Real Estate Best Practices

Coaches, books, classes and seminars aim to capture real estate agents dollars with promises to teach them any number of ways to improve their business. From sales skills to how to close more deals to how to win with expireds (expired listings) and more, everyone has something to teach you.

There's nothing wrong with continuing education, whether it's keeping on top of new laws and regulations or learning how to be more productive. But before you spend an arm and a leg on any of those things, pull up a chair, put on your glasses and peruse the pages in this section of ActiveRain.

It is only here that you can tap into the world's largest online real estate community and actively engage with your peers. Find out what works and what doesn't from those that actually put into practice what others merely teach. Read how-to articles, advice on designations, certifications and continuing education classes. You never know where you will find the inspiration to take your business to the next level. So, pull up a chair and dig in!

Trending blogs on Real Estate Best Practices


By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 12
A Lack of Knowledge is Lethal“Learning is not compulsory . . . . neither is survival.” Dr. W. Edwards Deming 1900 - 1993, American Statistician,Professor, Consultant, Author, Lecturer, Consultant    As I see it. . . . . . . .A lack of knowledge is lethal Moving into future without learning new sk...

By Donna & Larry Johnson, Chester & Delaware County
(Keller Williams Real Estate)
Comments 8
  AGENT BENEFITS (Phone conversion)   So what is the benefit for a potential buyer to take the time and schedule an appointment with you?   “Would you see value in viewing pictures of the inside of all the homes that fit your search criteria, rather than to run around and call agents and schedule...

By Jed Carlson, CEO. Entrepreneur. Dad.
Comments 19
Here at Adwerx, our customer success folks often get calls from agents who have changed brokerages. And not being in real estate originally myself, I thought that was interesting, so I did some digging.Turns out, it’s not that uncommon. In 2015, one-third of Realtors started at a new firm. That’s...

By Endre Barath, Jr., Realtor - Los Angeles Home Sales 310.486.1002
(Berkshire Hathaway HomeServices)
Comments 52
Gift Giving by Realtors at the end of a transaction is a good idea, period. I was amazed and surprised at the position taken by some members of this community. I could not believe, that some thought it was not “professional” to give closing gifts. Someone, even said that those who give gifts are ...

By Jed Carlson, CEO. Entrepreneur. Dad.
Comments 34
In real estate, ‘local’ is everything. You can be a complete expert in all facets of transactions, contracts, and financing, but if you don’t actually know your local area, none of that matters. And I don’t speak about this from my own experience. Rather, it’s the experience of over 40,000 real e...

By Wayne and Jean Marie Zuhl, The Last Names You'll Ever Need in Real Estate
(Hallmark Realtors)
Comments 20
My clients loved the photos of the house you're listing. They've called me three times already asking to see it. But the instructions on the MLS say that I have to schedule appointments directly with you, and you're not calling me back. Finally we get in to see the house and my clients still love...

By Alan May, Helping you find your way home.
(Coldwell Banker Residential)
Comments 30
This is yet another case of why it's good to have an experienced and knowledgeable Realtor on your side.In a recent closing I had agreed to provide a carbon-monoxide detector to the buyer. My seller was required to supply one, and I had plenty.I was only required to supply one, for the bedroom ar...

By Barbara Todaro, "Franklin MA Homes"
(RE/MAX Executive Realty )
Comments 18
Marketing is what I do for a living, and that’s done online and offline.  I’m “old school” and offline is my favorite. It’s more expensive to do, but it results in a quicker response! One of the least expensive offline marketing methods is “The Open House Event.”  I always refer to our weekend op...

By Ed Silva, Central CT Real Estate Broker Serving all equally
(RE/MAX Professionals, CT 203-206-0754 )
Comments 21
Why Is The House Still Showing Active on the Search SitesWhen a property gets a working contract, the listing agent has 24 hours to change the status in the Multiple Listing Service from active to either a hard deposit or pending. With either change, the contract that initiated the change cannot ...

By Harry F. D'Elia, Investor , Mentor, GRI, Radio, CIPS, REOs, ABR
(Real Estate and Beyond, LLC)
Comments 10
FOLLOW UP AND MORE FOLLOW UP LEADS TO NEW CLIENTS We all know that everyone is busy regardless where one lives in the world. Many of you know that I provide Phoenix Property Management services. I conduct online and offline marketing to make my phone ring. Also, I have a great referral business w...

By Nathan Gesner, Broker / Property Manager
(American West Realty & Management)
Comments 31
The 80/20 RuleThere's a very simple rule that is pretty true in life. It's called the 80/20 rule or the Pareto Principle. It basically says that 20% of your effort produces 80% of the results and 80% of your effort results in only 20% of the results.The Italian economist, Vilfredo Pareto, discove...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 3
The Resolve To Make It Happen“There is no scarcity of opportunity to make a living at what you love; there’s only a scarcity of the resolve to make it happen.”Wayne Dyer 1940 – 2015, American Philosopher, Self-Help Author, Motivational Speaker      As I see it. . . . . . . .The resolve to make it...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 13
Use What You Have“We don’t need more strength or more ability or greater opportunity. What you need is to use what you have.”Basil S. Walsh  Author     As I see it. . . . . . . .Use what you have  Within you today are the resources . . . . that you need to successfully achieve your goals . . . . ...

By Nancy Tallman, Real Estate Strategist
(Summit Sotheby's International Realty)
Comments 0
Nancy Tallman April 12, 2017 0 There is a lot to consider when purchasing a second home in Park City. Whether you have been vacationing in Park City for a decade or you are a first timer who has fallen in love, it’s good to weigh the pros and cons of purchasing a condominium compared to a single...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 15
As real estate marketing professionals you understand the importance of staging a home to increase its appeal. One of the first rules of staging is to get rid of the clutter.  It is also important to realize that the same principle applies to your own website, especially your home page.  What if ...

By Ron and Alexandra Seigel, Luxury Real Estate Branding and Marketing
(Napa Consultants)
Comments 14
 This morning, we were in Beverly Hills for a meeting.  We mot iced that Harry Winston, an American Luxury jeweler, now owned by The Swatch Group, is remodeling their store front.   If you have been reading our blog, you already know that the City of Beverly Hills asks stores when remodeling to c...

By Monica Hill, the REALTOR to help you discover Delaware
(RE/Max Associates)
Comments 2
If you’ve ever driven in the eastern part of Pennsylvania, you’ve most likely seen the large white dots that occasionally mark a staccato visual rhythm on the asphalt. Their purpose is to help you remember to keep a safe following distance from the car in front of you. Two dots is the recommended...

By Tammy Adams ~ Realtor / Podcaster, A Maricopa Agent who Works, Lives & Loves Maricopa
(Maricopa Real Estate Co)
Comments 6
Grow Your Local Small Business Staying Being True to Who You Are With so many ways to grow your real estate business, no wonder so many newer agents never gain any traction or know where to start.   Recently on my podcast, I discussed a question I get all the time. New agents or agents with littl...

By Lou Ludwig, Designations Earned CRB, CRS, CIPS, GRI, SRES, TRC
(Ludwig & Associates)
Comments 14
 Raise the Bar . . . . of Your Self - Expectations “He who has conquered doubt and fearhas conquered failure.”James Allen 1841 - 1912, Author, Poet  As I see it. . . . . . . .Raise the bar . . . . of your self – expectations  What you expect of yourself . . . . you can achieve. Your expectations ...

By Richie Alan Naggar, agent & author
(people first...then business Ran Right Realty )
Comments 24
I do free consultations. My motives are clear and transparent when I do so. I like helping people and at the same time, letting them sample my wares. There is nothing to compare with like a free sample. No risk and it is a quick and immediate way to break the ice and establish rapport or at minim...