclined to enter. Yes, I have been doing a few things differently this year and it's really paying off for me. In fact, this is already my best year in terms of number of closings.Maybe to some real estate professionals, it's no...
By Nancy Blaker Weber, Wright Bros. Real Estate
(Wright Bros. Real Estate)
Comments 2
  If you are a pie person  there is a wonderful bakery in Upper Nyack that will absolutely rock your world. It was originally called the Pie Lady and located on Burd Street in downtown Nyack. Now located  on Rt 9W in Upper Nyack and renamed the Pie lady and Son this bakery is a must visit for tou...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 0
Providence Downs HomesAn up to date look at Providence Downs homes for sale, and Providence Downs Neighborhood Information. Providence Downs homes offer good sized lots, excellent school systems, lower taxes than Charlotte and are just minutes away from all that the Ballantyne area of south Charl...
By Claude Cross, Charlotte NC Homes For Sale
(Homes By Cross, Inc. )
Comments 0
Highgate HomesAn up to date look at Highgate homes for sale and Highgate Neighborhood Information. This is a popular upscale community located near Ballantyne just south of Charlotte, NC.  Highgate homes were built by a handful of custom builders. Relatively new, this community is one that benefi...
By John Mosier, Prescott's Patriot Agent & Land Man 928 533-8142
(High Country Realty - Prescott - AZ)
Comments 0
Why Has My Website Traffic Fallen Off?I just noticed that my website traffic has taken a turn for the worst. I have two websites that I have been working on.One is SeligmanAZ.US. This website is where most of my listings reside. I have around 70 listings that show on that website. My listings are...
By Michael Oden, Marketing Coach & Accountant for real estate agent
(New Horizon)
Comments 0
Sometimes the difference between winning a listing agreement and losing a listing is your sales pitch!Today I completed a video for a client. We pitched a property management firm on partnering with my client to provide his investors property management services, once my client's firm completes r...
By Jessica Schweppe, Real Estate Marketing Expert + Blogger
Comments 1
Are you maximizing your marketing flyer lead generation potential? As an agent – you are on a constant quest to generate new business. Save yourself time and effort by turning your existing marketing materials into targeted lead drivers! This article will teach you four easy ways to use marketing...
By Michael Dagner, Your Denver Homes Realty Expert
(Brokers Guild Classic)
Comments 1
Pricing a house to sell is a mystery to many folks.  Here's some clarity on how it all works.  This content is courtesy of my AR associate, Alan May. The general public believes that the Realtor determines the price.  Particularly the online general public (and isn't that really everyone these da...
By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(Keller Williams Realty)
Comments 6
It's a challenge to keep the home up-to-date and show-ready all the time when the home is for sale.Here is a re-blog of a great post from Liz Lockhart . Preparing for a showing when your house is on the market   Selling a house is often about how light and spacious it looks, so turn on ALL lights...
By Alan May, Evanston & Northshore of Chicago real estate
(Coldwell Banker Residential)
Comments 99
The general public believes that the Realtor determines the price.  Particularly the online general public (and isn't that really everyone these days?) "Those damn Realtors, they're always pushing the prices up and up so they can make more commission"  or "Those damn Realtors, they're always sett...
By Sharon Bishop, Greenville SC Realtor
(Bishop Real Estate)
Comments 0
Come see our New Home Listing at 302 Poplar Ridge rd Simpsonville SC Sunday Aigust 30,2015 2-4 pmFive Forks area off Wooodruff rd and Adams Mill rd in Poplar Ridge neighborhood sellers have purchased another home and are motivated to see offers!! Sharon Bishop- 864-608-3237 listing agent with Bis...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(ra@napaconsultants.com)
Comments 39
Let’s dispel the mystery of marketing luxury real estate.  The truth about marketing is pricing the home right.  Then you show it off in the best light.  That means providing the best possible presentation packaging and using those exposure tools to reach buyers and agents who represent them. The...
By Wanda Kubat-Nerdin, Your Preferred St. George Area Real Estate Agent.
(PK Real Estate Utah, St. George, UT 84770)
Comments 17
Staying ahead of the crowd | The power of the postcard. Whether it's gaining new ideas or adopting another standard of marketing and advertising, I can say with confidence to stay with what works first, then add accordingly.  The JUST LISTED postcard is an inexpensive way to put the neighborhood ...
By Mary Diaz, Tampa's Real Estate Matchmaker
Comments 0
Cross Creek 5 Bedroom Home for Sale in New Tampa | 10213 Grant Creek Dr You are in for a treat with this Cross Creek 5 bedroom home for sale in New Tampa. It’s just like love at first sight — everything you’ll see upfront will make you want to see more of this awesome home. Imagine yourself enjoy...
By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 45
 We perform many tasks that reflect our personality.  We maintain the condition of our home to mirror us; we keep our vehicles in a condition that reflects us; we cook, eat, exercise and dress in a fashion that reflects our persona.  Business is the other side of our lives.  It, too, is a reflect...
By Tamra Lee Ulmer, FORCE~NRBA ~ Over 1000 REO Assets SOLD!
(Arizona Resource Realty)
Comments 0
442 N. Myrtle Pt. Trail Payson, AZ 85541 Gorgeous Bonita Creek Home! Home   Virtual Tour   Photo Gallery   Property Map   Financing   Request Showing   Contact Me   Tamra Lee Ulmer A-REO BROKER Office: 928-474-2550: Mobile: 928-978-5180: Price : $274,900.00 Bedrooms : 2 Bathrooms : 3.00 Square F...
By Rhonda Fee, Rhonda Fee, Pleasanton Realtor, Luxury Home
(Luxury Property Agent, Home Sales, Relocation)
Comments 4
Top Housewarming Gifts for New Neighbors in Pleasanton Luxury HomesHousewarming parties are a great way to meet the new homeowners of Pleasanton luxury homes. However, there’s no need to wait for a housewarming party to welcome your new neighbor to town. More often than not, they haven’t even unp...