Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing


By Paul Eastwood, My Buying Buddy IDX CRM
(My Buying Buddy IDX CRM Suite)
Comments 1
Hearing the dreaded word “no” can be daunting and discouraging, especially for newer Realtors® and Agents.  However, attempting to overcome Buyer objections with rapid-fire “come backs” to their objections will only breakdown rapport and hurt the relationship.  By providing the Buyer helpful info...

By Jon Rudolph, ACI
(Inspections By Referral)
Comments 4
This a a re-post of a response I made to "Should it be assumed, by the Buyer, that the Seller should bear the cost of repairing any and all defects uncovered during a home inspection? by Rick Schwartz. I'm re-posting it for a second time with a new title because the original post responses raises...

By ReferralExchange (Lisa Fettner), The largest real estate referral network in the US
Comments 1
3D technology and virtual reality can be powerful marketing tools when working with both buyers and sellers — but it's often expensive and complicated to use effectively.Steve Bintz, Director of Sales at immoviewer — an app and tool that makes it easy for agents to take high-resolution pictures a...

By Hugh Thomas Lorch, Specializing In Luxury Homes
(Sterling Fine Properties)
Comments 0
What is the Real Estate Promised Land?It is when you can make $50,000, $100,000, or $200,000  more per year than you are now and actually work less...It is when you can handle yourself in any situation ever presented to you by a buyer and seller...It is when you present only the best marketing on...

By Nancy Robinson Ranked #111 by Real Trends/Wall Street Journal, #10 Century21 Realtor in the US, #16 in the World
(Century 21 Town and Country)
Comments 5
Super cute all brick three bedroom home on lovely corner lot. Cozy living room with hardwood flooring, big picture window, cove ceilings and period archways is delightful. Kitchen boasts nice-size dining area; cool kitchen with ceramic tile counters and tile back-splash that goes up to the ceilin...

By Jeff Grant Team REMAX, Listing/Buyer Agent #1 Top Producer 2016 Remax PBG
(Jeff Grant Team REMAX Real Estate Agent)
Comments 0
 Let us know if you'd like to have your place sold!Contact Jeff Grant at 561-412-JEFF (5333) or to get more information.Visit our website to see more homes for sale in Palm Beach Gardens.   

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 3
 New construction is the primary focus for The Todaro Team. We take pride in our expertise with listing new construction, and we represent only the well-versed top builders in the area.  We've listed 40 subdivisions, and I’m very comfortable with relaying that the first one with a deposit on a ho...

By JL Boney, III, Columbia, SC Real Estate
(Coldwell Banker)
Comments 4
 Chances are if you list a home for sale this time of year, you might run into the occasional Holiday decor. Be it a Christmas Tree, wreaths on the doors, or lights and garland. All these decorations can certainly make for some stunning pictures that look great online and the MLS. But what if the...

By Rich Gaasenbeek, Real Estate CRM & Marketing Made Easy!
(IXACT Contact Real Estate CRM)
Comments 2
In just one minute on any given day, Facebook users like posts 4.1 million times, Instagram gets 2.1 million likes, 300 hours of video are uploaded and 347,000 tweets are being sent. That is a ridiculous amount of content being pushed out everyday! With this rapid pace we keep forging ahead with,...

By Elizabeth Straessle, MRP, ~Military Spouse~
(All American Home Source Realty, LLC)
Comments 3
Grab this opportunity to live in the conveniently located Manhattan Estates community. Take advantage of the chance to own this beautiful Corpus Christi home for sale in the desirable Manhattan Estates subdivision. This community is popular for its proximity to local amenities, and its beautiful...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 6
Welcome to our first Open House Event on Saturday, December 16 from 11:00am to 12:30pm at The Alcove in Franklin MA. This Open House will take place at Lot #2 South Street which is a 2,989 s.f. stately looking hip roof colonial. There are 10 rooms with 4 bedrooms and 2.5 bathroom with a two car a...

By Tommy Miles, Builder/Realtor®
(Miles Realty Group)
Comments 1
 Take a visual walk through some of our New Homes from your office, couch, or bedroom. Our Virtual Tours allow you to see inside each home as if you were walking through it yourself. Take a look at homes we currently have in Springtown Texas by  following our website link below.http://www.tommymi...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 3
Description:Tribute Lofts Downtown Atlanta Condos: Tribute Lofts is an 8-story mixed-use loft community in the Old Fourth Ward neighborhood of Downtown Atlanta. This high-rise is located on John Wesley Dobbs Drive near Boulevard and not far off Freedom Parkway. Built in 2007, these 148 offer a sl...

By Edward Perez
(Sothbey's International Realty)
Comments 0
Beautifully renovated apartments in a prime Jersey City Heights location close to fab shops, parks and just 30 min to Port Authority and 40 min to World Trade Center so perfect for NYC commuters. The stylish eat-in kitchen and Euro style bath make this a home everybody will love! All new Samsung ...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 19
The buying process is not always easy, especially in a market with low inventory.  We tell our buyers not to give up. It may be somewhat of a challenge, but that house is out there and we're going to find it.   This particular buyer was a fussy one. Not that she was asking for anything outrageous...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 10
Another Condo was SOLD courtesy of Lawrence and Sheila Agranoff. This time it's another Stony Brook Long Island Condo at Stratmore Gate, a 55 And Over Active Adult Community.Sold by Lawrence & Sheila Agranoff SOLD on Stratford Gate Drive, this was a Ranch Style with 2 Bedroom 2 Bath residence. La...

By Wade Micoley, CEO/Founder of RealtyHive
Comments 1
When your job involves something as personal as buying a home, emotions run high. Whether a couple is excited to close on their first home or a family had to leave a house they’ve loved for years, there’s bound to be a lot of feelings and maybe a few tears. Here are a couple of thoughtful little ...

By Svetlana Stolyarova, Local-n-Global Realty, Broker 216-548-4663
(Local-n-Global Realty, Cleveland and International Real Estate Solution)
Comments 0
Visit "Local-n-Global" Realty websiteOhio Census Bureau relesed data concerning Ohio's Cities average income, resident's race, education level, povertry rate, home values, date when city was found. Maple Heights City Council had a first meeting in the month of Drvember on Wednesday, 12/06/17 at 7...

By ActiveRain University
(ActiveRain University)
Comments 2
Head on to ActiveRain University to watch the recording   Description Compelling, high-converting website content is how modern agents earn leads today. To help you start (or kickstart) your online marketing and lead generation efforts, reserve your seat for our upcoming webinar on Tuesday, Septe...

By Wade Webb, Real Estate Coach - Agentsboost
(Royal Lepage Kelowna)
Comments 3
   Over the last few years AgentsBoost most read posts have been “The Best Real Estate CRM Systems for Realtors in 2015” and “Review of the Best Real Estate CRMs for Realtors in 2014“. This year we have dug deep (as well as listened to your suggestions) in order to bring you all new best of the b...