Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.

But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.

Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools


By Sam DeBord, Seattle Real Estate Broker
( -Coldwell Banker Danforth)
Comments 20
Many products I've blogged about require you to have your blog's RSS feed URL.  This is just the web address that is the distribution point of your blog's data--the "outbox" for your blog posts. With twitterfeed, feedburner, and many other syndication/RSS feed sites, you'll need to find this URL ...

By Mojo Selling Solutions, Mojo Dialer and Real Estate Lead Services
(Mojo Selling Solutions)
Comments 4
Mojo Voice is like having your own personal secretary! If you’re running a successful business, chances are you have not put all your marketing apples in one basket. In addition to prospecting for leads with outgoing phone calls, you likely have several other avenues to spread the word: brochure...

By Paul Weese, Steamboat Springs Broker and Outdoor Enthusiast
(Colorado Group Realty)
Comments 1
 Steamboat Springs weather is a common search term for our local area.  It beats out schools, hotels, hot springs and restaurants as terms searched.  Locals have several favorites.  We are always looking for when to plan time off, related to the sports we want to enjoy.  Out of town visitors use ...

By Alan May, Helping you find your way home.
(Coldwell Banker Residential)
Comments 15
I get a lot of strange emails, these days, that are suspicious.They seem to be targeting them more directly to Realtors.I get "dotloop" emails, I get "docusign" emails, and some that are just generic like this one you see to the left.It makes it seem as though they're copying me on a contract... ...

By Jim Paulson, Owner,Broker
(Progressive Realty (Boise Idaho)
Comments 13
Isn't it frustrating as a Realtor that as you drive around your community that your cell phone carrier drops signal or doesn't have data service in certain parts of your market?  I think I finally found the answer:  Google Fi.Why, because unlike every other carrier, it isn't just one carrier.  Wa...

By Michael Hellickson, Real Estate Speaker, Trainer, Coach
Comments 15
Which is the better CRM (Client Relationship Management) platform, Top Producer, or Wise Agent? We have tested both, and in fact have used Top Producer for over 15 years, and are now migrating over to Wise Agent for several reasons... 1. Wayyyy Cheaper! 2. The owner, Brandon Wise, seems VERY prog...

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 6
Old school SEO taught us to publish first and often. The goal was to create so much content that something was bound to stick, even if it was crap.Today, things have changed. Thank God.In order to rank on the search engines today, which still has MASSIVE value, in spite of the arguments had by so...

By Brivity Platform, Manage. Market. Communicate. Convert. Get leads
Comments 28
 We all know how great it is to find a system that really works – whether it’s your fitness routine, a task app on your smartphone or a filing system for important documents. When something works well and doesn’t take much time, you’ve hit upon a productivity sweet spot.Are you searching for that...

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
Comments 12
As real estate agents, you should be aware of big data and how it can impact your business. With so much information surrounding your leads, tracking patterns and identifying areas for improvement becomes critical to future success. There are however surprisingly numbers of real estate agents tha...

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 4
Nancy Golliday "To make the most out of Google Analytics, you need to understand and identify your key performance indicators (KPIs) and set them up as Goals."Right on target - and - re-blog! Google Analytics is a comprehensive platform that tracks and analyzes your website's traffic. But a lot o...

By Kathy Goldman, Social Media & Marketing for Real Estate
(REVA Online | SEO Boost For Real Estate, Social Media Marketing for Real Estate and Real Estate Blogging Expert)
Comments 4
Monday MusingsComing Out on TopComing Out on Top is not easy for small business. Problem solving, time management and communication are just a few of the major skills a Real Estate Agent MUST have and their clients depend on it.Managing the entire real estate process is time-consuming in itself. ...

By Ron McCord, Multi Family Specialist Orange County California
Comments 5
In last 6 months I left my Office 365 Exchange account looking to find a great Google/ Android Crmwhat I found after trying them all is they all lack something.Most do not allow me to use my Hangouts Dialer Most do not Sync fully with Google ContactsMany are Expensive and still lacking in feature...

By Robert Newman, Creating Enduring Online Marketing Results
(Inbound Real Estate Marketing L.L.C.)
Comments 7
How to use Active Rain for SEO| (From a guy that uses it effectively)  I've been on Active rain for seven months. One of the things I have noticed is even EXPERIENCED bloggers are not using Active Rain for backlinking as effectively as they could be and inexperienced bloggers don't seem to be usi...

By Nancy Golliday, Web Design for RE
Comments 33
Google Analytics is a comprehensive platform that tracks and analyzes your website's traffic. But a lot of folks find it intimidating and challenging to use. Understanding how to get some basic information from the Google Analytics platform can give you a pretty good insight into how your website...

By Sam Shueh, mba, cdpe, reopro, pe
( (408) 425-1601)
Comments 12
                                                                                    Sam Shueh                                                                                Realty One Group                                                                                Silicon Valley, CA Last week...

By David Farrell, Licensed NY State Real Estate Broker
(David V. Farrell Co.)
Comments 11
I’m writing about a new electrical outlet that would make the typical reader push the ‘next’ button.  But this product is the real deal and, I would be surprised if it weren’t found in most houses within the next few years.  In fact, if I were an electrician today, I’d bring a box of them with me...

By PropertyMinder Inc., Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 0
 by Andy CoffaroPropertyMinderMarketingAccording to a 2017 report complied by the analytics firm Flurry, U.S. mobile users are spending a whopping five hours per day on their mobile devices.With so many Americans glued to their mobile devices, there’s never been a better time to ensure your real ...

By Dick Greenberg, Northern Colorado Residential Real Estate
(New Paradigm Partners LLC)
Comments 53
I realize we're all trying to make a living here, and what we do is difficult and time-consuming, especially if we're doing it right. We never seem to have enough time to do many of the things we need to do, much less those things we'd like to do. And for a lot of us, photography falls into that ...

By Gary David Hall, Real Estate CRM Sales, GRI, e-PRO,RECS
Comments 4
Hey everybody! Just wanted to put it out again that I have joined as the VP of Customer Success and invite you to check it out if you have not already. I consider it to be the Real Estate CRM that is the most up and coming, and will eventually be one of the top two or three o...

By Tammy Emineth, Content Marketer, SEO Teacher, Website Fixer
(Personal SEO - Website SEO and Real Estate Marketing)
Comments 40
How to get the most out of your web designer, without being annoying ~ BY TIM EMINETHIf you have been in any kind of service business for a while you have run into the “difficult customer". You know the one you can’t make happy no matter how hard you try.Well, I want to try and give you the in’s ...