Real Estate Technology & Tools

Who do you typically turn to first when considering the purchase of a new piece of technology for your real estate business? If you're like a lot of agents, you'll pick the brains of other agents to find out what works and what's not worth your money.


But the choices – there are so many of them! When you find yourself feeling overwhelmed, grab a cup of coffee and dig into the following pages. Let your colleagues walk you through those choices and help you decide on how and where to spend your money.


Feel free to check back daily because we add hundreds of new posts every day. This is the place to find everything an agent needs to know about tech and tools to help you run a lean, mean real estate machine.

Trending blogs on Real Estate Technology & Tools

 

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 8
 Isn't Aerial Photography dangerous and illegal? Great question! Commerically operating an aerial drone, such as the DJI Phantom 4 Pro that is part of our fleet, to take aerial photos and videos is not illegal PROVIDING the drone pilot in command has an FAA Part 107 Remote Pilots license or other...

By Rebecca Gaujot, Lewisburg WV, the go to agent for all real estate
(RE/MAX Vision Quest)
Comments 25
 Rob Atha of Elevated Media has filmed videos of two of my properties. I do believe that using video as an Internet Marketing tool helps sell real estate. I have created my own videos but find Rob's professional videography is really so much better. Rob offers a one of a kind cinematic experience...

By Karen Butler, Destin/Fort Walton Relocation Specialist
(RE/MAX Coastal Properties)
Comments 6
Okay so drones are the latest and greatest... or are they. I guess if you are listing Million dollar homes, or homes on a golf course or lake, then that would be great to feature. The openness of the landscapes, large sprawling estates, and huge McMansions. But drones aren't for every home. Ha! t...

By Jeff Rickert, Realtor, RSPS - Poconos - The Jeff Rickert Team
(RE/MAX Property Specialists)
Comments 2
Drone Marketing Has Hit The East Coast & The Poconos   Below are video pics of Arrowhead Lake in the Poconos     Arrowhead Lake You will find the community in Pocono Lake Pa 18347, also know as the Poconos. This is a gated community adjacent to State Game Lands. A Gold Star Pocono Vacation Commun...

By Bryan Robertson, Broker, Author, Speaker
(Intero Real Estate)
Comments 12
There's a lot of buzz on drone video and how to use it.  Most of the videos seen making the rounds are focused on large properties with plenty of space to fly around.  While it's fun and impressive to take an aerial video of a large estate, there is so much more you can do that applies even to th...

By Kyle Reyes
(The Silent Partner Marketing)
Comments 7
Erick called me two weeks ago. You don't know him, but you should. He's one of the quiet giants out there helping take over the world with drones. So, I'm hoping you'll give me access to the video," he said. "You know - THE video. He was talking about the piece that brought one of our clients int...
The strange aircraft hovers outside your front door, floating twenty feet off the ground with the buzz of a lawnmower engine.  It’s camera eye whirls toward you and registers what it sees for a moment before speeding up and moving on down the street.  What was that thing?  A super hi-tech model ...

By Mark Pires, Creative Marketing & Personal Aerial Photography
(Coldwell Banker Previews International)
Comments 8
I wake up every day the same way, I think to myself, "what can I do differently today to sell my clients properties? What outside the box idea can I come up with to get more eyes on my listings today to make a deal for my sellers?"   I believe my new added value service of providing Aerial Drone ...

By Mojo Selling Solutions, Mojo Dialer and Real Estate Lead Services
(Mojo Selling Solutions)
Comments 0
 Real Geeks Mojo Dialer integrationWe’ve made it pretty clear that we’re focusing on integrating Mojo with the top CRM platforms, and we’ve delivered! Recently, we finished our integration with the folks at Real Geeks and we’re excited to tell you about it.Their team reached out to us last year b...

By Janet Murray, Realtor Weymouth MA & South Shore Home Sales
(Preferred Properties Realty)
Comments 0
  Can I Have Your Attention Please...!    Costantino Realty Group was thrilled to SHOWCASE Betsy Tretheway, renowned national speaker, coach, and founder of Cirque Du Sales Training, at our office in Weymouth on Thursday evening, June 22nd.   Cirque Du Sales is a real estate training and coaching...

By Jeanne Dufort, Madison and Lake Oconee GA
(Coldwell Banker Lake Country)
Comments 133
Posting this from New Orleans, where I'm attending my first National Association of Realtors national convention. One of the highlights of today was a seminar on the use of drones for aerial photography for real estate use. We had two industry experts with the best intel available - the good new...

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 2
We use a table of contents purely to increase the user experience. When a website visitor is reading text, it can be boring and annoying to scroll through to find what they are looking for. A table of contents allows the visitor to click an item and immediately shoot down the page to what they wa...

By Nick and Cindy Davis, CRS,CLHMS,ABR,GRI,CIAS,ALHS,e-PRO,CDPE,SFR
(RE/MAX Premier Group)
Comments 0
Until just recently, if you wanted an extensive home security system, you not only were required to contend with exorbitant installation fees, but you also had to pay a monthly installment or fee.  See how here 4 all-in-one home security systems for your smart home

By Shawn Cunningham, Don't Gamble with Your Las Vegas Referrals!
(RE/MAX Advantage)
Comments 0
I've come to find that stats can really help you position yourself as an expert in the market. Being able to back up what you're saying with hard data can help you gain credibility and really be the one who people look to in the community. As a part of the GLVAR (Great Las Vegas Association of RE...

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
(Zurple)
Comments 1
With such a competitive market place for real estate agents, how do you stand out? Zurple has you covered. We put together 5 FREE lead closing tools for you to help you book appointments and close deals. The tools can be found here. 

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 0
In Facebook, you can now compare your ad set strategies with Facebook Ad Split Testing. You can now test 2-3 ad sets with different delivery strategies to see which gives you the best Lead generation results.[ Play Tutorial Video Below] How to do a Facebook Ad Split Test Choose your Variable How ...

By SmartZip Analytics, SmartZip
(SmartZip)
Comments 8
Telemarketers. Virtual assistants. Lead scrubbers. There are many terms used to describe “inside sales agents,” an industry role that has taken off over the last few years. But few of these descriptors fully encapsulate the role of an inside sales agent (ISA), which is to:  Respond to inbound cal...

By Lori Ballen, Digital Marketing Strategist
(Keller Williams Las Vegas)
Comments 7
INTRODUCTION | HOW TO HIRE AN SEO FOR YOUR REAL ESTATE WEBSITEYour website may be beautiful, but if it's not generating and capturing leads, it's not functional. In fact, you may be downright invisible to prospects. It may be time to hire an SEO, a Search Engine Optimizer, who can give your websi...

By Nick and Cindy Davis, CRS,CLHMS,ABR,GRI,CIAS,ALHS,e-PRO,CDPE,SFR
(RE/MAX Premier Group)
Comments 0
More marketers are turning to a technology referred to as ringless voicemail, which allows users to connect directly to a person’s voice mailbox without their phone ringing. See details here FCC Evaluates Utilization of Ringless Voicemail

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
(Zurple)
Comments 0
Continuing real estate agent success is what Zurple is all about. In that interest, we created A Seller’s Guide to Home Improvement for you, the Active Rain audience. This lead closing infographic will help you:  Stay top-of-mind with your seller leads Stand out from your competition Help your se...