Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

 

By Randy Mitchelson, APR, First Impressions are made at First Click
(iPartnerMedia.com #goipm & Homeland Heroes Home Loans)
Comments 0
During Hurricane Irma, one of my clients in southwest Florida - SkyLink Data Centers - stood as a fortress amongst the falling trees, mangled signs and broken windows, power outages and loss of internet service. We have been helping them tell their story and share lessons learned so that business...

By Loreena and Michael Yeo, Real Estate Agents
(3:16 team REALTY ~ Locally-owned Frisco TX Real Estate Co.)
Comments 87
I work on my real estate website, Frisco TX Homes everyday. If I wasn't with clients or family, you can be sure I'm working on my website or some form of business marketing. Yes, some might think I need a life - however, working on my website or other work-related activities such as time spent on...

By Caitlin Thornburg, Executive VP of Sales & Marketing
(Zip Your Flyer)
Comments 27
When you get a listing, there are so many things to do! You must get it into the MLS, you have to write about the house, you need to take pictures, put up signs, get it syndicated online all over the place, make flyers, put it up on your website, get a virtual tour created, schedule open houses, ...

By Joshua Jarvis, Putting the REAL in Real Estate in Gwinnett County
(Virtual Properties - Atlanta Real Estate)
Comments 4
If you've been on activerain in the past you've seen a bunch of these kind of posts and while what I am going to tell you might be a bit of a repeat, it's 2017 and I still don't see anyone really doing any of this.  In fact, every week I routinely have to question real estate agents... "do you re...

By Thomas J. Nelson, Realtor,CRS,e-Pro, Co-Host of Mail-Right's: Real Estate Agent Podcast
(Big Block Realty 858.232.8722)
Comments 1
 Episode #111link to iTunes After years of experience at top companies (Yahoo and eBay), then building and selling two successful businesses (to companies like Zynga), Jon and Kelly set out to do it for a third time. Why? Serial entrepreneurship is a real thing, but they also realized they could ...

By Thomas J. Nelson, Realtor,CRS,e-Pro, Co-Host of Mail-Right's: Real Estate Agent Podcast
(Big Block Realty 858.232.8722)
Comments 0
  Episode #113 link to iTunes We have a really great show here with Courtney Brophy of Happy Turtle who was a champ and answered all our questions in great detail with some great insights, about using Facebook and we had a load of questions. Basically We talked all things Facebook with Courtney a...

By Lee Davenport, Learn With Lee Real Estate Coaching & Consulting
Comments 19
Originally shared at Inman Connect on the Road: Chicago as 3 Deal-Killers to Growing Your Business on InstagramAs Featured in Inman Chicagoland    Remember the days when you had to pay per line or character to most effectively market your listings and business?  In the heyday of print advertisin...

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 19
When creating content that will be valuable to your end user, you might want to know how to embed a Facebook Post on your website.What it is.An embed code allows for content from another source to appear on another website. It's a simple piece of code that when placed correctly, allows the conten...

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 7
Internal links should be a part of every content marketing strategy. Internal linking is an essential element in providing value to your website viewers, and for search engine optimization. When you know how to implement the use of internal links correctly, you can not only drive more traffic to ...

By Matthew DeFede, Specializing in Bergen & Essex County Real Estate
(Realty Executives Elite Homes)
Comments 1

By April @ Chime Technologies, We market for agents, build CRM and tools. Ask me!
(Chime)
Comments 1
Geographic farming is super-important when you’re trying to make a fresh impression in a new market...and we all know that life's a lot easier when your key farming tools are integrated with the rest of your system. That's why Chime has acquired GeographicFarm! GeographicFarm is full-service mark...

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 4
Lee Davenport "Giving people items of value (also known as lead magnets) with EACH connection that makes them glad to give you their contact information and hear from you again, eventually becoming either a client, fan, or both."Right on target - and - re-blog! Also featured on Inman News.   You ...

By Ryan Huggins - Thousand Oaks, CA, Residential Real Estate and Investment Properties
(www.HugginsHomes.com)
Comments 13
I have two sites I've hosted with #GoDaddy for many, many years.  I'm even one of their "Pro" customers as I manage my own company site (www.HugginsHomes.com) with them as well as up to five other sites with them. After the recent email server outage/delay I decided to move to Amazon Web Services...

By PropertyMinder Inc., Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 3
Howdy ActiveRainers,Quick question - how do “changes that would make homebuying less attractive” sound?* Yeah, not so pleasant. I know.Yesterday I came across this headline: “The California Association of Realtors says the Republican Tax Reform Plan will eliminate the incentive for people to buy ...

By Linda Itskovitz, All-in-one visual property marketing in 3D and VR
(Matterport)
Comments 12
“Open houses are only a couple of hours a week, but when you have Matterport virtual reality, we can be open 24 hours a day, 7 days a week, 365 days a year.” Gregg Lynn, Sotheby’s International Realty  Don’t fall behind the competition! 76% of survey real estate professionals from RE/MAX, Keller ...

By Kathy Goldman, Social Media & Marketing for Real Estate
(REVA Online | SEO Boost For Real Estate, Social Media Marketing for Real Estate and Real Estate Blogging Expert)
Comments 6
Real Estate Social Media is Like...A lot of people and businesses aren’t sure how social media works and why they should use it. Sometimes, it’s hard to understand the concept of Social Media Marketing and Blogging Stratgies. To picture it, imagine it like this. . . Real Estate Social media is li...

By Home Value Leads
Comments 0
This article was originally published on the Home Value Leads blog.AR...VR... As a real estate agent, you may have heard about or read tons about these two technologies. They may seem like science fiction, but as you can already tell, they are starting to take over a number of industries by storm...

By CJ Hays, Reputation Marketing & Websites for Realtors
(Agent Reputation)
Comments 29
I was reading posts in the Lab Coat Agents Facebook group and came across a discussion about real estate website designers. One company had mentioned their sites were WordPress which is a good thing. So, if I buy their website, and if I was already familiar with WordPress, then I would assume the...

By CJ Hays, Reputation Marketing & Websites for Realtors
(Agent Reputation)
Comments 8
Most people who know me, know that I believe YouTube needs to be a "best freind" for the online marketing of Realtors. YouTube is owned by Google and Google wants to deliver video search results.I do need to address an issue I am running across with some of my new clients and prospects. They don'...

By Kathy Goldman, Social Media & Marketing for Real Estate
(REVA Online | SEO Boost For Real Estate, Social Media Marketing for Real Estate and Real Estate Blogging Expert)
Comments 13
Successful Video MarketingWell, are you a Successful Video Marketing Agent? Here we are...It's Friday. Been outta town last week playing cowgirl . Oh, And I visited my parents too! And last week was overwhelming. You guys keep me hopping!Today I thought we would delve into the wide-wide world of ...