Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Beth Atalay, Cam Realty of Clermont FL
(Cam Realty and Property Management)
Comments 43
What They Won’t Teach You in Real Estate SchoolsIf you meet all the requirements, the first step to becoming a real estate agent is to attend a pre-licensing course. Please note that licensing requirements may be different for each state so be sure to check your state’s commission.Regardless of w...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale
(Keller Williams 414-525-0563)
Comments 46
  Time was....and sometimes still is....when couples proclaimed that  they "didn't need that piece of paper" (marriage license) to prove to the world that they were a couple. They could function as what society would call a "family" with a Mom..a Dad and wedding rings necessary to b...

By Terry Records
(Records Results!Real Estate)
Comments 3
 As a Southwest Florida Realtor, I'm regularly asked questions about the loan process when buying a house. And it makes perfect sense. FICO scores, APRs, collateralized loans. These aren't necessarily terms that regular people come across every day. Even if you're familiar with some of these, the...

By Anna Banana Kruchten CRS,CRB, Arizona's Top Banana of Real Estate!
(Phoenix Property Shoppe)
Comments 41
 It's all about Balance and Staying Calm Years ago I was involved in an intensive leadership course that went on for weeks. One of my favorite experiences was the High Ropes Course.  It scared  the living bajeebers out of me! They roped us up and then one by one we had to lean over a cliff - kind...

By Joseph Zingales
(Berkshire Hathaway HomeServices)
Comments 0
When it comes to leasing real estate, it is important to know the basics about the different types of leases available. Leases vary from situation to situation depending on the type of real estate that is up for lease. A lease for a housing unit could be very different from that utilized for offi...

By Julie A. Black, CLHMS, CRS, GRI, Realtor, Broker
(KAUAI DREAMS REALTY Kauai Real Property Specialist)
Comments 0
Clean up your Kauai home, clean up your life and sell your Kauai Home  while keeping our island of Kauai clean.De-cluttering, cleaning and staging your Kauai home are the recommendations from most professionals if you are planning to sell your home. A clean, light and airy home will not only give...

By Kathy Streib, Home Stager - Palm Beach County,FL -561-914-6224
(Room Service Home Staging)
Comments 7
I love this post by Lou Ludwig. When you can make people feel like they have 100% of your attention, you're already on the road to success. Whether it's in your business life or personal one, make those you interact with feel like they are important enough to have your undivided attention.  Makin...

By Dana (Lerner) Sparks
(Maximum One Realty - Managing Broker)
Comments 0
When you have a little "down" time as a real estate agent - i.e. you are not currently working with a lot of clients - there are many things you may still do to be productive in your real estate career. Watch the video for some ideas! Letter to Send to Past Sellers Letter to Send to Past Buyers T...

By Will Hamm, "Where There's a Will, There's a Way!"
(Hamm Homes)
Comments 5
 I have a Real Estate Coach with the Tom Ferry group.  Catherine Ferrell, keeps me on track with my goals and figures and she comes up with some great suggestions for building more business for me.  Grant I have some things that I have done over the years and some things I pick up from our market...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 3
Another one as Lou saw it.....   “A man can have success at almost anything.For which he has unlimited enthusiasm.”Charles M. Schwab 1862 - 1939, American Steel Magnate   The Person With . . . . Unlimited Enthusiasm   “A man can success at almost anything. For which he has unlimited enthusiasm.” ...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 53
It is important that the Active Rain community does not become an echo chamber, where we all agree and repeat the same thoughts and ideas.  We cannot grow or expand that way.  The video clip above (from Monty Python's film, Life of Brian) brilliantly illustrates the echo chamber principle. An ech...

By Anna Banana Kruchten CRS,CRB, Arizona's Top Banana of Real Estate!
(Phoenix Property Shoppe)
Comments 46
 It's as Simple as Re-Framing Your Atti-Tude! Over the weekend I had lunch with a friend that I've known for many years. She's a successful and upbeat kind of gal and lots of fun to be around. She was troubled about something and wanted to run it by me to get my thoughts - which we've done for ea...

By Laura Cerrano, Certified Feng Shui Expert, Speaker & Researcher
(Feng Shui Manhattan Long Island)
Comments 3
As the "go-to" Feng Shui Expert for, this is my sixth article and a seventh is underway. This particular article focuses on details in how to decorate your bedroom with easy to follow feng shui tips that combine scientific, practical, and spiritual approaches. Link to the article is...

By J Perrin Cornell, Broker, ABR, VAMRES
(Century 21 Exclusively, Wenatchee, WA)
Comments 0
Who knows and frankly who cares?My point is we seem to all get caught up about will it be a good year or if a bad year what to do? I guess there is some benefit in that. But, frankly, just relax and go with the flow. No matter if the market is good, bad or indifferent there will ALWAYS be people ...

By Dorie Dillard, Serving Buyers & Sellers in NW Austin Real Estate
(Coldwell Banker United Realtors® ~ 512.346.1799)
Comments 12
It takes a certain skill-set and mind-set to come up with a winning formula and this post is a succinct summary of the principles of a good brand. I’m still surprised the AR gods didn’t flag this post with a gold star….certainly a very worthy featured post.   We are constantly asked by luxury rea...

By Carol Williams, "Customized Mentoring & Marketing Services"
(U.S.: I specialize in helping agents who have been in the business 2 years or less create a thriving business.)
Comments 21
"Improving efficiency on the farm is not only a risk reduction strategy, it's a profitability strategy."-Bill CasadyLast week I did a Word Wednesday post on Layering, which was a re-run of a post I made last year.  This Branche's post was a follow-up post to the Layering post last year so I am do...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 14
Using humor to express one's brand personality can be an effective way to stand out and be remembered.  This afternoon, when we visited Carpinteria Wine, we discovered the "A Proper Claret" brand of wine. The British coined the word "Claret" when referring to French Bordeaux wines. The use of wor...

By Janelle Johnson, Improve business reputation & customer experience
Comments 42
Purchasing your own home is many people’s ultimate dream. And that dream once started with the dreamer asking friends and  family for a referral to a trusted realtor. But nowadays, it’s more typical for that search for a realtor to start online, and first thing most searchers are looking at onlin...

By Zurple Marketing Team, Zurple, Client Generation Software for Agents
Comments 0
This will always be one of those never ending debates. The real estate agents that think you SHOULD drive your clients around are just as plentiful as the agents that think you SHOULD NOT. For the record, Zurple does not have an official stance on this question. However, today we are going to loo...

By Roy Kelley, Roy and Dolores Kelley Photographs
(Realty Group Referrals)
Comments 9
“The key to successful leadership today is influence, not authority.” —Kenneth Blanchard Many great individual performers are rightfully promoted to manager or team leader. But you need to understand that there is a difference between being a great performer and leading a team of great performers...