Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Lottie Kendall, Serving San Mateo County and San Francisco
(Today | Sotheby's International Realty)
Comments 47
Many of us have read the books by Stephen Covey, "Seven Habits of Highly Effective People" and "The 8th Habit." Those books first introduced to me the concept of "sharpening the saw" and why that is essential. If we don't take care of ourselves, if we don't replenish ourselves, we can't help othe...

By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 15
 by Andy CoffaroPropertyMinderMarketing We like to think we’re pretty sound when it comes to marketing here at PropertyMinder.We’re especially confident in our ability to provide you with entertaining, enlightening, and educational infographics.Why do we believe this? Because you’ve told us so vi...

By Mary Yonkers, Erie/PA Real Estate Instructor
(Alan Kells School of Real Estate/Howard Hanna Real Estate)
Comments 11
Even though you might be very busy, you need to read this post. Hi ActiveRainers, Happy Friday! I know we’ve previously posted the content below, but sometimes an infographic can communicate ideas in distinctly concise and powerful ways that plain text just can’t. Thus, I took the time to create ...

By Lee Davenport, Learn With Lee Real Estate Coaching & Consulting
Comments 1
 As featured on RealtorMag. I love a good challenge that helps me to work smarter in my business.  How about you?  Well, I am challenging you for the New Year to go beyond "going for broke" and "go for unbroke".  No more "feast or famine".  Stop involuntary income rollercoaster rides.  Make 2018 ...

By Sally K. & David L. Hanson, WI Realtors - Luxury - Divorce - Short Sale
(Keller Williams 414-525-0563)
Comments 16
    Hanson Claus is making his rounds in the next week or two....the last of the boxes to UPS....and now for the peoplewho help us locally with our business...appropriately, the Sweethearts at 1st Service Title have a sweet tooth....and we delivered a cupcake wreath to thank them for all they do....

By Brivity Platform, Manage. Market. Communicate. Convert. Get leads
Comments 87
As a realtor, listings are your bread and butter. Whether a listing presentation succeeds in convincing sellers to list, is about your ability to present yourself better than the competition. However, it typically starts with the ability to overcome seller objections (to listing the property, to ...

By Ginger Harper, Your Southport~Oak Island Agent~Brunswick County!
(Coldwell Banker Sea Coast Advantage)
Comments 1
    Far too many times with an ear to the marketplace...if it is your own....or you are on an internet hear/read that an agent just got a listing that that special area of, short  sale, commercial, relocation, vacant land, new construction, agricultura...

By Debbie Reynolds, Your Dedicated Clarksville TN Real Estate Agent
(Platinum Properties)
Comments 5
This is an interesting read. Do you see yourself in the mix?   We are constantly asked by luxury real estate marketing professionals and others: " What is a Brand Identity/Strategy?" Here are our six principles for creating a brand identity/ strategy.   A Brand Defies Convention A Brand Has Defin...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 0
Have you been thinking of putting an air purifier in your Fort Lauderdale home? Doing so can be a wise decision. Since there are so many home air purifiers to choose from, it is wise to perform a little homework. Read blogs and customer reviews, as well as speak to sales reps. What might be ideal...

By Larry Atkins
(State Wide Realty Co.)
Comments 0
How to Handle Distractions: State Wide Realty Weighs InIt never fails you get up, get dressed and have your to-do list ready to be completed for the day just for that unannounced distraction to insert itself into the mix. While some distractions are unavoidable it is important to realize those th...

By Pearl Ahlquist-Ruby, Real Estate Consultant.
(RealtyWorld-American River Properties)
Comments 2
         What is the Cost of Waiting Until Next Year to Buy? We recently shared that over the course of the last 12 months, home prices have appreciated by 7.0%. Over the same amount of time, interest rates have remained historically low which has allowed many buyers to enter the market. As a se...

By Pearl Ahlquist-Ruby, Real Estate Consultant.
(RealtyWorld-American River Properties)
Comments 0
         Should Boomers Buy or Rent after Selling? In a recent CNBC article, it was reported that many baby boomers are selling their current homes and moving into rentals, rather than purchasing another home. “Between 2009 and 2015, the number of renters aged 55 or above rose 28 percent, while ...

By Corey Martin, Real Estate and Management Solutions
(Martin Presence Group)
Comments 6
It’s beginning to look a lot like Christmas everywhere you go, and your rental properties are no exception. Since your properties survived Thanksgiving, now would be a good time to ensure they survive Christmas as well.First, start with a safety check of each of your rentals. Check gas lines, ext...

By Joseph Domino 480-390-6011, Real Estate Made Easy
Comments 0
Showing occupied homes requires some additional planning and scheduling on behalf of the agent(s) involved. Despite the fact, the sellers want to make their homes available for easy showing it is not always possible to accommodate showing on short notice or during a busy time.Agents wishing to sc...

(RE/MAX Premier Group)
Comments 2
Is the expense of furniture causing you to talk about if a dinner table is a “want” or possibly a “need”? Don’t worry! There are several alternatives for you to furnish your nest without breaking the bank. Here are a few great places to start.   6 Places to discover Furniture You Never Considered...

By Shon Kokoszka, Coaching and Training to increase your income
(ICON Coaching)
Comments 2
In every market, buyers will offer objections at some point during the appointment. Even in a seller’s market, the fear of making the wrong decision, spending too much money and just moving forward can be intimidating for some buyers.   As a professional real estate agent, it’s important to reali...

By Craig Proctor, Craig Proctor
(Craig Proctor Productions)
Comments 3
All of us have faced commission objections during a listing presentation, and this is a real Achilles’ Heel for our industry. Cutting commission is the only tool many average agents have to resort to when they run up against prospect objections. The overarching sentiment I want you to understand ...

By Coach Patti Kouri
(Accelerated Performance Coaching)
Comments 5
Is there anyone who hasn't had to deal with a seller with an unrealistic price in mind? It's human nature – we want the most we can get for our home and we hold on to the best price we've ever heard. It doesn't matter that the market has changed, it doesn't matter that property values are down, a...

By Donald Payne
(Vision Realty)
Comments 13
There is a lot of news going around about the real estate predictions for next year. As 2017 winds down, many of us real estate agents are looking towards the next year to be a very lucrative one. Rates are still reasonably low and many markets across the US are exploding. There's a lot of major ...

By PropertyMinder (AccelerAgent), Modern Tools for the Modern Agent
(PropertyMinder, Inc.)
Comments 4
Hi ActiveRainers,I understand most of you don't prefer (or need) to rely on "scripted" content when it comes to verbal communication. However - it never hurts to brush up on conversation starters and/or navigation advice, right?The infographic below is a follow-up to our original post entitled Mo...