Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.

But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.

Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools


By Debbie Gartner, The Flooring Girl & Blog Stylist -Dynamo Marketers
(The Flooring Girl)
Comments 44
Close to 4 months ago, I wrote an article on the Best Paint Colors to Sell Your House.  I put a lot of time and effort in creating the article and the graphics to go with it, and it's a very thorough post. After I wrote it, I thought, what the heck am I doing.  I'm never going to rank for a paint...

By Debb Janes EcoBroker and Bernie Stea JD, REALTORS® in Clark County, WA
(ViewHomes of Clark County - Nature As Neighbors)
Comments 13
YouTube Thursdays - It's a wrap!  Unfortunately, weather issues have delayed our shooting schedule for our own introductory video.  Therefore, we'll have to share it with you at a later date. If you have yours completed, please feel free it share it with us in the comments below. Today, we have s...

By Thomas J. Nelson, Realtor,CRS,e-Pro, Co-Host of Mail-Right's: Real Estate Agent Podcast
(Big Block Realty 858.232.8722)
Comments 4
 Don't Dream Of A Great Career, Work For It! Greg Hague originally started the STOP ZILLOW campaign that evolved into The Plan To Save Real Estate, which we crowd funded into Buyer Hunt; taking back ownership of our listings and the buyer leads they generate.  "People crack me up (and scare me wi...

By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 3
Hi Active Rainers,A while back we had written a post on how to improve your Google Ranking (or 5 Ways To Say "Get At Me Google!" + infographic) - and would have definitely featured Pinterest as a potential SEO-booster if a recent post by Debbie Gartner was published sooner! A must read.- Tim Clos...

By Fred Griffin, Licensed Florida Real Estate Broker
(Fred Griffin Real Estate)
Comments 6
     "Basically, I write a very high quality article (i.e. an epic post...generally 2,000 to 3000 words) and make it super helpful for the reader.  I optimize it for search.  Then, I create an amazing pin for pinterest (or at least I try to).       Then, I share it a bunch on Pinterest.  Then, ot...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 17
One of the biggest challenges that luxury real estate professional face when marketing new construction, whether it is a single-family residence or an entire master planned community is bridging the imagination gap. Most prospective buyers have difficulties envisioning the completed project and p...

By Ryan Huggins - Thousand Oaks, CA, Residential Real Estate and Investment Properties
Comments 4
I've long been a supporter of this Buyer Hunt project, even back when it was known as "Stop Zillow".  I'm looking forward to this going live and giving Zillow, and Redfin a run for their money.   Don't Dream Of A Great Career, Work For It!   Greg Hague originally started the STOP ZILL...

By Ajay Pandya, Realtor Ajay Pandya
(e-Merge Real Estate)
Comments 0
Sometimes we need to access our laptop remotely.We are at one place and our laptop is somewhere else.This is website/service that helps us with this.A re-post from Praful Thakkar.Useful Websites #11 Here is Useful Websites #11: I am in two mind today. Should it be remote access or...should it be ...

By Joan Cox, Denver Real Estate - Selling One Home at a Time
(Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373)
Comments 46
 The last time I was in Office Depot to purchase ink cartridges for my home printer, a clerk snagged me and explained this program.  You identify how often you buy cartridges, and they will automatically send them to you, and you receive a 10% discount.   How often do you buy ink?    Thinking it ...

By Praful Thakkar, Andover, MA: Andover Luxury Homes For Sale
(LAER Realty Partners)
Comments 4
Here is Useful Websites #11: I am in two mind today. Should it be remote access or...should it be free fax solution? Let me take care of the first one today.   ACCESS, SUPPORT AND MANAGE DEVICES ANYTIME, ANYWHERE. What does this site do? As the name Logs you ...

By Corinne Guest, Managing Broker, The Best in Buyer Representation
(Barrington Realty Company)
Comments 27
Exit IDX Broker.Even though I have used this company for a long, long, long time, it was time to move.Enter Showcase IDX.A lot of research and some prior experience with Showcase led me back to them. Honestly it was Showcase or stalemate. There was no other company in the running that would do wh...

By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices)
Comments 33
So what came first? The chicken or the egg? On behalf of those who believe the chicken came first we wonder where did the chicken come from?There has been an ongoing debate not just on Active Rain, but all over the Internet, how many words do you need to write to get the benefit of Search Engine ...

By David J. Caracausa, ABR, CRB, CRS, GRI, SRES, CRE
(The Premier Properties Group)
Comments 2
Technology, Strategy, and CostsIn this article, we will talk about some of the new high-tech ways to protect your construction site from theft or other types of capital loss. Outdoor job sites or construction projects left unattended can be a very costly mistake. With that in mind, we want to be ...

By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 0
 Staying connected to your homeowners (via Seller's Corner) pays off in 2018.How?Case in point: 304 Locust St, Pacific Grove, CA 93950- Listing Price (2014): $900,000 (via Redfin)- Listing Price (2018): $1,249,000 (via Oak Anchor Homes)- Property Value Increase: $349,000 in just 3 years.In a nuts...

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 0
Hi guys. I’m bringing something new to my fellow Keller Williams agents. I went to the Keller Williams Family Reunion and was really excited by one particular thing that I saw. I’ve been invited to be part of the labs for this particular piece, yet I haven’t gone yet. I haven’t gotten involved ye...

By Stephen Fells, Marketing, Technology, Fun and News!
Comments 0
AgencyLogic PowerSites include detailed statistics to answer, among other questions, how many people visit your single property Websites. Please follow these steps to access the data and reports – if you have additional questions give us a call on: (888) 201-5160 or email:

By Karen L. Pietsch, Cary Property Pros. Cary Property Pros Premier Real Estate
(Cary Property Pros - 4 Sale Realty, Inc.)
Comments 9
Microsoft Office Professional 2010 PLEASE NOTE! Microsoft Office Professional 2010 has a few quirks that I'd like to make you aware of, if you aren't aware of it yet. First off, let me say that I purchased this program about the middle of June, 2011 and I purchased it through eBay.  Yes, I got cr...

By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 2
 Staying connected to your homeowners (via Seller's Corner) pays off in 2018. How? Case in point: 125 32nd Ave SANTA CRUZ, CA 95062 - Listing Price (2015): $1,650,000 (via Redfin) - Listing Price (2018): $$2,288,888 (via Oak Anchor Homes) - Property Value Increase: $638,888 in just 3 years. In a ...

By Sarah Stevenot, Direct mail marketing expert in Los Angeles
(Farming Cards)
Comments 6
If you ask any real estate professional (or, really, a professional in almost any field) how to reach new clients, they will likely mention the internet. Getting on social media, designing an effective website, lead captures. As they should. The internet has proven itself as a great way to build ...

By InCom Web & e-Marketing Solutions, Marketing Coordinator
(InCom Real Estate Web & e-Marketing Solutions)
Comments 1
Google is now requiring HTTPS as a standard for all sites listed on its search engine. This is big news for any real estate company that is interested in improving their real estate SEO and real estate online marketing. If you are not using HTTPS, you should consider switching as soon as possible...