Real Estate Sales and Marketing

Do the old-school real estate marketing methods still work? Is a postcard campaign worth the money? How about cold calling or buying real estate leads?

Those are good questions and fortunately you've come to the right place for answers. ActiveRain's 300,00+ real estate industry professional chat about these topics and many more on a daily basis right here on the following pages.

If you're looking for more information on how to use social media and blogging to promote your business, you'll find it here. Lead generation and lead conversion ideas – you'll find those here too.

Everything a real estate professionals needs to know about marketing his or her business can be found in this section of every agent's favorite social networking site, ActiveRain.

Trending blogs on Real Estate Sales and Marketing


By Jennifer Mackay, Your Bay County Florida Realtor 850.774.6582
(Counts Real Estate Group, Inc.)
Comments 3
The Panama City Realty Group and Broker Associate Jennifer Mackay are pleased to present the beach community of Windmark Beach in Port St. Joe, FloridaThe beach community of Windmark Beach , built by DR Horton is a lifestyle community in Port St. Joe. The community features salt and fresh water f...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 7
Today let's talk about Whitewood Condos At North Hills. This is a Condominium community in Roslyn Long Island in Zip Code 11576, Nassau County NY. You can reach Whitewood by The Long Island Expressway Exit 36 South on Shelter Rock Road for a 1/4 mile.  It is across the road from the Acorn Ponds n...

By Richard Weeks, REALTOR®, Broker
Comments 8
Great investment property or starter home.  A little updating will have this home shining agian.  Don't miss out on the opportunity.  3 bedrooms, and 2 baths, 1,595 square feet. Roof replaced in 2014.  Located in the High Pointe subdivision in the city of McKinney.  There is a membership in a man...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 2
Description:Slaton Manor Buckhead Atlanta Condos: Slaton Manor is an 8-story high-rise located in the heart of Buckhead off of Pharr Court South close to the intersection of West Paces Ferry Road and Peachtree Road. Built in 1958, many of the 152 units of Slaton Manor have been renovated and offe...

By Pat Hiban, Billion Dollar Agent
(Pat Hiban Interviews Real Estate Rockstars and Founder of Rebus University)
Comments 0
Real Estate Rockstars started 2018 off strong with some of its best episodes for listing agents yet! All of January’s top podcasts featured agents at the top of their listing game, and these guests were happy to share their success strategies with Rockstar Nation. If you want to sell more homes i...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 2
One of the most stunning homes in the Peachtree Park neighborhood of Buckhead. This exquisitely refined home meticulously renovated in 2005 could grace the pages of Architectural Digest. This home offers a spacious and open living space. Incredible architectural design details with the highest qu...

By Sheri Sperry - MCNE®, (928) 274-7355 ~ YOUR Solutions REALTOR®
(Coldwell Banker Residential Brokerage)
Comments 14
160 Rimrock Ride, Sedona AZ 86351Village of Oak Creek (VOC)New Listing Starts Today!Presented By Sheri Sperry Coldwell Banker Residential Brokerage View the Tour    MLS # 515668 For Pricing and More Details - See Price HereVILLAGE OF OAK CREEK – This 2014 build is a custom Southwest style home wi...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 77
Creating an urgency is half the battle of generating business. We are listing agents, and whether we are marketing for single family homes or land, we must give the recipient of the postcard a very good reason to call. The one-liners that I use continue to change, and that prevents a fresh idea f...

By Hella M. Rothwell, Broker/Realtor®, Rothwell Realty Inc. CA#01968433 Carmel-by-the-Sea
Comments 12
This February I sold a sweet little home to a sweet single lady. Although it was "bittersweet", it made me feel so good.Let me briefly tell our story:Two years ago this sweet single lady called me after she had tried to sell her home herself for several months. In the meantime, she kept seeing my...

By Victoria Ray Henderson Marshall Henderson, Real Estate for Home Buyers with Buyer's Edge
(Buyer's Edge Company Inc)
Comments 9
 Photo by Kane Reinholdtsen on UnsplashIt's easy to make your own videos & voice overs Advertising and marketing your business? Consider creating videos and voice-overs. Use your cell phone, iPad or camera to create effective marketing videos!What You Need To Make a Video A cell phone and/or iPad...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 2
Description:Greenwood Lofts Downtown Atlanta Condos: Greenwood Lofts is a 4-story mid-rise community located on Greenwood Avenue near Ponce de Leon Avenue on the edge of Midtown and Downtown Atlanta. Completed in 2004, these “soft” lofts are just minutes from Atlanta’s Beltline. Greenwood Lofts i...

By Karen Rice, Keller Williams Alliance Charlottesville VA
(Keller Williams Alliance)
Comments 2
This is an excellent article on the power of staging to maximize a homes potential and unlock the buyer's imagination. Unlock the Buyer's Imagination, Increase the Seller's Bottom Line Almost 2000 REALTORS® participated in a survey asking about the effect of staging home on buyers. This survey wa...

By Anthony Acosta - ALLATLANTACONDOS.COM, Associate Broker
(Harry Norman, REALTORS® )
Comments 50
Description:The Reynolds Midtown Atlanta Condos: The Reynolds is an 18-story high-rise located on Atlanta’s Peachtree Street on the corner of Linden Avenue and Peachtree. Built in 2006, The Reynolds offers 130 condominium homes in a great Midtown location. The Reynolds offers one and two bedroom ...

By Mullen Real Estate Team, Realtor, CPA, CDPE, MBA
(RE/MAX Professional Associates)
Comments 21
Just listed! 9 Thoreau Road in Northborough! This 3 bed, 2 bath ranch is listed for $459,900 by RE/MAX.

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 3
Motivational Power Quote   Stretch Your Mind With New Ideas “Man’s mind, once stretched by a new idea, never regains its original dimensions.” Oliver Wendell Homes, 1809-1894     As I see it. . . . . . . . Stretch your mind with new ideas   You are capable of doing great things . . . . what you b...

By Anita Clark, Realtor - Homes for Sale in Warner Robins GA
(ColdwellBanker SSK Realtors ~ 478.960.8055)
Comments 23
~ Facebook Marketing Tips ~Sometimes our emotions get the better of us and we say or do something we regret. It is no different online. In fact it may be easier to go off the rails when our rant is via the keyboard and not face to face. I watched an acquaintance implode online this week and it wi...

By Real Bird
(RealBird Inc.)
Comments 0
We launched an update this weekend - part of a set of some major improvements - that is actually really powerful. When consumers or you forward your single property website to friends, family, sphere of influence or for your own seller, the email is now showing the primary photo of the listing, b...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 48
If you have followed our blogs, you probably are aware that besides creating brands and brand strategy for our real estate clients, we study brands day in and day out.  One of the best areas to examine brands is in the wine industry.  Competition in the global wine industry is even fiercer than i...

By Susan Emo, Kingston and the 1000 Islands Area
(Sotheby's International Realty Canada - Brokerage)
Comments 3
A home that offers endless breathtaking lakeside views Tucked away at the end of a private drive with striking lake and sunset views is a custom designed family estate that showcases luxury and style in every space and corner.This generously proportioned lakeside home features 5 bedrooms and 3 fu...

By Lawrence "Larry" & Sheila Agranoff. Cell: 631-805-4400, Long Island Condo & Home Sale Specialists
(The Top Team @ Charles Rutenberg Realty 255 Executive Dr, Plainview NY 11803)
Comments 8
 The first Country Pointe in Nesconset Long Island was opened in 2000 by Middle Country Road, just East of Route 347. (There's another guard-gated Country Pointe in Nesconset off Browns Road).  You can reach this destination from Middle Country Road (Route 25) and it is West Of Alexander.   Sever...