Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?


Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.


If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.


Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing

 
By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 1
Don’t be fooled that you can win the SEO game on Google.. Go ahead and put in any neighborhood or city as it pertains to Real Estate or Homes.. Trulia and Zillow own the first page.. they spend billions to do so.. Here is a short video explaining what you can do to be "found" online.. Video - The...
By JM Padron, CCIM, CCIM, MRICS, Serving South Florida
(REMAX PREMIER-COMMERCIAL ASSOCIATES)
Comments 0
Three retail centers in Tamarac and Lauderhill up for sale for $10.9 million. Madrid Plaza in Lauderhill Madrid Plaza in Lauderhill The properties total 85,415 square feet: the Commercial Plaza, a 45,000-square-foot property in Tamarac; and Lauderhill strip centers Madrid Plaza and Bon Vale Plaza...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(Napa Consultants)
Comments 28
Marketing done right is an answer to someone’s prayers.  This is as true for marketing luxury real estate as it is for marketing products and other services. An ad, whether online or in print, should focus on addressing the pain point of its target audience.  It should have a message that is so c...
By Peg Augustus
(Lakeshore Realty)
Comments 0
4 Must-Haves When Buying Incline Village Luxury Homes for Sale So you’ve finally decided to purchase a luxury home for sale in Incline Village NV. Do you know what type of home you’re looking for? How do you even decide on which homes suit you and your family’s needs?   It can be quite challengin...
  How many times do you remember walking out of a job interview or meeting with a client and just not feeling like you nailed it? Did you feel like you didn’t quite get across just how personable and professional you can be? That very feeling is why first impressions are so important for business...
By Joel Jadofsky, One of the Top Realtors in Panama City Beach Area
(Keller Williams - homes for sale - Florida - Gulf - Beach )
Comments 1
4652 Baywood Dr. Lynn Haven, FL 32444$359,900Minutes to the Gulf by boat!! Dock 12,500 lb boat lift..waterfront 4 bedroom 2900 sq ft in Northshore.. This home has brand new septic.. New roof, New wood floors..and READY to move into.It is so big that even the laundry room has a full bath in it.. L...
By Rhonda Fee, Rhonda Fee, Pleasanton Realtor, Luxury Home
(Luxury Property Agent, Home Sales, Relocation)
Comments 2
5 Ways a Real Estate Agent Helps You Sell Your Home Putting your Birdland Pleasanton CA home for sale on the market is easier said than done. While it may seem like the only requirements needed to successfully sell your home include taking great photos, posting your listing, hosting an open house...
By Dennis and Sunshine Smith, Making a Difference 4U in San Diego Real Estate
(RE/MAX By-the-Sea (N Coastal San Diego))
Comments 0
3 Ways to Downsize to Single Story Homes for Sale in Carlsbad CADownsizing from a larger property to a single story home for sale in Carlsbad CA can come with a few challenges for homeowners. It’s tricky to move all of the things from your previous home to a smaller space.  Simply getting rid of ...
By Richie Alan Naggar, agent & author
(people first...then business Ran Right Realty )
Comments 4
This comes up often. A place comes up for sale. Naturally, people want to see it if they are interested. I get it. However, the seller didn't list or advertise the place for fun but for a purpose. A sale is the end game and the focus to produce that sale has to do with qualifications. It was neve...
By Richie Alan Naggar, agent & author
(people first...then business Ran Right Realty )
Comments 5
I have a place coming up for sale where the family has owned it for decades and used it as a rental for several years. Now, they have decided to sell and we are in the process of giving the home a manicure and pedicure if you will plus a facial. What surfaces is how creative the original owner wa...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 15
A local Long Island newspaper reporter contacted Larry & Sheila for an article she was writing about the housing market on Long Island. The caller introduced herself and said that she was a writer for a Long Island circulated paper.  She was writing a story on the reputation that Long Island may ...
By Jean-Paul Peron, Carova Beach - Living & Working in 4-Wheel Drive
(The Outer Banks Real Estate Copmpany)
Comments 2
Spacious Canalfront Outer Banks NC Lot for Sale | 2133 Scaup Rd A charming 2 bedroom beach cottage, a grand vacation home, or an investment property - no matter what type of property you’re looking for, you can definitely build your dream home on this beautiful canalfront Outer Banks NC lot for s...
By Bob Ratliff, Broker Associate - REALTOR® CRS, GRI ~ 512-587-5689, "Sold with Bob"
(RE/MAX Capital City ~ Call Bob ~512-587-5689 Austin TX )
Comments 4
Crystal Falls of Leander TX Neighborhoods 78641Crystal Falls consist of several neighborhoods and is located west of Austin in the city of Leander Texas with sweeping hill country settings, spring fed creeks and scenic vista views and offers a diverse lifestyle. The Highland Community- $400,000 t...
By Ron and Alexandra Seigel, Luxury Real Estate Marketing
(Napa Consultants)
Comments 6
 The value of luxury real estate has as much to do with the quality of the home as it does with the home’s proximity to local lifestyle amenities. The agent or company who can demonstrate superior marketing savvy of the local lifestyle has a distinct competitive advantage.  Here is a video case s...
By Lori Ballen, Digital Marketing Strategist
(The Ballen Group Real Estate Network, The Ballen Method)
Comments 1
Implementing an SEO (search engine optimization) strategy can be a daunting task, especially when considering the amount of resources you are pouring into your SEO efforts. One of the issues is that SEO is a long-term strategy that won't net you immediate results, making it hard to identify what ...
By Shuchi Agrawal, Serving Dallas / Ft. Worth
(VIP Realty)
Comments 4
Although homebuying in January followed the seasonal trend, with fewer homes on the market and slow sales movement, the housing market is expected to pick up heading into the spring homebuying season.  According to Realtor.com chief economist Johnathan Smoke, their initial readings on January “af...
By Morgan Mason, Outer Banks Beach Houses for Sale
(The Outer Banks Real Estate Company LLC)
Comments 3
Top 12 Things You Can Do While In Duck On The Outer Banks NC Thinking of a fun adventurous trip to the dazzling town of Duck NC? Escape the pavement and the harmful glare of all the city lights and head to any of the Duck Outer Banks NC homes for sale which you can rent for a fun week-long beach ...
By Connie Wolff, Connie Wolff
(RE/MAX Select Realty)
Comments 1
5 Most Common Selling Mistakes that Homeowners Make When you put a waterfront home for sale in the Pittsburgh PA real estate market, you want to get top dollar sale. However, because the process of selling a home can become grueling and stressful, sellers make pretty common selling mistakes that,...
By Lawrence "Larry" & Sheila Agranoff. Call 631-805-4400 (c), Long Island Condo & Home Sale Specialists
(Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 8
Leisure Glen in Ridge Long Island is a 24 hour Guard-Gated Active 55 and Over Community in Suffolk County New York.Lawrence "Larry" and Sheila Agranoff,  Licensed Associate Broker and Licensed Salesperson, List and Sell at Leisure Glen in Ridge Long Island in Zip Code 11961.  Here Is Our Communit...
By Marte Cliff, your real estate writer
(Marte Cliff Copywriting)
Comments 24
Yesterday's email brought a message that was a prime example of how NOT to market yourself or your business. Here it is:Our company operates an online platform that's composed of over 40 million subscribers. The technology that we use allows us the ability to show our people a best, preferred cho...