Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Jo-Anne Smith
(Your Choice Realty Corporation, Brokerage)
Comments 120
35 Writing Tips to Help Your Blog Rise to the Top in 2010!As an ambassador for Active Rain, I'm committed to helping members write posts that are more effective in capturing new business. Many real estate agents and business owners avoid starting a blog for their business, primarily because they ...

By Jed Carlson, CEO. Entrepreneur. Dad.
Comments 33
In real estate, ‘local’ is everything. You can be a complete expert in all facets of transactions, contracts, and financing, but if you don’t actually know your local area, none of that matters. And I don’t speak about this from my own experience. Rather, it’s the experience of over 40,000 real e...

By Jed Carlson, CEO. Entrepreneur. Dad.
Comments 20
As a busy real estate agent, you’re looking for ways to grow your business. Aside from making a carbon copy of yourself or finding a time machine, there is a way to help you do more in less time: automate. Marketing automation, also known as programmatic marketing, is the process of taking a mark...

By Russ Ravary ~ Metro Detroit Realtor call (248) 310-6239, Michigan homes for sale ~
(Keller Williams Commerce)
Comments 45
Does it work?  Should I offer a bonus to sell my home?  Everybody wants to sell their home for top dollar and to sell their home quickly.  So would a small bonus to a real estate agent entice them to sell your home for you quicker.  Or would offering a bonus to the home buyer work better.  Let's ...

By Grant Schneider, Your Coach Helping You Create Successful Outcomes
(Performance Development Strategies)
Comments 59
Many times people do not achieve theirs goals or change their bad behavior because they are paralyzed by fear. This is one serious condition that will call business owners and real estate agents to fail to move forward. Cars change, technology changes, and business practices change. What you did ...

By Anna Banana Kruchten, CRS, Arizona's Top Banana of Real Estate!
(Phoenix Property Shoppe)
Comments 77
 I 'joined' LinkedIn in 2007. Not sure if that means anything as I honestly didn't  know what to do with the platform. Well, let me clarify that a bit more. I did 'kind of know' what to do, I just didn't do it all that well as I've been busy on other platforms. Now I know there are some ActiveRai...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 9
You Make a Difference “What you do makes a difference and you have to decide what kind of difference you want to make .” Jane Goodall, British Primatologist, ethologist, and Anthropologist   As I see it . . . . . . .You make a difference You have the potential to make . . . . a positive differenc...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 22
Part 3We often hear that a goal of top real estate agents is to earn the trust of their clients so they become “clients for life”. These agents are in it to win it, the inner game of real estate that is! They have a mindset for professional longevity that can only be powered by passion and the jo...

By Pat Hiban, Billion Dollar Agent
(Pat Hiban Interviews Real Estate Rockstars and Founder of Rebus University)
Comments 12
Are you trying to sell more houses with Twitter and not having much success? Well, don’t feel too bad about it. Most agents who attempt to use Twitter as a business-boosting tool fail to find new clients. Despite this fact, Twitter real estate marketing isn’t hard to master.If you use the right T...

By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices)
Comments 15
If it looks too easy think again: going back and correcting mistakes in blog posts written nine years ago is not as easy as it looks. It takes time and effort!Just as a background when I joined Active Rain, I had no idea what I was doing. I could compare how I learned to blog to the way most peop...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 6
Believe It . . . . See It . . . . Achieve It “You have to believe it . . . . before you can see it . . . . and you have see it to achieve it.” Lou Ludwig Sales and Management Consultant,Success Coach, Speaker, Trainer and Author  As I see it . . . . . . .Believe it . . . . see it . . . . achieve ...

By Tony and Suzanne Marriott, Associate Brokers, Serving Scottsdale, Phoenix and Maricopa County AZ
(Haven Express @ Keller Williams Arizona Realty)
Comments 6
Grant Schneider "A good leader is effective and effectiveness means understanding the situation, the team, and the desired results."Right on target - and - re-blog! Do you know a good leader when you see one? Choosing leaders for your real estate teams is the first step to creating a high perform...

By Kathy Goldman, Social Media & Marketing for Real Estate
(REVA Online | SEO Boost For Real Estate, Social Media Marketing for Real Estate and Real Estate Blogging Expert)
Comments 22
Write Consistently, Right? Post social information on a consistent basis.  So why is that so important, you ask? Well, the main thing is that you will never get leads if people rarely see you online. If they have to track you down to find the last post you made or the last blog you wrote, you jus...

By Mike Young, FHA 203k Consultant 707-812-7668
(, covering California & most other states)
Comments 0
All of my brand new appliances were stolen from my new house.What can I do? Pretty cut and dry actually.This is a police matter possibly. Lets find out more. If it was stolen it becomes a police issue, be sure to file a police report. Then an insurance issue. But who's insurance issue is it? When...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 4
Where Do You Want Your Career Path to Lead You? “Focus on where you want your career path to lead you . . .  .  Not where you were yesterday. . . . or were you are today. . . . focus forward.” Lou Ludwig Sales and Management Consultant, Success Tips, Speaker, Trainer and Self-Help   As I see it ....

By Jeff Dowler, The Southern California Relocation Dude - Carlsbad
(Solutions Real Estate )
Comments 52
Happy Unbirthday Birthday Cards Went out in the Mail As another way of staying in touch, I just mailed out a bunch of Happy Unbirthday Birthday Cards to current and past clients, in addition to the other cards (Thanksgiving, Holiday, closing anniversary) I send. While I have some clients’ birthda...

By Dana (Lerner) Sparks
(Maximum One Realty - Managing Broker)
Comments 1
What happened to the Survey Provision in the Georgia Association of Realtors (GAR) contract? Was it ever in the RE Forms Contract? Should a Buyer get a survey of a property? How does the agent protects the Buyer if anything unacceptable shows up in a survey? Watch the Video to find out!

By Mary Jo Quay
(Remax Advisors )
Comments 3
The phone rang on a Saturday morning, “I don’t know if you remember me, you sold me a house a long time ago, and I need to talk to you urgently.” I remembered him and his wife, we had talked a few years ago about selling, but they decided to stay. Their faces were tense, and his voice was very so...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 0
Every day, thousands of Weston homeowners are trying to diet. Many have discovered the Dukan Diet from France. According to English media on the other side of the Atlantic, Kate Middleton, the wife of Prince William of Wales, was using the Dukan Diet before her royal wedding. The papers claim tha...

By Rei Mesa
(Berkshire Hathaway HomeServices Florida Realty)
Comments 1
A Coral Gables homeowner doesn’t even need to leave the sofa to shed a few pounds. All you need is the right tricks. The first tip to lose belly fat fast for men and women is to keep moving while in front of the TV. Pull out a jump rope and exercise consistently for a couple of minutes at a time,...