Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 27
 FROM AARGH! TO AAH!Luxury real estate marketing professionals who work with or own an independent real estate firm have a tremendous advantage over the national brands if they are willing to be nimble and quick.  However, it is necessary to demonstrate this strategic differentiator, consistently...

By Dick Greenberg, Northern Colorado Residential Real Estate
(New Paradigm Partners LLC)
Comments 34
One of the main points of our "value proposition" is that we never use the phrase "value proposition" - either verbally, in written marketing materials, or even in our thoughts. We're making a special exception for this post, obviously. Let me explain. Back when we were working for Big Box Realty...

By BILL CHERRY, Broker & Wealth Coach
(Bill Cherry, Realtor)
Comments 10
There is an English muffin that has been around for decades.  The brand name is Thomas, although it is actually made by a bakery that makes many products.  Its name is Bimbo.  The world acknowledges that Thomas invented the English muffin.  Over the years, many other bakeries have marketed their ...

By PropertyMinder Inc., Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 3
by Andy CoffaroYou’ve probably heard about or have fiddled to some degree with Facebook ads. Others of you may have steered clear until now. In either scenario, now’s a good time to review what Facebook ads are and how they can help your real estate business increase listings, sell more homes, an...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 9
Continued to Stretch Yourself to Be the Best“Good, better, best, never let it rest till your good is betterand your better is the best.”Unknown author   As I see it . . . . . . .Continue to stretch yourself to be the best The place to improve your world is first in your thinking . . . . and than ...

By Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher
(Feng Shui Manhattan Long Island)
Comments 4
Lately, I’ve been receiving multiple calls to provide Feng Shui Consultations with the purpose of selling homes. So getting right to it, here are five tips to help the process of selling move along.   TIP #1:Pay close attention to the initial impressions you receive upon approaching the house. St...

By Joan Cox, Denver Real Estate - Selling One Home at a Time
(Metro Brokers - House to Home, Inc. - Denver Real Estate - 720-231-6373)
Comments 29
 Being a REALTOR®, some of our business is divorce.  Some actually specialize in divorce cases, and glad most of my business is regular sales.      Going on the listing appointment when there is divorce that is imminent can be tense, especially if both are sitting at the kitchen table.   You have...

By Nick & Trudy Vandekar, 610-203-4543, Tredyffrin Easttown Realtors, Philly Main Line
(Long & Foster Real Estate Inc 610-225-7400)
Comments 0
Why should I choose you? Recently I was asked by my manager to help her out with some training she was doing with agents. She knows I use a lot of video and asked me to film each agent in her class respond to a sellers final question after a listing presentation: I am interviewing three agents, p...

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 8
Margaret Rome, Baltimore Maryland "Walking away from a listing is always my option.  I don't do business with people I don't like or respect."Right on target - and - re-blog!   After 2 decades in Real Estate, the majority of clients come  from referral and repeat business. I limit the amount of l...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale
(Keller Williams 414-525-0563)
Comments 15
    We are big believers in putting money ....AND effort where your heart is....and while it is time consuming and energy is rewarding in more ways than any paycheck or other kind of recognition one can ever receive.   (This has meant less "rain time" sometimes and will for a while....

By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Berkshire Hathaway HomeServices PenFed Realty, Your Clarksville Real Estate Professional)
Comments 13
A Well Planned Meeting Is Remembered One thing about meetings is that they need to be necessary to have them. Don't call a meeting simply for the sake of having a meeting. Make sure the meeting has a purpose and the purpose is addressed and covered in the meeting. Don't waste people's time unnece...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 0
Too often, middle-aged men and women in Fort Myers homes lose their libidos. No worries, it is all part of the natural aging process. Fortunately, there are some techniques to help turn that around. For starters green vegetables, various fruit selections, and almonds are known to increase drives ...

By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 27
Today there are many changes buyout and consolidations in real estate.  Any change involves uncertainty and in some cases fear.  Good communication is a large part of managing change.Recently I met leaders of a Westchester County New York company. The employees felt that there were a lot of chang...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 0
Looking to spice up your Melbourne / Space Coast home, or maybe for an ideal housewarming gift? Try buying candles should be made from natural based ingredients that don't release toxins as they burn. Aromatherapy soy candles made from soybean wax are a popular option, as these are considered bet...

By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 43
We can’t seem to find anyone who really wants to put in the effort. How many times have you heard that or maybe said that yourself?   I recently heard the statement from a broker that it is like chasing cats.  Or you may have heard, “Unless I tell them what to do nothing gets done. I can’t trust ...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 0
Since getting married, Ted’s new wife was trying desperately to relocate from his small Fort Lauderdale residence to a nicer Boca Raton home. That way, they could both be closer to work. Since the move, Ted’s office is no more than a hop, skip and a jump from his residence. In fact, he gets to sl...

By Kevin Mackessy, Dedicated. Qualified. Local.
(Blue Olive Properties, LLC)
Comments 1
                In keeping up with the creed of continued learning with your industry, we recommend always flexing your creative muscles as well.  This is no distant concept reserved for artists, anyone in any business setting should dedicate time to this.  In Highlands Ranch property management,...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 0
Ellen loves spending time with just her puppy in her comfy Fort Myers home. That’s when she gets to catch up on her reading. Most recently, Ellen checked out Scar Tissue: The story of Anthony Keidis, frontman of the decades’ old rock group, Red Hot Chili Peppers. In the biography, the man remembe...

By Lee Davenport, Learn With Lee Real Estate Coaching & Consulting
Comments 1
As Featured in REMonline.Excerpt from Profit with Your Personality (or Audio Book).   "Warm weather rocks!" Warm versus cold weather.  Some people naturally flourish in one climate over the other.  Case in point: I have a friend that is invigorated by the numbing cold of a northern, icy winter.  ...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 7
 Procrastination Makes Things Harder    “Procrastination makes easy things hard, harder.”Mason Cooley 1927 – 2002, American Writer, Literary Academic, Aphorisms   As I see it . . . . . . .Procrastination makes things harder There is no good reason for procrastination . . . .  In the long run, pro...